Skilled and dedicated integrated solution marketing professional with a proven track record of delivering revenue success across multiple media formats. Top-notch communicator with excellent time management, administrative and client servicing skills. Early adopter of latest industry trends and strategies, resulting in consistently fresh and creative ideas.
Hi, I’m
Bhavika Jhingan
Group Head- Content Strategy & Partnerships
Noida,UP
Summary
Overview
8
years of professional experience
10
years of post-secondary education
Work History
Interactive Avenues (IPG Media Brands), Gurgaon, Haryana
Group Head
07.2022 - Current
Job overview
- I am responsible for Content Strategy & Partnerships for all the North and east clients for Interactive Avenues which includes Kohler, SC johnson, Emami, ITC Hotels, Mankind Pharma, Carlsberg, Urban Clap and few more of similar repute.
- Along with Content partnerships I also look after influencer and social media marketing.
- Creating plans and communicating deadlines to complete projects on time.
- Learned new skills and applied to daily tasks to improve efficiency and productivity.
- Coordinating with team members to achieve target results within the strict stipulated timelines.
- Conduct research, gather information from multiple platforms to present the desired results.
- Actively listened to clients' requests, confirming full understanding before addressing concerns.
Worldwide Media (The Times of India Group), Gurgaon, Haryana
Brand Solutions - Marketing Manager
11.2021 - 07.2022
Job overview
- Responsible for Revenue generation for WWM Brands like Femina , GRAZIA, Goodhomes & Filmfare for print + digital platform + IP's from clients across various categories based out of NORTH Region.
- I managed to get nominated and considered for WWM Achievers Awards in my 9 months stint with WWM.
- Achieved assigned revenue targets each quarter starting Q3 2021 till date.
- Managed to bring in revenue from Non – existent clients through print plus digital content integrations for Worldwide Media which includes brands like Goodhomes , Femina , Grazia & Filmfare.
- Successfully pitched and closed PC Chandra client for Filmfare Bangla 2022.
- Executed and developed digital and print marketing campaigns through marketplace and competitor analysis, audience setting and deconstructing business objectives into goals.
- Analyzed current trends to determine and Develop go to market strategy driving revenue via. Digital Ad & IP Sales.
- Accomplished multiple tasks and managed project deadlines through completion stage, successfully collaborating with editorial and brand team.
- Prepared sales presentations for clients showcasing credibility of our Past and ongoing projects.
ELLE, New Delhi, Delhi
Marketing Manager
05.2021 - 11.2021
Job overview
- Responsible for Revenue generation for ELLE print + digital platform from clients across various categories based out of NORTH Region.
- Pitching and executing multiple integrated marketing projects with reputable clients like Samsung, Dyson , Crocs , Philips.
- Successfully pitched and closed ELLE BEAUTY FESTIVAL with Home grown new clients as well as existing.
- Planning and executing integrated Print and Digital sales campaign.
- Served customers in a friendly, efficient manner following outlined steps of service
OUTLOOK PUBLISHING (INDIA) PVT LTD, New Delhi, Delhi
ASSOCIATE MANAGER
11.2019 - 05.2021
Job overview
- Managed to bring in revenue from Non – existent clients through print plus digital content integrations.
- Delivered 2 times the revenue target for all the special projects assigned like PC ranking, B school Ranking, Anniversary issue and Women's Day issue.
- Successfully pitched the Royal Enfield concept for 26th January Behind the scene videos and content integration.
- Successfully pitched and executed the content integrations in the form of Native articles for the clients like BOSCH HOME APPLIANCES, Nahar Group, Dr Sohini Shastri, Nalanda university and Dr. Lenna (Nail artistry).
- Generated exclusive revenue of Rs. 14 lacs for Outlook Agriculture website with innovative print + digital branding solutions.
- Successfully pitched and executed Outlook Agriculture Conclave and Swaraj Awards event .Roped in revenue of Rs 16 lacs and successfully serviced clients like NAFED, NCDC & Mahindra solely for an event of such vast scale.
- Responsible for Revenue generation for Print plus digital platform from clients across various categories based out of Delhi NCR and South Region.
- Deeply involved in the campaign planning, creative development, and project supervision of various campaigns.
DAINIK JAGRAN, New Delhi, Delhi
SENIOR EXECUTIVE
12.2014 - 11.2019
Job overview
- Pitched 360-degree integrated solution for Dabur Red Toothpaste brand and successfully executed the same – a first for the organization (DAINIK JAGRAN).
- Generated Revenue of Rs 1.75 CR. Made a Guinness World Record.
- From the same and successfully handled the event social media coverage and promotions.
- Have delivered 2.5 times the revenue target for FY 17-18 (April – Dec).
- Successfully closed a college contact program pitch with Hero Moto Corp.
- Conceptualized a brand print content integration campaign for Mother dairy.
- Managed strategic marketing campaigns.
- Researched and customized service proposals for clients to meet requirements and set profitable compensation scale.
- Product launches.
- Managed Ad sales for I-Next, a regional Daily (North Region) and Punjabi Jagran and delivered 3 times the revenue target.
- Giving product presentation to corporate customers; maintaining & enhancing the brand equity of the group.
Education
IGNOU New Delhi, DL
Master of Arts from POLITICAL SCIENCE
01.2016 - 01.2018
University Overview
UNIVERSITY oF DELHI KAMALA NEHRU COLLEGE
Bachelor of Arts from POLITICAL SCIENCE
07.2009 - 06.2012
University Overview
Maharishi Dayanand University Rohtak
B.ed from Social Science
07.2016 - 12.2018
University Overview
MICA Ahmedabad, GJ
PG CERTIFICATION from DIGITAL MARKEITNG AND COMMUNICATION
01.2020 - 01.2021
University Overview
ST. ANTHONY SER. SEC. SCHOOL NEE DELHI
HIGH SCHOOL from COMMERCE
01.2007 - 01.2009
University Overview
Skills
BRAND SOLUTIONS
undefinedWork Preference
Work Type
Full TimeWork Location
HybridImportant To Me
Work-life balanceCareer advancementPersonal development programsCompany CultureWork from home optionPaid sick leaveTimeline
Group Head
Interactive Avenues (IPG Media Brands)
07.2022 - Current
Brand Solutions - Marketing Manager
Worldwide Media (The Times of India Group)
11.2021 - 07.2022
Marketing Manager
ELLE
05.2021 - 11.2021
MICA
PG CERTIFICATION from DIGITAL MARKEITNG AND COMMUNICATION
01.2020 - 01.2021
ASSOCIATE MANAGER
OUTLOOK PUBLISHING (INDIA) PVT LTD
11.2019 - 05.2021
Maharishi Dayanand University
B.ed from Social Science
07.2016 - 12.2018
IGNOU
Master of Arts from POLITICAL SCIENCE
01.2016 - 01.2018
SENIOR EXECUTIVE
DAINIK JAGRAN
12.2014 - 11.2019
UNIVERSITY oF DELHI
Bachelor of Arts from POLITICAL SCIENCE
07.2009 - 06.2012
ST. ANTHONY SER. SEC. SCHOOL
HIGH SCHOOL from COMMERCE
01.2007 - 01.2009
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