Bhumika Arora
Noida
Summary
Results-driven education sector professional with expertise in admissions, marketing, franchise sales, and curriculum support. Experienced in CRM management, lead conversion, and building strategic partnerships to drive enrollments.
Overview
7
7
years of professional experience
Work History
Admission Counselor
Amity Global School
Noida
04.2026 - Current
- Guided prospective students through the admissions process and requirements.
- Evaluated student applications and supporting documents for eligibility.
- Managed communications with applicants via email, phone, and in-person meetings.
- Collaborated with faculty to streamline admissions procedures and policies.
- Provided personalized support for international families navigating enrollment challenges.
- Assisted international students with FRRO registration and visa compliance documentation.
- Conducted informational sessions to educate families about IB and Cambridge curriculum school programs.
- Assisted in organizing recruitment events to attract potential students.
- Maintained accurate records of applicant data in the admissions database.
Senior Executive
Genesis Global School
Noida
03.2025 - 04.2026
- Manage end-to-end admission sales for CBSE and IB curriculum, including parent counseling, campus tours, and follow-ups.
- Generate and convert leads through strategic preschool tie-ups to build a strong feeder pipeline.
- Initiated and maintained partnerships with preschools, organizing joint events and engagement activities that increased admissions.
- Tracked admission pipeline and lead status using Simply CRM, providing insights that informed conversion strategies.
- Plan and execute marketing initiatives such as open houses, school events, and outreach campaigns to increase visibility.
- Coordinate with digital and offline marketing teams for lead generation campaigns and promotional activities.
- Conduct market research and competitor analysis to support admission growth strategies.
- Develop branding and engagement activities with preschools and local communities.
- Handle student documentation and verification post-admission to ensure compliance and smooth onboarding.
- Coordinate with academic and administrative teams to ensure smooth onboarding of new students.
- Built and maintained strong relationships with parents and preschool stakeholders, resulting in improved conversion rates.
- Worked across multiple verticals under Brainy Flock, gaining diverse experience in education and institutional sales.
- Acted as a Relationship Manager & Counselor at Mount Litera Zee School, handling student counseling, parent interactions, and relationship management.
Education Consultant
Brainyflock Pvt Ltd
Noida Region
08.2023 - 03.2025
- Worked as an Institutional Sales Manager for Peas in Pod, Care Pod, and The School of New Generation (SONG), focusing on corporate tie-ups and business development, preschool franchise sales and lead generation.
- Present the preschool franchise model to prospective and potential owners, explaining benefits, opportunities, and requirements for successful ownership.
- Qualify leads by assessing their financial capability, interest, and commitment to the franchise opportunity.
- Develop and maintain a robust sales pipeline, ensuring consistent lead generation and conversion.
- Collaborate with the marketing team to develop promotional materials, online campaigns, and franchise advertisements tailored to target audiences.
- Lead negotiations for franchise agreements, ensuring that terms and conditions are clear, mutually beneficial, and compliant with company policies.
- Work as an innovative educational consultant supporting academic and administrative improvements.
- Analyze existing curriculum, administrative processes, teaching resources, and methodologies to recommend enhancements.
- Coordinate with school librarians and principals for book fairs, book clubs, and other student enrichment activities.
- Provide workshops and instructional materials to improve lesson delivery and administrative efficiency.
- Gather feedback and information from educators, support staff, students, and parents to support decision-making.
- Undertake additional responsibilities as assigned by Senior Leadership Team.
Education Consultant
Scholastic India Pvt Ltd, Gurugram
Gurugram
07.2022 - 08.2023
- Work as an innovative educational consultant supporting academic and
administrative improvements. - Analyze existing curriculum, administrative processes, teaching resources,
and methodologies to recommend enhancements. - Coordinate with school librarians and principals for book fairs, book clubs,
and other student enrichment activities. - Provide workshops and instructional materials to improve lesson delivery and
administrative efficiency. - Gather feedback and information from educators, support staff, students, and
parents to support decision-making. - Undertake additional responsibilities as assigned by Senior • Leadership Team.
Fashion Styling Lecturer
Just Design Institute
Noida
03.2019 - 02.2020
- Work as a Fashion Lecturer, teaching fashion drawing, sewing techniques,
event and fashion show production, merchandising, fashion trends, and digital
design. - Deliver modules on fashion design fundamentals, including fashion history,
apparel construction, pattern making, and textiles. - Provide assistance to the department for outreach programs and academic
initiatives. - Prepare course materials, lesson plans, and instructional content for fashion courses.
Education
Fashion Styling -
Pearl Academy
New Delhi01-2018
Ms.c - Fashion & Communication
JD Institute of Fashion Technology
New Delhi01-2015
B.A(Prog) - Apparel Designing & Construction
Laxmi Bai College, Delhi University
New Delhi01-2013
Skills
- Admissions strategy
- Enrollment Strategy
- Client Onboarding
- Customer Retention
- Partnership Development
- CRM Platforms
- Relationship Building
Languages
- English
- Hindi
Timeline
Admission Counselor
Amity Global School
04.2026 - Current
Senior Executive
Genesis Global School
03.2025 - 04.2026
Education Consultant
Brainyflock Pvt Ltd
08.2023 - 03.2025
Education Consultant
Scholastic India Pvt Ltd, Gurugram
07.2022 - 08.2023
Fashion Styling Lecturer
Just Design Institute
03.2019 - 02.2020
Fashion Styling -
Pearl Academy
Ms.c - Fashion & Communication
JD Institute of Fashion Technology
B.A(Prog) - Apparel Designing & Construction
Laxmi Bai College, Delhi University