Bibek Kumar Mahato
Dhanbad
Summary
MBA candidate from IIT (ISM) Dhanbad with experience in digital marketing, market research, and campaign optimization. Skilled in Google Ads, SEO, Excel, and data analysis, with a strong foundation in marketing strategy and a passion for data-driven growth.
Overview
2
2
years of professional experience
5
5
years of post-secondary education
5
5
Certifications
Work History
Performance Marketing Intern
Electronics & ICT Academy Kanpur
04.2025 - Current
- Managed Google & Meta Ads, improving CTR by 28% and reducing CPC by 15%.
- Performed SEO audits & keyword research, boosting organic traffic by 20%.
- Optimized marketing funnels and email campaigns, increasing lead conversion by 18%.
Marketing Intern
COAL INDIA LIMITED
12.2023 - 01.2024
- Streamlined billing operations, increasing timely revenue collection by 23%.
- Improved cross-team coordination, reducing operational delays by 27%.
- Enhanced forecasting accuracy by 15% using data-driven sales strategies.
- Led process optimization, cutting lead times by 20% and boosting client satisfaction.
Education
MBA -
IIT (ISM) Dhanbad
Dhanbad, Jharkhand 05.2023 - 05.2025
Bachelor of Science - Mathematics
Gossner College
Ranchi, Jharkhand 08.2018 - 11.2021
Skills
Microsoft Office
Market Research
Performance Advertising
Canva
Power BI
SEO
Meta Ads
SQL
Marketing Funnel
Certification
Introduction to Google SEO (Coursera)
Positions Of Responsibility
Event Coordinator, Alumni Relations Cell, IIT (ISM) Dhanbad
Led digital campaigns that increased event attendance by 50% and reduced costs by 15%. Improved outreach efficiency, enhancing brand visibility across platforms.
Core Member & Host, Event & Promotion Team, Gossner College
Managed 6+ large-scale events with 1000+ attendees. Launched cost-effective promotions, cutting expenses by 10% and boosting audience engagement.
Timeline
Performance Marketing Intern
Electronics & ICT Academy Kanpur
04.2025 - Current
Marketing Intern
COAL INDIA LIMITED
12.2023 - 01.2024
MBA -
IIT (ISM) Dhanbad
05.2023 - 05.2025
Bachelor of Science - Mathematics
Gossner College
08.2018 - 11.2021