Brijesh Devaram

Business Size: ₹1,000+ Cr (Annual Planning)

• Managed planning for LFR/SIS formats as part of a ₹1,000+ Cr business; achieved 95% forecast accuracy by aligning buys and stock plans with key financial goals.
• Led the discount strategy for 600+ counters, driving a 9.6% revenue increase while saving 3% in gross margin through under-budget discounting.
• Drove 100%+ achievement while managing trading for the West region’s exclusive full-price outlets—the best-performing zone during the period—with a YoY growth of 7.2%.
• Built a rolling forecasting tool and supporting dashboards, used daily by a 12-member team to track topline, bottom line, stock cover, and sell-through; streamlined reporting, and fast-tracked decision-making.
• Ensured consistent execution of discount strategies across omnichannel touchpoints, avoiding inter-channel discount mismatches.
• Managed retail allocation and periodic replenishments based on store profiles to optimize SKU efficiency, ASP, and ROS.

• Secured partnerships with four or more premium fitness clubs, generating over ₹20 lakh in revenue.
• Created a data centralization system across large marketplaces to get real time reconciliation for D2C data.
• Automated dispute workflows using RPA across 1,000+ stores; reduced resolution TAT to under 2 days.

• Developed 8+ BI dashboards using integrated data from 10+ sources.
• Automated 50+ recurring manual reports, saving over 400 hours annually.
• Built and deployed 3 Qlik Sense extensions, and developed 3+ proof of concepts to innovate beyond conventional BI approaches, enhancing reporting capabilities.
• Improved development efficiency by 25% through scalable code frameworks.
• Awarded five Quarterly Awards; promoted within 16 months for exceptional performance.