Work Preference
Summary
Overview
Work History
Education
Skills
Certification
Timeline
Open To Work

SUMIT SRIVASTAVA

TapClicks
Pune

Work Preference

Desired Job Title

Sr. Data Visualization ExpertSr. Digital Marketing SpecialistSEO Team LeadAssistant ManagerSEO Specialist

Work Type

Full Time

Location Preference

Remote

Important To Me

Career advancementFlexible work hoursWork from home option

Summary

Digital Growth & Analytics Leader | 10+ Years in SEO, Performance Marketing, Data Analytics, Visualization & AI-Driven Insights. Proven expertise in transforming complex datasets into actionable business insights through interactive dashboards, KPI reporting and data-driven decision-making. Proficient in Microsoft Excel, SQL, Power BI, Google Analytics, and AI-powered analytics tools to measure performance.

5
Certification
11
Years of experience

Work History

Sr. Data Visualization Expert

2 Years 1 Month
TapClicks | 05.2024 - 06.2026
  • Transform client data into clear business intelligence solutions by developing customized marketing dashboards.
  • Involved in Extraction, Transformation, and Loading (ETL) of data from multiple marketing, advertising, and analytics platforms to ensure accurate and reliable reporting across dashboards.
  • Implemented AI-driven widget creation process and AI executive summaries for all clients.

Sr. Digital Marketing Specialist

3 Years 8 Months
Globant India | 08.2020 - 04.2024
  • Enhancing site functionality and increased customer engagement metrics by 40%.

Digital Marketing Manager

6 Months
JBK Technologies Pvt. Ltd. | 01.2020 - 07.2020
  • Utilised advanced techniques such as website technical audit, pay-per-click (PPC) advertising, social media marketing, and email marketing to reach target audiences.
  • Stayed abreast of the latest digital marketing trends and technologies, ensuring that campaigns remained innovative and effective.

SEO Team Lead

1 Year 1 Month
Coditation Systems Pvt. Ltd. | 11.2018 - 12.2019
  • Ensured complete brand consistency across all marketing channels, operations, and target markets.
  • Monitored website analytics and search console data to track SEO performance and identify areas for improvement.
  • Collaborated with social media teams to integrate SEO strategies with social media marketing campaigns.
  • Planned, developed, and implemented targeted organic SEO strategies, successfully delivering a measurable 50% increase in organic traffic.
  • Managed paid & organic social media accounts, created engaging content that successfully drove engagement and increased brand awareness.
  • Conducted regular SEO audits to identify areas for improvement and track progress.

SEO Specialist

1 Year 5 Months
RankUno Technologies Pvt. Ltd. | Pune | 05.2017 - 10.2018
  • Managed and optimised ecommerce website and increased website traffic by 25%.
  • Conducted customer-based market research and rigorous trend analysis to evaluate product market demands.
  • Managed digital content and updated product assets directly utilising Magento Admin.
  • Developed and implemented ecommerce strategies that streamlined business processes.

Senior SEO Executive

1 Year 4 Months
Collect Offers Pvt Ltd | Pune | 12.2015 - 04.2017
  • Led a team of 5 digital marketers, providing guidance, mentorship, and support to ensure the successful execution of all marketing campaigns.
  • Optimised website content, including meta tags, header tags, and page titles, to improve search engine rankings.
  • Ecommerce

Education

MBA - IT & Marketing

Bhartiya Vidhyapeeth University | Pune | 06.2010 - 07.2012

Bachelor of Science - Computer Science

Integral University | Lucknow | 06.2006 - 07.2009

Skills

Digital Marketing
Data Analytics
Digital Advertising
Affiliate Marketing
Campaign Planning
Client Reporting
Agile Ceremonies
Vendor Management
Agency Management
Cross-functional Communication
Search Engine Optimization
Data Interpretation
Data Visualization
Google Search Console
Google Analytics
Advanced Google Analytics
GTM
AI-Powered Data Visualization
Customized Marketing Dashboards
Data Wrangling
Data Storytelling
TapClicks Platform

Certification

  • Power BI for Beginners, SimpliLearn
  • Introduction to Tableau, SimpliLearn
  • LinkedIn Marketing Fundamentals, LinkedIn
  • Google Ads - Measurement Certification, Google
  • Advanced Google Analytics, Google
  • Fundamentals of Google Tag Manager, SkillUp

Timeline

Sr. Data Visualization Expert
TapClicks
05.2024 - 06.2026
Sr. Digital Marketing Specialist
Globant India
08.2020 - 04.2024
Digital Marketing Manager
JBK Technologies Pvt. Ltd.
01.2020 - 07.2020
SEO Team Lead
Coditation Systems Pvt. Ltd.
11.2018 - 12.2019
SEO Specialist
RankUno Technologies Pvt. Ltd.
05.2017 - 10.2018
Senior SEO Executive
Collect Offers Pvt Ltd
12.2015 - 04.2017
Bhartiya Vidhyapeeth University
MBA from IT & Marketing
06.2010 - 07.2012
Integral University
Bachelor of Science from Computer Science
06.2006 - 07.2009

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