Summary
Overview
Work History
Skills
Accomplishments
Academicqualification
Disclaimer
Timeline
Generic

Charvee Dubay

Hyderabad,Telangana

Summary

8+ years of comprehensive experience in Digital Marketing, Client Relationship Management and Campaign Management. Currently associated with Google Operations Center, Hyderabad as Digital Marketing Team Lead (Search Ads 360).


Core competencies include Operations management, Workforce management and Project management

Overview

11
11
years of professional experience

Work History

Team lead - (Campaign Manager 360, Authorized Buyers, Ads Creative Studio and SA360)

GOC
5 2020 - Current
  • Managed complex workflows like CM360, SA360, AB and ACS
  • Directed and supervised team 50 employees (Cluster of Associates, Specialist and Sr Specialist)
  • Maintaining overall accountability for the workflow including team performance
  • Monitor team performance and report on metrics
  • Recognize high performance and reward accomplishments
  • Promoted a positive work environment by fostering teamwork, open communication, and employee recognition initiatives.
  • Enhanced overall team performance by providing regular coaching, feedback, and skill development opportunities.
  • Established clear performance metrics for the team which helped in tracking progress towards set targets effectively.
  • Influenced positive change within the organization through strategic thinking, innovation, problem-solving abilities, and consistent leadership style.
  • Optimized resource allocation by analyzing team member skills and HIVE requirements, resulting in increased efficiency.
  • Implemented process improvements that led to reduced turnaround times for critical tasks without compromising quality.
  • Collaborated with other department leads to streamline workflows, improve interdepartmental coordination, and achieve business goals collectively.
  • Developed and maintained effective relationships with key stakeholders to better understand their needs and expectations.
  • Conducted regular progress reviews with individual team members to identify areas for improvement and provide guidance on career development opportunities.
  • Managed risks and mitigated potential issues through proactive planning, monitoring, and timely decision-making.
  • Communicated KPIs outlined in scorecard to inform employees of expectations and deliverables.
  • Monitored time and attendance, enforcing compliance with company procedures relating to absenteeism.
  • Managed leave requests and absences and arranged covers to facilitate smooth flow of operations.

Shift lead

Accenture
12.2015 - 05.2020
  • Oversee day-to-day operation
  • Monitor team performance and report on metrics
  • Motivate team members
  • Discover training needs and provide coaching
  • Conflict Management
  • Recognize high performance and reward accomplishments.

Mentor (SME)

Accenture
03.2017
  • Provide ​guidance ​and ​consultative ​technical ​expertise to the new hire
  • Deliver ​​training ​to ​the ​new ​analysts ​so ​they ​can ​excel ​in troubleshooting ​issues
  • Mentor ​new ​hire ​to ​have ​them ​ramp ​up ​and ​delight ​their ​customers ​in ​a ​timely manner
  • Work ​with ​the ​Internal ​teams ​to ​automate ​tasks ​such ​as ​discrepancy troubleshooting, ​profiles ​creation ​etc.

Digital Marketing Advisory Associate

Accenture
  • Product Expertise: Trained ​on ​handling DCM/CM360 ​queries
  • Providing ​support ​to ​the ​customers ​for ​problems ​with ​their ​display campaigns/ad serving/reporting
  • Also ​providing ​support ​for ​strategizing ​on ​how ​to ​achieve ​the ​required ​campaign performance ​and ​how ​to ​serve ​right ​content ​to ​right ​audience
  • Helping ​the ​clients ​with ​their ​trafficking ​setup/reporting/ad serving ​issues
  • Troubleshooting ​campaign ​performance ​related ​issue ​such ​as ​Discrepancies between ​DCM ​and ​other ​tracking ​parties/Publisher ​platforms, ​Media ​cost ​reporting, ​Attribution ​etc
  • Troubleshooting ​floodlight ​related ​issues ​with ​Google ​Tag ​Manager.

Associate Technical Support

TECH MAHINDRA BPO LIMITED
11.2014 - 09.2015
  • Gather customer’s information and determine the issue by evaluating and analyzing the symptoms
  • Diagnose and resolve technical hardware and software issues involving internet connectivity, email clients, and modem issues
  • Research required information using available resources
  • Follow standard processes and procedures
  • Identify and escalate priority issues per Client specifications
  • Redirect problems to appropriate resource
  • Accurately process and record call transactions using a computer and designated tracking software
  • Offer alternative solutions where appropriate with the objective of retaining customers’ and clients’ business
  • Follow up and make scheduled call backs to customers where necessary.

HR - Payroll / Accounts Executive

PANTAR IT SERVICES
09.2013 - 09.2014
  • Involved in complete Recruitment Process
  • Worked with senior management to create HR policies and procedures
  • Involved in Leave Management
  • Handle Employee Relation
  • Handle workplace issues
  • Handle entire payroll system
  • Handle Induction checks
  • Handle Documentations
  • Background verification check
  • Conduct Skip level meetings
  • Conduct exit Interviews
  • Manage accounts of company (day to day transactions).

Skills

  • Decision-Making

  • Leadership Qualities

  • Customer Relationship Management (CRM)

  • Performance Improvement

  • Relationship Building

  • Teamwork and Collaboration

  • Problem-solving abilities

  • Effective Communication

    • Accomplishments

    • Star Award winner in 2023
    • Courses: Digital Marketing Academy
    • GSE testing
    • Achieved FTE benefit by introducing Fungibility


    Academicqualification

    • Masters of business administration ( IIPM )
    • Bachelors in Commerce (RBVRR Hyderabad)
    • Board of Intermediate (St. George’s Hyderabad)
    • Board of Primary Education (GVV Hyderabad)

    Disclaimer

    The above furnished details about my academic career, is true to the best of my knowledge.

    Timeline

    Mentor (SME)

    Accenture
    03.2017

    Shift lead

    Accenture
    12.2015 - 05.2020

    Associate Technical Support

    TECH MAHINDRA BPO LIMITED
    11.2014 - 09.2015

    HR - Payroll / Accounts Executive

    PANTAR IT SERVICES
    09.2013 - 09.2014

    Team lead - (Campaign Manager 360, Authorized Buyers, Ads Creative Studio and SA360)

    GOC
    5 2020 - Current

    Digital Marketing Advisory Associate

    Accenture

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