Summary
Overview
Work History
Education
Skills
Certification
EXTRA CURRICULAR ACTIVITIES
Timeline
BusinessAnalyst

DEBADRITA CHAKRABORTY

Summary

With over 3.5 years of experience in business data analysis and project management, excited to utilize expertise to generate actionable insights, enhance processes, and facilitate data-driven decision-making. Goal is to drive optimal business performance and foster strategic growth through skills in leveraging data.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Business Analyst

Wipro Limited
04.2023 - Current
  • Conducted gap analysis, as-is to-be analysis, identified process improvement opportunities and presented findings to clients
  • Contributed to 6 BRDs, ensuring alignment with user requirements and project deliverables boosting market share in Japan by and enhancing customer satisfaction
  • Managed approval processes with clients, tracked deadlines and participated in planning and scheduling product releases according to road map commitments
  • Managed a cross-functionally team of 15 and developed, updated and improved the plans, procedures, and standards for all the planning, scheduling, and reporting-related tasks
  • Achieved 100% adherence to deadlines for 6 client projects by effectively managing approval processes
  • Managed and re-prioritized 10 product backlogs, improving development efficiency
  • Skillfully engaged with stakeholders as an Associate Program Manager, ensuring effective communication and consistently meeting deadlines
  • Scoped and prioritized activities based on business impact, leading to improved customer satisfaction and timely delivery of high-value features.

Product Analyst

Shyft
12.2021 - 04.2023
  • Designed and developed 15+ customized dashboards on Metabase for various teams, enhancing data visibility & decision making
  • Created 75+ customized queries on Metabase for operational needs, improving class utilization and reducing operational costs
  • Managed the CRM (Lead Squared) cycle, creating 9 automations to optimize lead funnel stages and evaluate sales representatives' performance
  • Collaborated with the digital marketing team to strategize lead requirements using Meta Business Suite
  • Used CleverTap to identify & analyze app breakpoints, providing insights to the technical team to improve consumer experience
  • Implemented targeted notifications via Firebase, increasing consumer engagement and retention by 20%
  • Utilized Google Analytics to track key metrics such as website traffic and app usage.

Business Operations Analyst

Squadstack
10.2021 - 12.2021
  • Improvised on the engagement process with the changes in the product feature
  • Built analytical insights based on the US real estate market.

Associate Analyst

Awign Enterprises
01.2021 - 10.2021
  • Worked on end-to-end project management for one of the global leading clients & ensured that the team followed standard operating procedures for all operational functions
  • Created project's application configuration & resolving escalations also developed solutions to eliminate risks
  • Implemented expansion strategies to actively channelize and reach out to the target audience & designed training modules for new team members
  • Worked on findings of analysis in meetings with senior stakeholders and visually compelling reports or presentations
  • Developed the targeting approach to accurately identify clients need
  • Design tests, delivery campaigns and analyzed performance to ensure campaigns are executed effectively.

Education

MA - Economics

St Xavier's University
2020

BSc Hons - Economics

University of Calcutta
Kolkata, India
2018

ISC Loreto House
Kolkata, India
2015

Skills

  • Database: SQL, Metabase
  • Professional Skills: MS Suites, Advanced Excel, Google Suites
  • Visualization Tools: Power BI, Looker Studio
  • Others: Lead Squared, Clever Tap, Gupshup, Meta Business Suite
  • Certified Scrum Product Owner (CSPO)

Certification

Certified Scrum Product Owner (CSPO)

EXTRA CURRICULAR ACTIVITIES

  • Participated in education related social campaign for students.
  • Active member of Pullela Gopichand Badminton Academy, Hyderabad
  • Part of Wipro mentorship program to guide Wipro scholar students in their career planning and growth.

Timeline

Business Analyst

Wipro Limited
04.2023 - Current

Product Analyst

Shyft
12.2021 - 04.2023

Business Operations Analyst

Squadstack
10.2021 - 12.2021

Associate Analyst

Awign Enterprises
01.2021 - 10.2021

MA - Economics

St Xavier's University

BSc Hons - Economics

University of Calcutta

ISC Loreto House

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DEBADRITA CHAKRABORTY