Debapriya Kumar

• Key responsibilities: Handling 7 territories of Bihar & Jharkhand state.
• Directly responsible for achieving model-wise new car sales volume targets.
• Ensure periodic (Monthly & quarterly)sales projection - dealer-wise/model-wise for the territory using seasonality/market trends/pipelines, etc.
• Enquiry generation by planning events, implementing Dealers' ads, and sales promotion activities using the digital medium.
• Developed and implemented sales strategies to increase market share in assigned territory of MSIL.
• Support Brand & Marketing activities in his territory / BTL /ATL Plan.
• Monitoring manpower productivity & ensure hygiene factors like training, and test drives happen at dealerships.
• POS planning & forecasting.

• Evaluate and analyze unrepresented markets to identify potential business opportunities.
• Channel Partner management for identifying suitable channel partners with the desired real estate & investment capability.
• Monitor and Track the progress of new site spec releases.
• Analyze opportunities for optimization of operations by improving the facilities in the existing Retail Outlets.
• Program management to secure suitable land parcels for setting up COCO sites.

• Key responsibilities: Handling 14 ROs, the entire North Bengal Territory to increase the MS & HSD sale of each ROs
• Maintained up-to-date knowledge of MS & HSD and performed competitor analysis
• Organized promotional events and interacted with the community to increase sale
• Held weekly meetings with PP, DSM, Operators & Channel partners to identify the gaps and increase the sale

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