Debjeet Das
Business Manager, Retail
Kolkata
Summary
Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
10
10
years of professional experience
3
3
Languages
Work History
Business Manager, Quest Mall
Lifestyle International Private Limited
Kolkata
2023.04 - Current
- Demonstrated strong organizational and time management skills while managing operations of 43597 sq. ft.
- Store with an exclusive range of lifestyle brands achieving optimum productivity through 71 rupees SPF with SPD of 31.1 Lacs
- The store also contributes 32% to overall Regional Sales and 74% to the overall PBT (at Corporate Level)
- Delivered services to customer locations within specific timeframes, ultimately resulting in a YTD NPS of 78% with feedback penetration of ~2%
- Mantained Audit score of 92.5% with Inventory and Cash securing 96% and 94% respectively
- Damage and Defective for the Store stands at -0.03% at YTD level against the prescribed norms of -0.10% (the best among platinum doors across PAN INDIA)
- Delivered the ever highest Figure of 1.06Cr. on 16th June,23 with otpimised store KPIs, aligning all functions smoothly
- Worked well in a team setting, providing support and guidance leading to high quality outputs and Team Morale
Business Manager, Axis Mall
Lifestyle International Private Limited
Kolkata
2022.06 - 2023.03
- Lead Operations of a 22500 sq ft. Store, delivering total sale of 33.9CR at 38% YOY vs FY 20 and maintaining a positve delta of 27% over FF YOY growth for the same period
- Shaping the Store P&L: Frugal approach towards expense and cost optimization by taking strategic calls at periodic levels all throughout the year
- Audit Adherence: Ensuring the rigorous practice of following audit parameters in daily operational life
- Green NPS: Sensitizing the team on the quintessence of the Feedback mechanism and its score on a daily basis, successfully delivered 75% NPS Score in FY 22
Business Manager, Rangoli Mall - Howrah
Lifestyle International Private Ltd
Kolkata
2020.11 - 2022.06
- Lead Store Operations of 20373 sq. ft to resurrect business and bring it to positive PBT at ST level
- Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills
- Improved business profits through innovative cost containment and revenue generation techniques
- Implemented business strategies, increasing revenue, and effectively targeting new markets through strategic implementation of ATL/BTL activities in key catchments
- Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills, for higjher repeat buying
Store Manager, City Centre Mall
Aditya Birla Fashion Retails Ltd, Pantaloons
Siliguri
2017.08 - 2020.11
- Efficiently leading an store operations of approx 15000 sq Ft
- Premium format store with an 85-employee team yielding operational excellence
- Delivered 10% LTL growth in FY 20 before the strike of the Pandemic with a total NSV is 10.5Cr
- Daily staff management – motivating the team to increase sales and ensure store efficiency, keeping them ahead of the competition and reducing attrition through a healthy work environment, and creating opportunities for the base of the pyramid
- Analyzing store sales figures – identifying the grey areas and generating ways of mending the same at the earliest
- Stringent tracking of self-performance and comparing the same in lieu of the competitors within the same catchment
- Manage and address shrinkage and loss of stock – Daily Global Count and high shrinkage MC identification
- Maintained green inventory audit scores within -0.04% for the last three years
- Responding to comments and resolving customer complaints
Store Manager, Siliguri Vega Circle
Aditya Birla Fashion Retails Ltd, Pantaloons
Siliguri
2017.03 - 2017.08
- Lead the operations of 19090 sq ft Store with 75 team members
- Developed strategies for attracting new customers by analyzing demographic data and conducting targeted marketing initiatives
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings
- Maintaining high display standards and customer-centricity thereby establishing a strong foothold for the store
- Maintained a high KPI with 12% growth over the proposed budget
- Helped in creating a strong loyalty base for the store through immaculate service standards and increased cashiering efficiency
- Streamlining the team to understand and deliver the requisite deliverables on the highest standard, since the entire Store Team was new and needed a lot of self-motivation and confidence to survive in the long run
Store Manager, PTW Dobson
Aditya Birla Fashion Retails Ltd, Pantaloons
Kolkata
2016.08 - 2017.03
- Lead the first exclusive women-centric store in East India with 2500 sq ft in a Male-dominated catchment
- Delivered the set budget in the first six months through enhanced category analysis
- Rotated merchandise and displays to feature new products and promotions
- Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness, since the maximum manpower strength was transitioned from PFO
- Assessed local market trends to make informed decisions regarding product assortment adjustments or pricing changes based on consumer demand patterns, which resulted in the introduction of Kids to the portfolio to enhance the reach even further
Departmental Manager
Pantaloons Fashion & Retail Ltd.
2014.06 - 2016.07
- Improved sales and achievement – handling business to the tune of around 1.5 Cr on a monthly basis
- Handling 10 major formal brands spread over 2200 sq ft area – making them perform and identifying the soft spots, rectifying and improving them in the long run
- Providing staff training at the store level as and when required to bridge the gaps – customer engagement and product knowledge
- Infusing humor into the work culture to make it more enjoyable and healthier
- Effective supervision of India’s largest retail format operational store, achieving record-breaking numbers
Education
PGDM-Marketing -
XISS, Ranchi, XLRI
Graduate (B.Sc.) - undefined
IHM, Kolkata, N.C.H.M.C.T
10+2 - undefined
St. Joseph & Mary’s School, I.S.C.E
10 - undefined
Vivekananda Mission School, I.C.S.E
Skills
Maximizing Sales
undefinedStrengths Skills
- Determined and dedicated to the assigned job
- Easily cope with any kind of challenges
- Commitment and seamlessness – see that the deadline is tightened
- Excellent communication skills – public speaker and excellent presentation skills
- Patient learner and a keen observer
Projects Handled
- Increase productivity of a non-performing brand, Aug – Sep, 2014, The workings of the same were measured on a daily basis with the outcome being the brand enjoying a YOY (year on year) growth in the long run
- Comparative analysis of the market share of Pepsi versed Coke, Apr 2014, A ten weeks PGDM summer internship project carried out under Varun Beverages to determine the percentage share of market prevailing in Kolkata against a given area.
- Six months summer internship in Park Hotel, Kolkata in 2008, 2008, All the existing departments were covered to infuse the technical understanding of the same. The project was completed with an “Excellent” performance appraisal from the L&D Cell.
- Warehouse management during Italian Food Fest at The Park, Kolkata 2008, 2008, Independently handled the Warehouse with a temporary staff when the Manager resigned.
Personal Data
DOB : 23rd April, 1989
Phone Number : (+91) 61919 73617
Permanent Address : Dilip Smriti, 9 Adarsha Nagar(East), Behala, Kolkata : 700 061
Email ID : das.debjeet.23@gmail.com
LinkedIn URL: www.linkedin.com/in/debjeet-das-43b71555
Music, Cooking
- Passionate about exploring diverse music genres, I find that music enhances my concentration and inspires my problem-solving skills
- As an avid home cook, I experiment with flavors, techniques, and cultural cuisines. Cooking has taught me attention to detail, time management, and the ability to adapt to changing situations.
Timeline
Business Manager, Quest Mall
Lifestyle International Private Limited
2023.04 - Current
Business Manager, Axis Mall
Lifestyle International Private Limited
2022.06 - 2023.03
Business Manager, Rangoli Mall - Howrah
Lifestyle International Private Ltd
2020.11 - 2022.06
Store Manager, City Centre Mall
Aditya Birla Fashion Retails Ltd, Pantaloons
2017.08 - 2020.11
Store Manager, Siliguri Vega Circle
Aditya Birla Fashion Retails Ltd, Pantaloons
2017.03 - 2017.08
Store Manager, PTW Dobson
Aditya Birla Fashion Retails Ltd, Pantaloons
2016.08 - 2017.03
Departmental Manager
Pantaloons Fashion & Retail Ltd.
2014.06 - 2016.07
PGDM-Marketing -
XISS, Ranchi, XLRI
Graduate (B.Sc.) - undefined
IHM, Kolkata, N.C.H.M.C.T
10+2 - undefined
St. Joseph & Mary’s School, I.S.C.E
10 - undefined
Vivekananda Mission School, I.C.S.E
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