DEEPAK JAGALUR
Bengaluru
Summary
Growth and revenue leader with 14+ years of experience scaling sales and marketing operations across fintech, B2B marketplaces, and digital businesses. Proven track record of building revenue engines combining performance marketing, CRM automation, and sales operations.
Experienced in leading cross-functional teams, designing scalable acquisition funnels, and optimizing revenue pipelines. Delivered ₹25L+ monthly brokerage revenue and ₹2.5Cr average monthly AUM growth through data-driven marketing and client engagement strategies.
Core expertise includes growth marketing, revenue operations, demand generation, marketing automation, and sales team leadership
Overview
14
14
years of professional experience
1
1
Certification
Work History
CGO
Vachana Investments Pvt Ltd
Bengaluru
11.2022 - Current
- Team Leadership: Managed and mentored a cross-functional team comprising 4 marketing professionals and 6 sales executives, ensuring alignment with monthly revenue and brand KPIs. Conducted regular training sessions to upskill teams on market trends, communication, and performance tools.
- Lead Generation & Process Optimization: Designed and executed a streamlined lead acquisition and documentation process, including lead capture, qualification, and allocation. Implemented tracking systems to monitor lead flow and conversion across all campaigns.
- Performance Marketing: Launched and optimized ad campaigns across Google, Facebook, and YouTube, with strong focus on ROI and cost-per-lead (CPL) targets. Delivered high-converting campaigns that scaled lead volumes while maintaining CPL efficiency.
- Marketing Automation & CRM: Built and maintained the company’s marketing automation infrastructure, integrating tools like Pabbly, Razorpay, Mailchimp, and WhatsApp for nurturing and follow-ups. Reduced manual intervention by 60% and improved lead-to-sale turnaround time.
- Brand Building & Online Reputation: Developed organic marketing strategies to build the brand’s authority across digital platforms. Led initiatives in online reputation management (ORM), resulting in a 4.8+ average Google review rating and increased client trust.
- Revenue & AUM Growth: Successfully generated ₹ 25 Lakhs+ in monthly brokerage revenue and maintained a consistent ₹ 2.5 Crore average monthly AUM through strategic sales initiatives and reactivation campaigns.
Senior Account Manager
Indiamart Intermesh Ltd
Bengaluru
02.2020 - 11.2022
- Developing, reviewing and reporting on the business development division’s strategy, ensuring the strategic objectives were well understood and executed by the team
- Impacting organization profitability through effective strategic and tactical management decisions and new business development
- Increasing pipeline growth through strategic sales solutions, analytics & channel partner alliances within short time of on-boarding
- Demonstrating thought leadership in account mining, pre-sales, B2B marketing and managing cross functional teams to deliver successful client engagement model
- Steering business operations for the profit center to realize pre-planned sales and revenue targets; formulating profit center budget for operational / business development activities
- Focusing on achieving /surpassing sales targets; expanding business reach and creating new sales / leads opportunities
- Evolving strategic vision, driving change, infusing new ideas and taking product/process performance and productivity to the next level
- Contributing in key account management including customer segmentation, product positioning & sales cycle management
- Following up on leads and winning new clients
- Delivering sales presentations and pitches to clients, upper management and junior sales associates for demonstration
- Originating new business transactions by incorporating expertise and value propositions
- Obtaining pricing deals, negotiating contracts and solidifying beneficial agreements
- Created training program for lower-level employees to increase sales and customer satisfaction.
- Contributed to annual revenue goals by selling new services and developing new accounts.
- Organized client feedback and introduced streamlined process of replying to and rectifying complaints
- Monitoring the performance of team members for ensuring efficiency in process operations and meeting of individual & group targets
- Sustaining a dynamic environment that fosters development opportunities & motivated high performance amongst team members
Branch Manager
GEPL Capitals Pvt Ltd
Bengaluru
07.2019 - 02.2020
- Utilized and promoted the branch team usage of all available sales tools and resources on a regular basis and incorporated tools into the defined sales process to guide marketing and call plans
- Identified and expanded key customer relationships through focused sales and referral activity to an assigned small business customer base. Boosted branch sales by developing and deepening customer loyalty through incentive programs
- Assessed expansion plans and presented costs to forecast trends and recommend changes
- Generated dramatic improvements across entire sales cycle
Marketing and General Manager
Vachana Investments Pvt Ltd
Bengaluru
11.2016 - 06.2019
- Developed creative concepts and designs for a variety of projects, including websites, print collateral, and digital marketing campaigns
- Generated new leads and opportunities through networking, cold-calling, and other sales & marketing techniques
- Collaborated with marketing and sales teams to improve content marketing and cross-promotional initiatives
- Analyzed market trends and competitor strategies to inform decisions and optimize marketing efforts
- Developed a marketing plan to promote and sell antiques and collectibles to customers
- Developed and implemented a marketing plan to increase brand awareness and reach new customers
- Analyzed customer data and identified key trends and insights that informed marketing strategy and decision-making
- Developed and implemented a system for tracking and analyzing customer data, resulting in targeted marketing campaigns and improved customer service
Marketing Support
Insightra Medicals
Goa
08.2012 - 11.2016
- Documented customer support processes and procedures, resulting in a 30% reduction in customer support errors
- Collaborated with marketing team to launch a successful digital marketing campaign that increased website traffic.
- Collaborated with marketing teams to develop and execute marketing campaigns that increased lead generation.
- Led the development of a successful email marketing campaign that resulted in a 35% increase in sales using Get-response and Mail-champ.
Education
Bachelor of Commerce - undefined
Vinayaka Sikkim University
05-2018
Skills
- Team Leadership
- Performance Marketing
- Brand Building & Online Reputation
- Data Analysis & ROI Optimization
- Lead Generation & Process Optimization
- Marketing Automation & CRM
- Revenue & AUM Growth
- Training & Skill Development
Key Achievements
- • Built end-to-end growth infrastructure generating ₹25L+ monthly brokerage revenue.
• Designed marketing automation system reducing manual processes by 60%.
• Generated ₹2.5Cr+ monthly AUM inflow through sales reactivation campaigns.
• Managed 10+ member sales and marketing team driving customer acquisition.
• Launched performance campaigns across Google, Meta, and YouTube with strong CPL control.
• Implemented CRM and lead qualification systems improving conversion efficiency.
Certification
- Salesforce Sales Development Representative Professional Certificate, Salesforce, August 2022
- Public Relations Foundations, NASBA, July 2022
- Project Management Foundations, Project Management Institute, August 2021
- Project Management Support Certificate, UDEMY, January 2020
- Business Analysis Foundations, IIBA, May 2022
- Building a Winning Enterprise Marketing Strategy, LinkedIn by Madecraft and Marta Dapena-Baron, May 2022
- Marketing automation Certification, GetResponse, November 2024
- Customer Segmentation and Prospecting, Northwestern University, February 2023
- Fundamentals of Technology Sales, University of Maryland, November 2022
- LinkedIn Sales Navigator, LinkedIn, March 2021
Timeline
CGO
Vachana Investments Pvt Ltd
11.2022 - Current
Senior Account Manager
Indiamart Intermesh Ltd
02.2020 - 11.2022
Branch Manager
GEPL Capitals Pvt Ltd
07.2019 - 02.2020
Marketing and General Manager
Vachana Investments Pvt Ltd
11.2016 - 06.2019
Marketing Support
Insightra Medicals
08.2012 - 11.2016
Bachelor of Commerce - undefined
Vinayaka Sikkim University