Deepak Raj P
MARKETING HEAD
Chennai
Summary
Qualified Marketing Professional and a Skilled Leader with more than a decade of experience in marketing. Implemented strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches.
Overview
13
13
years of professional experience
3
3
Certifications
Work History
Head of Marketing
Tecpro Energy Systems
07.2018 - Current
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Improved lead generation efforts by implementing targeted inbound marketing strategies that attracted high-quality prospects.
- Conducted comprehensive market research to identify emerging trends and capitalize on new opportunities.
- Managed trade show presence, maximizing exposure through eye-catching booth designs and engaging presentations.
- Developed an effective marketing budget, ensuring optimal allocation of resources for maximum return on investment.
- Implemented key initiatives and activities aligned with brand strategy and brand advocacy.
- Launched marketing activities for new product lines and market penetration.
- Improved website visibility through development and implementation of SEO strategies.
Business Development Executive
Indian Maritime Management & Research Institute
06.2016 - 06.2018
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Conducted competitor analysis to identify gaps in the market and capitalize on untapped opportunities.
- Assisted marketing department in creating targeted campaigns that effectively communicated the value proposition of our products/services to potential customers.
- Identified business development challenges and customer concerns for proactive resolution.
Engineer
Creative Marine Engineers India Private Limited
06.2015 - 11.2015
- Researched and evaluated potential new markets and products.
- Identified appropriate marketing channels and target customers for campaigns.
- Wrote engaging and successful marketing, advertising, and website copy.
- Led trade show participation efforts, resulting in increased brand exposure and lead generation opportunities.
Junior Engineer
Swalf Engineering Services Private Limited
11.2013 - 03.2015
- Supported senior engineers in the development of complex designs, contributing to the advancement of project goals.
- Studied corrections from senior engineers to learn and grow professionally.
- Contributed to project completion ahead of schedule through effective time management and prioritization of tasks.
Trainee Technician - Quality
Flextronics Technology (India) Private Limited
11.2010 - 07.2011
- Developed and executed test plans to ensure products met customer specifications, increasing client satisfaction rates.
- Reduced customer complaints by proactively addressing potential issues before products left the facility.
- Supported the development of new products by providing input on potential quality risks early in the design process.
Education
Bachelor of Engineering - Electrical, Electronics Engineering Technologies
College of Engineering, Anna University
Chennai 04.2001 -
Trainee Marine Engineering - Marine Engineering
Southern Academy of Maritime Studies
Chennai 04.2001 -
Diploma - Electrical, Electronics Engineering Technologies
Murugappa Polytechnic College
Chennai 04.2001 -
Skills
Marketing Plan Development
Competitive Analysis
Strong time management
Persuasive
Strategic thinker
Market Research Analysis
Google Analytics
Copywriting
Excellent Communication
Goal Setting
Websites
Certification
Certified Marketing Professional by Linkedin Marketing Labs
Timeline
Certified Marketing Professional by Linkedin Marketing Labs
01-2022
Certified by Google Digital Garage in Fundamentals of Digital Marketing
09-2021
Diploma in Marketing Management by Alison (Online Course)
08-2021
Head of Marketing
Tecpro Energy Systems
07.2018 - Current
Business Development Executive
Indian Maritime Management & Research Institute
06.2016 - 06.2018
Engineer
Creative Marine Engineers India Private Limited
06.2015 - 11.2015
Junior Engineer
Swalf Engineering Services Private Limited
11.2013 - 03.2015
Trainee Technician - Quality
Flextronics Technology (India) Private Limited
11.2010 - 07.2011
Bachelor of Engineering - Electrical, Electronics Engineering Technologies
College of Engineering, Anna University
04.2001 -
Trainee Marine Engineering - Marine Engineering
Southern Academy of Maritime Studies
04.2001 -
Diploma - Electrical, Electronics Engineering Technologies
Murugappa Polytechnic College
04.2001 -