Summary
Overview
Work History
Education
Skills
Websites
Certification
Personal Information
Timeline
Hi, I’m

Deepika Chauhan

Ghaziabad
Deepika Chauhan

Summary

As a Marketing Enthusiast, I believe in mixing creative ideology and technical expertise to drive businesses digitally. As a digital marketer, I have been working on developing, implementing and managing marketing campaigns that promote a company and its products and/or services, thereby playing a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.

Overview

8
years of professional experience
1
Certification

Work History

Rapipay Fintech Private Limited

Deputy Manager Marketing
01.2022 - Current

Job overview

  • Develop and execute successful SEO strategies
  • Conduct keyword research
  • On-page and off-page optimization
  • Review technical SEO issues and recommend fixes
  • Optimize website content & landing pages
  • Off-page optimization (e.g
  • Link-building)
  • Collect data and report on traffic, rankings and other SEO aspects
  • Keep abreast of SEO and integrated marketing trends
  • Website CMS Management & Content Audit
  • Employer Branding for LinkedIn to drive engagement and incremental followers.

Webkul

Senior Digital Marketing Executive
05.2020 - 01.2022

Job overview

  • As a Sr
  • Digital Marketing Executive, I am looking after all the elements under the digital marketing umbrella be it SEO, SMO or Content
  • I am working on implementing strategies that works best for the business
  • Currently managing eShopSync digital marketing activities to maximize organic reach across all channels
  • Assisting in the formulation of strategies to build a lasting digital connection with consumers
  • Planning and monitoring the ongoing company presence on social media
  • Launching optimized online campaigns to increase company and brand awareness.

Vinove Software and Services Pvt. Ltd.

Senior Digital Marketing Executive
05.2019 - 05.2020

Job overview

  • As a Senior Digital Marketer, I was responsible for content marketing activities for ValueCoders, a property under Vinove Software & Services
  • I was handling, maintaining, updating and optimizing website content and website blogs for ValueCoders
  • I was working on Content Optimization for blogs and website content to maintain website presence across all digital marketing channels.

Broctagon Fintech Group

Content Marketing
03.2018 - 03.2019

Job overview

  • As a Content Marketer, I am handling all the Social Media Channels, creating and optimizing content
  • Engaging the audience with the latest news and trends in the Fintech Space
  • Connecting with Influencers and experts from the Fintech Domain
  • Also involved in Employer Branding and maximizing the reach for our brand
  • Revamp Social Media Strategy every three months to optimize better content across all channels
  • Ideate and innovate marketing campaigns for the brand
  • Maximizing potential to the best of my capabilities for brand awareness.

ProProfs

SEO Executive
08.2017 - 12.2017

Job overview

  • As an SEO Executive, I was responsible for all the link building activities related to Training Maker Software, handling Social Media Accounts
  • Profile Creation and the listing of the product
  • Engaging Audience on the Social Media Platforms as well as Connecting with the Experts from E-Learning Domain
  • Also, assuring that the product will rank well better in the Google SERP through Outbound Link Building Activities.

iDream Digitalabs Pvt. Ltd.

SEO Executive
01.2017 - 07.2017

Job overview

  • As an SEO Executive, I have basically involved in Off-page Activities primarily Directory Submission, Social Bookmarking
  • Along with that, I was involved in creating Rich Snippets for our prime brand LG India
  • I was also involved in On-page Activities as well wherein I was doing Site Analysis, Competitor Research and so on.

PageTraffic Web Tech

SEO Intern
07.2016 - 01.2017

Job overview

  • As a Seo Intern, I have learnt and implemented Seo On-page and Off-Page Activities
  • Activities involved are: 1
  • Social Bookmarking 2
  • Classified Submission 3
  • Image Submission 4
  • Video Submission 5
  • Directory Submission 6
  • Keyword Research 7
  • Competitor Analysis 8
  • Site Audit and Analysis 9
  • Backlink Analysis 10
  • Content Optimization and Posting.

Education

SRM University

Bachelor of Technology - BTech from Information Technology
01.2015

University Overview

Bal Mandir Senior Secondary School

Science
01.2011

University Overview

Skills

  • Social Media Writing
  • SEO Copywriting
  • Content Management

Certification

  • Udemy Employer Branding For Talent Acquisition
  • Online Marketing Fundamentals
  • Google Analytics Beginner
  • Digital Unlocked

Personal Information

Personal Information
Title: Content Marketer| Digital Marketer| Social Media Strategist| Brand Management | Marketing Communication

Timeline

Deputy Manager Marketing
Rapipay Fintech Private Limited
01.2022 - Current
Senior Digital Marketing Executive
Webkul
05.2020 - 01.2022
Senior Digital Marketing Executive
Vinove Software and Services Pvt. Ltd.
05.2019 - 05.2020
Content Marketing
Broctagon Fintech Group
03.2018 - 03.2019
SEO Executive
ProProfs
08.2017 - 12.2017
SEO Executive
iDream Digitalabs Pvt. Ltd.
01.2017 - 07.2017
SEO Intern
PageTraffic Web Tech
07.2016 - 01.2017
SRM University
Bachelor of Technology - BTech from Information Technology
Bal Mandir Senior Secondary School
Science
Deepika Chauhan