Deepika Singh
Bazpur,Uttarakhand
Summary
I'm a skilled marketer with extensive experience optimizing websites and digital assets to increase traffic and engagement. Thrives in fast-paced environments and excels at data tracking and trend analysis. With excellent analytical skills, I'm able to track trends and campaign performance, using data to make informed decisions and drive successful marketing campaigns that deliver real results for the business.
Overview
4
4
years of professional experience
Work History
Marketing Associate
BlueStacks Inc.
Gurugram
10.2021 - Current
- Analyze data to identify opportunities for optimizing page creation and increasing engagement in different languages.
- Experienced in optimizing app pages and blogs to enhance user action and engagement.
- Collaborate with content, design, and development teams to improve page performance.
- Conduct competitive analysis to decide which assets to include on the app page for maximum engagement.
- Assisted teams with aligning marketing strategies and objectives based on data-driven insights.
- Assisted teams with aligning marketing strategies and objectives based on data-driven insights.
- Audit app pages to fix errors & optimize content.
- Trained freshers in proper techniques to collect relevant and reliable data.
Content Writer
99 Digital Services India Pvt. Ltd.
Content Writer
02.2019 - 07.2021
- Conducted keyword research with tools like Ahrefs/Ubbersuggest to find top-ranking keywords
- Utilized Google Analytics to track & analyze website organic traffic
- Developed weekly content calendar using spreadsheets to manage & track productivity
- Created engaging blog posts for internal projects & major clients
- Boosted SEO ranking with content marketing such as articles, blogs & social media posts
- Delivered high-quality, insightful, informative & entertaining written content within tight deadlines
- Led a team of 15 content writers with strong writing, editing & proofreading abilities
- Brainstormed, researched & contributed content ideas appealing to the target audience
- Edited & proofread content for proper grammar, quality & consistency
Education
Bachelor of Science - BCA
Shri Ram Institute of Management & Technology
Kashipur, UT05.2016
Intermediate - PCM
Radha Krishna Saraswati Vidhya Mandir
Bazpur, UT05.2013
Skills
- Keyword Optimization
- Market research expertise
- Copywriting abilities
- Ahrefs/Ubbersuggest
- Performance optimization
- Google Analytics
- Canva template development
- Blog writing
- SEO
Languages
English
First Language
English
Advanced
C1
Hindi
Proficient
C2
Timeline
Marketing Associate
BlueStacks Inc.
10.2021 - Current
Content Writer
99 Digital Services India Pvt. Ltd.
02.2019 - 07.2021
Bachelor of Science - BCA
Shri Ram Institute of Management & Technology
Intermediate - PCM
Radha Krishna Saraswati Vidhya Mandir