Experienced and self-motivated with a proven track record of turning data into insights and then actions. Adept at synthesizing and communicating information to senior management and monitoring KPIs through interactive dashboards.
Head of BI
1. Defined and tracked operational KPIs along with vertical heads to track performance over time
2. Actively identified actions and impact to improve KPIs over time based on product segment
3. Segmented the product portfolio of 40K+ products into 5 categories based on product life cycle to make decision making more automated and accurate for faster turnaround
4. Regularly interacted with various vertical teams to discuss issues in current processes and brainstormed most effective solutions for the same
5. Managed the SQL team to build and deliver solutions smoothly within deadlines
6. Regularly provided insights to senior management by conducting root-cause analysis on data from different sources
7. Setup almost real-time P&L Reporting for acquired Brands for Senior Management to track performance on a daily basis.
1. Founded Rank Me Online in 2018. The Startup was acquired by Eleve Media within 2 years of launching
2. Represented Rank Me Online in RISE Conference 2018, Hong Kong – the largest tech conference in Asia
3. Overcame complex business challenges and made high-stakes decisions using experience-backed judgment, strong work ethics, and irreproachable integrity
4. Communicated the data driven insights with clients with the capability to relate to people at any level of business
Data Analytics
Data Science Specialization
Edge detection using adaptive thresholding and Ant Colony Optimization (IEEE Jan-2011)
1st Runner Up, ITC Interrobang Season 6
Conceptualized the re-positioning strategy including distribution, marketing & sales promotion and business diversification for ITC Juice brand B-Natural.
Data Science Specialization