Dhamodhar M
Ads Sales Manager
Bangalore
Summary
Dynamic and results-driven professional with 9 years of experience in sales and marketing across e-commerce, media sales, and the IT industry. Expertise in leading and managing cross-functional teams, combined with a strong passion for driving growth and innovation. Proven track record in P&L management, demonstrating a commitment to achieving strategic objectives and enhancing operational efficiency. Adept at leveraging market insights to develop impactful strategies that foster business success.
Overview
13
13
years of professional experience
3
3
Languages
Work History
Regional Manager
Radiowalla Network Limited
06.2025 - Current
- Drove advertising revenue through retail media solutions, including in-store audio, digital screens, and DOOH placements.
- Sold integrated media packages to FMCG, consumer electronics, fashion, and lifestyle brands.
- Managed end-to-end sales cycle - prospecting, pitching, proposal creation, negotiation, and deal closure.
- Collaborated with marketing and operations teams to ensure seamless brand activation execution in retail locations..
Strategic Key Account Manager (Ads Sales)
Bennett Coleman Ltd
12.2023 - Current
- Developing and implementing a comprehensive digital strategy for Large/Medium market segment clients.
- Determining client needs and suggesting the annual budget for their campaign.
- Establish and build strong network, profitable, long-term relationships with media agencies and brands to expand the partner ecosystem.
- Generating revenue through Digital and Brand campaign.
- The Times Group
Ads Sales Manager
Zomato
08.2022 - 11.2023
- Managing end-to-end relationship with key clients, negotiating & developing key partnerships with relevant stakeholders in the delivery Ecommerce vertical.
- Generating revenue worth 2 Crores + MoM through Ad Sales and other digital In-App offerings.
- Conducted root cause analysis to formulate countermeasures to business mistakes and improve the revenue.
Deputy Manager
Laqshya Media Group
04.2019 - 07.2022
- Leading ongoing reviews of business processes and developing optimization strategies to managing Sales and Marketing activities across various national clients.
- Heading & collaborating with various stakeholders, agencies and management teams.
- Competitor analysis, P&L revenue, customer insights and generating revenue of 35 crores + YOY basis.
Sales Manager
Eskegie Reclaims Private Limited
11.2014 - 10.2016
- Managed 20+ corporate client accounts with client satisfaction score of 98% and Successfully closed 77 Lakhs contracts in 2 years.
- Recommends new products ideas to drive brand objectives and interprets brand direction for all account team members.
Software Engineer
HCL Technologies
06.2013 - 10.2014
Education
MBA - Sales & Marketing
Institute of Management Technology
HyderabadB.Tech - Information Technology
Sri Sairam Engineering College
ChennaiSkills
Retail Media & Advertising Sales
In-Store Audio Advertising
Digital Screens & DOOH Networks
Out-of-Home (OOH) Media Sales
Brand Activation & Experiential Marketing
Media Planning & Campaign Execution
Client Acquisition & Relationship Management
Agency & Brand Partnerships
Negotiation & Contract Closing
Campaign Performance Reporting
Retailer & Store-Level Coordination
Awards
- Best Project award for submitting the project 'The Digital Marketing Strategies in Social Media'.
- Won 3rd place in management competition conducted by Entrepreneur cell of IMT, Hyderabad.
- Participated in State level symposium on Effective peer to peer media streaming in mobile environment.
Timeline
Regional Manager
Radiowalla Network Limited
06.2025 - Current
Strategic Key Account Manager (Ads Sales)
Bennett Coleman Ltd
12.2023 - Current
Ads Sales Manager
Zomato
08.2022 - 11.2023
Deputy Manager
Laqshya Media Group
04.2019 - 07.2022
Sales Manager
Eskegie Reclaims Private Limited
11.2014 - 10.2016
Software Engineer
HCL Technologies
06.2013 - 10.2014
B.Tech - Information Technology
Sri Sairam Engineering College
MBA - Sales & Marketing
Institute of Management Technology