Dilip Kumar S B
Sales & Marketing Manager
Chennai,Tamil Nadu
Summary
I am a capable individual experienced in developing customized solutions to meet wide-ranging client/customer needs in both B2B & B2C markets. Strong collaborator and active listener with excellent verbal and written communication skills. Offering 5+ years track record of success in the field of Sales & Marketing.
Overview
5
5
years of professional experience
6
6
years of post-secondary education
1
1
Certification
3
3
Languages
Work History
Relationship Manager - Platinum Ambassador
American Express
Chennai, Tamil Nadu
08.2019 - Current
- The product portfolio handled was the premium/platinum series of credit/charge cards of American Express
- Excelled in the business by Prospecting, Meeting, Explaining the features & benefits of products to the customers & closing the sale of the product with a team of field executives
- The primary focus was on facilitating ways to push the sale of the Platinum Charge Card (Fees: -60,000+taxes)
- Planned & Executed marketing campaigns with avenues for exclusive events which had traffic of HNI clients for lead generation
- Created business opportunities for charge cards sales through multiple partnerships with MNCs, Mall outlets, Industries, etc
- Monitored key performance metrics, identified challenges, and created solutions to deliver business agenda
- Successfully grew business YOY & exceeded quarterly target on an average by 150%
Marketing Executive
Dinamalar - Publication
Chennai, Tamil Nadu
10.2017 - 08.2019
- B2B space selling for advertisements in daily Tamil newspaper, handled a portfolio of 300+ clients from Real Estate & Hospitality
- Created a genuine rapport with both clients & advertising agencies for ease of business
- Aggressively pursued competitive accounts by differentiating the company from competitors.
- Collaborated with developers, advertisers, and product managers to best market their product or service, etc.,
- Ensured co-ordination between clients & agencies on price, content, & also placement of the advertisements
- Aligned with respective teams for approval of the content & design of the ad material before providing Release Order
- Consistently achieved the monthly targets by driving business from the portfolio of clients assigned
Sales & Marketing Executive
Nestle India
Chennai, Tamil Nadu
01.2017 - 04.2017
- Team assigned was the Alternate Business Channel Team of Nestle, handling chocolates & confectionaries, and ready-to-drink (RTD).
- Identified appropriate marketing channels and target customers for campaigns & sales with new outlets in the CITY 2 division (North Chennai).
- Studied demographic data to determine optimal targets, competitor offerings, and tactics for persuasion.
- Developed good rapport with clients & brought in deals from new outlets, also ensured brand visibility through hoardings, offers, etc.,
- Submitted a detailed report to the Regional Sales Manager on the key findings & opportunities for the certification of internship
Education
PGPM - Sales & Marketing
Chennai Business School - Chennai
Chennai 07.2016 - 07.2017
B.Com - Commerce & Accounting
Madras University
Chennai 06.2013 - 06.2016
Higher Secondary Certificate (HSC) -
Smt Chandabai Pagariya Jain Matricualtion School -
Chennai 06.2012 - 06.2013
Secondary School Certificate (SSC) -
Kaligi Ranganathan Montford Matricualtion School
Chennai 06.2011 - 06.2012
Skills
Punctuality & Adaptability
undefinedCertification
Sports & Athletics
Timeline
Relationship Manager - Platinum Ambassador
American Express
08.2019 - Current
Marketing Executive
Dinamalar - Publication
10.2017 - 08.2019
Sales & Marketing Executive
Nestle India
01.2017 - 04.2017
PGPM - Sales & Marketing
Chennai Business School - Chennai
07.2016 - 07.2017
B.Com - Commerce & Accounting
Madras University
06.2013 - 06.2016
Higher Secondary Certificate (HSC) -
Smt Chandabai Pagariya Jain Matricualtion School -
06.2012 - 06.2013
Secondary School Certificate (SSC) -
Kaligi Ranganathan Montford Matricualtion School
06.2011 - 06.2012
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