Diptajit Karmakar
Kolkata
Summary
Knowledgeable professional with several years of experience bringing planning and problem-solving abilities. Focused on maximizing resource utilization to support scalable operations and increase Top-line profitability. Organized and systematic with natural relationship-building and leadership talents.
Overview
11
11
years of professional experience
Work History
Retail Operations Manager
Allsilks Designers Pvt. Ltd.
KOLKATA
12.2024 - Current
- Managed end-to-end retail operations across 15 outlets, ensuring consistent execution, operational stability, and compliance with brand standards.
- Delivered LFL growth of 7% YoY and SSSG of 9% YoY through localized assortment planning, festive-led selling strategies, and improved store-level execution.
- Delivered YTD revenue growth of 22% against plan by strengthening category performance, improving average bill value, and optimizing store-level execution.
- Improved store productivity in terms of ABV by 10% through better manpower deployment, performance tracking, and coaching of store leadership teams.
- Increased footfall-to-conversion ratio by 12% by elevating customer experience standards and reinforcing service-led selling behaviors.
- Led customer experience and service excellence initiatives, resulting in higher repeat visits and improved mystery audit / NPS scores across the area.
- Coordinated VM execution, brand campaigns, and cross-functional launches, contributing to 5% uplift in campaign-period sales.
- Ensured 100% SOP adherence, inventory discipline, and cost control, helping maintain store operating costs within budgeted limits.
- Planned and executed local promotions, exhibitions, and mall activations, driving 20% temporary footfall spikesduring event periods.
- Implemented area-level business strategies to expand reach in new catchments and high-potential markets, supporting sustained growth momentum.
- Additional Responsibility: Led the end-to-end retail training function—designed learning frameworks, managed trainers, aligned training with commercial KPIs, and contributed to measurable improvements in sales productivity and service consistency across stores.
Area Sales Manager
NEW LEAF RETAIL TECHNOLOGIES PVT. LTD
KOLKATA
06.2023 - 12.2024
- Developed and executed targeted sales strategies for home decor market.
- Analyzed market trends and consumer behavior to uncover new sales opportunities.
- Set achievable sales targets and objectives for designated area.
- Recruited, trained, and supervised team of sales representatives.
- Fostered high-performance culture through ongoing coaching and mentoring.
- Organized regular team meetings to address sales targets, challenges, and opportunities.
- Built and maintained strong relationships with key clients.
STORE MANAGER
RELIANCE BRANDS LTD
KOLKATA
03.2022 - 06.2023
- Established and aligned store performance targets in collaboration with Ops Manager.
- Managed daily operations to ensure seamless functionality across all departments.
- Oversaw all aspects of commercial operations within the store.
- Executed visual merchandising to meet company standards and enhance presentation.
- Developed promotional materials and organized in-store displays to attract customers.
- Prepared detailed reports analyzing buying trends and customer preferences.
- Delivered exceptional customer service to enhance shopping experience.
- Promoted cross-branding initiatives to maximize customer engagement.
VENUE MANAGER
TIMEZONE INDIA PVT. LTD
KOLKATA
10.2018 - 03.2022
- Achieved financial objectives by consistently meeting store topline targets.
- Cultivated positive work culture to enhance team morale and performance.
- Evaluated and controlled stock shrinkage to minimize losses.
- Prepared game reports and analyzed profitability to inform strategic decisions.
- Promoted center actively while ensuring adherence to company ethics.
- Managed operations of indoor amusement and entertainment center effectively.
STORE MANAGER
TITAN COMPANY LIMITED
KOLKATA
09.2017 - 10.2018
- Trained and mentored sales staff to achieve business goals.
- Maintained exceptional store condition to enhance customer experience.
- Controlled store expenses to maximize profitability.
- Operated within jewelry and watch retail environment, ensuring high standards.
ASSISTANT STORE MANAGER
LANDMARK GROUP ARABIA
06.2015 - 08.2017
- Achieved business sales targets through effective team collaboration.
- Coordinated inventory management and maintained optimal stock levels.
- Resolved customer inquiries and complaints promptly to ensure satisfaction.
- Implemented visual merchandising standards to enhance product presentation.
- Managed the day-to-day operations of the store, including customer service, inventory management and staff scheduling.
- Oversaw daily cash handling procedures, reconciling discrepancies as necessary.
- Supervised a team of employees and provided ongoing training to ensure high levels of customer satisfaction.
Education
Bachelor's Degree -
Indira Gandhi National Open University
India01.2012
ISC -
ST. HELEN SCHOOL
India01.2009
ICSE -
ST. HELEN SCHOOL
India01.2007
Skills
- Business growth strategies
- Operations management
- Leadership development
- Problem solving
- Team training and development
- Visual merchandising techniques
- Inventory control
- Customer relationship management
- Market analysis and research
- Strategic planning
- Team building initiatives
- Promotional strategy execution
- Effective communication skills
Accomplishments
Retail Productivity Champion:
Awarded for Superior Achievement & Excellence in Retail Productivity Champion in Jan 2017 and received a letter of recognition by the CEO in LANDMARK GROUP.
Awarded for Superior Achievement & Excellence in Retail Productivity Champion in Jan 2017 and received a letter of recognition by the CEO in LANDMARK GROUP.
Languages
English
Proficient (C2)
C2
Bengali
Native
Native
Hindi
Proficient (C2)
C2
Arabic
Elementary (A2)
A2
Timeline
Retail Operations Manager
Allsilks Designers Pvt. Ltd.
12.2024 - Current
Area Sales Manager
NEW LEAF RETAIL TECHNOLOGIES PVT. LTD
06.2023 - 12.2024
STORE MANAGER
RELIANCE BRANDS LTD
03.2022 - 06.2023
VENUE MANAGER
TIMEZONE INDIA PVT. LTD
10.2018 - 03.2022
STORE MANAGER
TITAN COMPANY LIMITED
09.2017 - 10.2018
ASSISTANT STORE MANAGER
LANDMARK GROUP ARABIA
06.2015 - 08.2017
Bachelor's Degree -
Indira Gandhi National Open University
ISC -
ST. HELEN SCHOOL
ICSE -
ST. HELEN SCHOOL