Divya Rose
Bangalore
Summary
Versatile Content Writer and Editor with expertise in researching, writing, and refining diverse content. Known for reliability, adaptability, and the ability to quickly learn and apply new skills. A self-driven professional who delivers engaging, authoritative, and error-free content with minimal supervision. Committed to leveraging these strengths to drive team success and contribute to organizational growth.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Senior Content Writer/Editor
Happiest Minds Technologies
08.2023 - Current
- Crafted press releases covering awards, partnerships, social initiatives, and events, enhancing company visibility by 20%.
- Drafted Executive Board mailers highlighting key achievements, leadership letters and ESG/D&I content for the annual report.
- Summarized strategy meeting discussions into clear, actionable points.
- Proofread and improved content forms such as blogs, articles, and PoVs.
- Facilitated 100+ media mentions by connecting Executive Board Members with journalists.
- Developed the content marketing manual and content guidelines for the company.
- Contributed to a 40% increase in social media engagement by curating targeted content.
Content Writer/Editor – English
BYJU’S
11.2021 - 07.2023
- Wrote 350+ educational articles and generated 5M organic clicks in 7 months.
- Reviewed 1400+ articles to improve quality and relevance.
- Performed SEO optimizations, contributing to a 70% increase in article visibility.
- Trained new writers on content structure, coherence, and SEO strategies.
- Conducted competitor analysis, identifying key ranking strategies that boosted organic traffic by 30%.
- Received the Rockstar Rookie award for exceptional performance.
English Language Trainer and Academic Counsellor
FITA Academy
05.2021 - 10.2021
- Developed learning materials for English language courses.
- Trained students and working professionals in communication skills.
- Guided new Academic Counsellors in effective counselling techniques.
- Used LeadSquared CRM to track and manage leads efficiently.
High School English Teacher
The Indian Public School
01.2018 - 04.2019
- Drafted English binders for Grades 6-8 and developed engaging lesson
plans. - Led group discussions, debates, and literary competitions.
- Mentored new teachers and guided students in handling MoCs for events.
Intern
The Hindu
05.2018
- Reported press conferences and rallies; authored lifestyle and cultural features.
Education
MA - English Literature
Loyola College
04.2017
BA - English Literature
PSG College of Arts And Science
04.2015
Skills
- Content Management & Web: WordPress Management, Basic HTML
- Productivity Tools: Microsoft Office, Google Suite
- SEO & Analytics: Ahrefs, Keywords Everywhere, SEO Minion, Semrush
- Content Marketing: Content Coordination, Social Media Management, Target Market Evaluation, Data-driven Decision Making
- Editing & Design: Adobe Acrobat, Adobe Express
- CRM & Marketing Automation: LeadSquared
- Communication & Writing: Editing, Proofreading, Internal Communication
Certification
- TESOL/TEFL Certification Program | Asian College of Teachers
- TESOL Canada Board Examination
- e-Tutor Certification Course | Ma Foi Étude
- CEFR C1 | British Council
- Writing That Sells | Terribly Tiny Tales
- Data Analytics Professional Certificate (In progress) | Google
Languages
English
Advanced (C1)
Malayalam
Upper intermediate (B2)
Tamil
Upper intermediate (B2)
Hindi
Intermediate (B1)
Leadership Experience
- Mentored interns and new team members at Happiest Minds, ensuring alignment with brand language and messaging.
- Trained newly-recruited content writers at BYJU'S on SEO content structure and linguistic skills.
- Coached new Academic Counsellors at FITA Academy.
- Guided students at The Indian Public School for literary, cultural, and sports events; planned and executed literary competitions.
Timeline
Senior Content Writer/Editor
Happiest Minds Technologies
08.2023 - Current
Content Writer/Editor – English
BYJU’S
11.2021 - 07.2023
English Language Trainer and Academic Counsellor
FITA Academy
05.2021 - 10.2021
Intern
The Hindu
05.2018
High School English Teacher
The Indian Public School
01.2018 - 04.2019
BA - English Literature
PSG College of Arts And Science
MA - English Literature
Loyola College
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