Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Divyansh Srivastava

New Delhi

Summary

Results-driven sales and marketing professional with a strong track record of driving revenue growth, customer acquisition, and market expansion. Adept at developing and executing data-driven growth strategies, optimizing product positioning, and enhancing user engagement. Skilled in leveraging market insights and cross-functional collaboration to drive business success. Passionate about scaling products, improving customer retention, and maximizing ROI through strategic initiatives. Proven ability to bridge the gap between sales, marketing, and product teams to deliver exceptional business outcomes.

Overview

5
5
years of professional experience

Work History

Senior Marketing Executive

JK Cement Ltd
12.2024 - Current
  • Completed and submitted monthly and yearly reports to support executive decision making.
  • Streamlined internal communications processes, improving collaboration and efficiency within the marketing department.
  • Coordinated product launches across multiple channels, ensuring consistent messaging and maximum exposure.
  • Increased brand awareness by developing and executing strategic marketing plans.
  • Collaborated with creative teams to develop eye-catching marketing materials that resonated with target audiences and drove brand recognition.

Territory Sales Manager

Aditya Birla Opus Paints
05.2024 - 11.2024
  • Increased sales revenue by developing and implementing strategic territory plans.
  • Set ambitious yet achievable sales targets for the territory team; provided motivation through ongoing coaching and guidance towards goal attainment.
  • Established strong relationships with key clients, boosting customer retention rates.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Organized trade shows and events within the territory to showcase company products, generating leads and increasing brand exposure.
  • Negotiated contracts with vendors and suppliers, securing favorable terms for the company.
  • Developed customized solutions based on client needs, resulting in increased customer satisfaction and loyalty.
  • Collaborated with marketing department to create promotional materials that drove brand awareness in the territory.

Senior Sales Officer

Berger paints India limited
01.2023 - 05.2024
  • Identifying and appointing dealers for deeper market penetration and reaching in-depth market share.
  • Liaised with marketing and PR colleagues to promote special events in social calendars.
  • Analyze and compare the sales plan with last year's base and implement appropriate sales activities to achieve targeted goals.
  • Overseeing the sale activities of products thereby achieving increased sales growth/ maximized volume and value growth in depth.
  • Assisting the dealers in achieving the targets and providing them with training.
  • Making a territory monitoring report every month including competitor's activities. Conducting the retail audit to assess market channels.
  • Ensuring the SKU range availability at key outlets.
  • Planned and efficiently organised activities, details and timelines for large- and small-scale events.

Assistant Manager

Tata Motors Finance Limited
01.2021 - 01.2023
  • Research and evaluate Clients credit worthiness.
  • Create Credit scoring models top redict risks and approve or reject loan request, based on credibility and potential revenues and losses.
  • Recognized across organization for diligence,accuracy.
  • Collected data and performed trend and variance analysis to mitigate risk arising from bad debt.

Started the journey as TSM in Passenger Vehicle Segment in Siliguri {Jan-21)

  • Established business of passenger vehicle loan of TMFL in Sikkim and Siliguri.
  • Analyze data to find most efficient sales methods and meet with customer to address concerns and provide solution.
  • Conducts meeting once in month with Dealer principal.
  • Ensure fulfillment of smooth end-to-end process for every case sourced by team members.

Associate Partner

E.P. Infoways pvt ltd.
01.2020 - 12.2020
  • Providing Solutions to our clients in Food Businesses.
  • Providing Food Safety training under FSSAI/FOSTAC.
  • Managing Marketing and sales team for Food Safety Vertical.
  • Managing Corporate clients in Hospitality businesses.
  • Drafting all important correspondence letters to theFood Commissioner.
  • Partnered with themanagement team to optimise operations and reduce costs.

Education

Master of Business Administration - Marketing & operations

Army institute of management
Kolkata, India
07.2020

Bachelor of technology - Mechanical

AKTU
Greater Noida, India
05.2017

Skills

  • Event planning
  • MS-Office
  • Problem Resolution
  • New Business Development
  • Strategic Planning
  • People Management
  • Excellent Communication Skills
  • Sales Planning
  • B2B sales techniques
  • Complex negotiating
  • Field sales visits

Accomplishments

  • Fighting Robotics Selected in National Level Science Exhibition.
  • Represent school in Chess at National Level(twice).
  • Journal Publish at Man-tech Publication for the GSM Project.

Timeline

Senior Marketing Executive

JK Cement Ltd
12.2024 - Current

Territory Sales Manager

Aditya Birla Opus Paints
05.2024 - 11.2024

Senior Sales Officer

Berger paints India limited
01.2023 - 05.2024

Assistant Manager

Tata Motors Finance Limited
01.2021 - 01.2023

Associate Partner

E.P. Infoways pvt ltd.
01.2020 - 12.2020

Master of Business Administration - Marketing & operations

Army institute of management

Bachelor of technology - Mechanical

AKTU
Divyansh Srivastava