Dynamic Associate Professor known for pioneering innovative teaching strategies and fostering collaborative learning. Excelled in curriculum development and integrating real-world examples to enhance student engagement. Demonstrated excellence in research and academic publication, significantly contributing to pedagogical advancements. Skilled in mentoring and developing critical thinking skills.
Engaged sessions for subjects like- Rural Management,Retail Marketing, Consumer Behaviour for various courses
Research expertise
Book Publications:
* Consumer Behaviour ISBN: 978-81-970457-1-4 DOI: https://doi.org/10.59646/consumbehav/132
*Neuromarketing and Marketing Effectiveness: Exploring Recent Trends for Strategic Impact; ISBN Number: 978-93-93622-62-4