Dr Pallavi Singh
Marketing & Sales
Bharatpur
Summary
Dynamic and growth-driven healthcare executive with over 15 years of leadership experience in marketing, sales, operations, and strategic business development within high-impact healthcare and telecom environments. Proven track record in launching and scaling business verticals demonstrates a consistent ability to drive multi-million-dollar revenue growth while optimizing operational efficiencies and executing high-visibility digital transformation initiatives. Expertise in multi-market expansion, brand positioning, stakeholder management, and cross-functional team leadership across India and the Middle East reflects a strong commitment to delivering impactful results. Recognized for fostering innovation, implementing customer-centric strategies, and maintaining operational rigor to achieve organizational objectives. Prepared to contribute to transformative initiatives in the healthcare sector.
Overview
16
16
years of professional experience
Work History
Country Head
Global Healthcare Business LLC, Oman
01.2021 - 06.2025
- Launched and scaled a healthcare services venture in Oman; built brand presence from the ground up.
- Created strategic growth roadmap with short-term and long-term goals aligned to local market dynamics.
- Drove omnichannel campaigns across digital, print, and event marketing to boost brand visibility.
- Developed referral networks, upcountry market pipelines, and strong B2B/B2C service models.
- Strengthened India-Oman cross-border collaboration for medical tourism operations.
- Spearheaded SOP design, PR strategy, and partner alliances to streamline and enhance service delivery.
- Increased market share by developing and implementing effective sales and Marketing strategies.
Head – Marketing
Al Hayat International Hospital, Oman
01.2021 - 12.2022
- Formulated and executed annual revenue plans across insurance, TPA, and homecare verticals.
- Opened new revenue channels via aggregator partnerships, consumer platforms & medical tourism.
- Oversaw group-wide marketing campaigns, corporate communication, and media coverage.
- Implemented performance improvement SOPs for Sales & Marketing teams.
Head– Emerging Business
Fortis Healthcare Ltd., Gurgaon (Corporate HQ)
07.2019 - 01.2022
- Led digital revenue transformation across 33 hospitals nationwide.
- Introduced online sales channels, optimizing YoY growth in alignment with corporate benchmarks.
- Rolled out nationwide training for frontline teams to align on revenue goals and KPIs.
- Enhanced cross-hospital coordination for business consolidation and partner integration.
- Evaluated and deployed digital health solutions in collaboration with IT.
- Responsible for Launching Dr referral and Telemedicine for entire group.
Head of Marketing
Apollo Telehealth Services, Hyderabad (Corporate Office)
06.2016 - 07.2019
- Directed strategic marketing planning, campaign execution, and digital platform growth.
- Managed product launch GTM strategies including 12-lead ECG for B2C segment.
- Established policy frameworks and oversaw regulatory compliance across campaigns.
- Boosted customer engagement through tailored content strategies and analytics-driven outreach.
Assistant Manager – Online, E-Commerce & Mobile Advertising
Aircel Ltd. (Maxis Telecom), Gurgaon – Corporate Office
09.2013 - 06.2016
- Managed digital acquisition and M-Advertising strategy across multiple telecom circles.
- Launched “Design Your Own Plan” – an industry-first customizable plan model.
- Oversaw national revenue tracking, campaign execution, and performance analytics.
Biotronics3Dnet, London (MBA Internship)
01.2013 - 03.2013
- Conducted customer loyalty and retention analysis, directly impacting profit performance.
- Collaborated with surgeons on high-impact healthcare programs and innovations.
Manager – Marketing & Customer Lifecycle Management
Arora Hospitals Pvt. Ltd.
01.2009 - 07.2012
- Rebranded and revitalized hospital operations to achieve #1 city-wide ranking.
- Reduced operational costs by 20% through smart resource allocation and process improvements.
- Implemented hospital-wide process reforms, earning leadership recognition.
Education
MBA - International Marketing
Coventry University
01.2013
Bachelor of Dental Surgery (BDS) - undefined
University of Rajasthan
01.2008
Skills
- P&L Ownership & Strategic Planning
- Healthcare Marketing & Medical Tourism
- Operational Excellence & Process Optimization
- Brand Management & Digital Campaigns
- B2B/B2C Growth Strategy
- Stakeholder & Partner Engagement
- Team Leadership & Cross-Functional Collaboration
- International Market Expansion (India, Oman Thailand, Turkey, Dubai)
Accomplishments
- Turned around Arora Hospitals to #1 city ranking through brand & process improvements
- Awarded for Excellence in Operations by Hospital Chairman
- Led market-first campaign launches at Aircel with national PR coverage
- Successfully scaled digital revenue channels across 30+ Fortis hospitals
- Created a brand in GCC, Turkey, Thailand and Germany for medical tourism
Sports, Travelling
National Player of Hockey
Timeline
Country Head
Global Healthcare Business LLC, Oman
01.2021 - 06.2025
Head – Marketing
Al Hayat International Hospital, Oman
01.2021 - 12.2022
Head– Emerging Business
Fortis Healthcare Ltd., Gurgaon (Corporate HQ)
07.2019 - 01.2022
Head of Marketing
Apollo Telehealth Services, Hyderabad (Corporate Office)
06.2016 - 07.2019
Assistant Manager – Online, E-Commerce & Mobile Advertising
Aircel Ltd. (Maxis Telecom), Gurgaon – Corporate Office
09.2013 - 06.2016
Biotronics3Dnet, London (MBA Internship)
01.2013 - 03.2013
Manager – Marketing & Customer Lifecycle Management
Arora Hospitals Pvt. Ltd.
01.2009 - 07.2012
Bachelor of Dental Surgery (BDS) - undefined
University of Rajasthan
MBA - International Marketing
Coventry University
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