Summary
Overview
Work History
Education
Skills
Certification
References
Personal Information
Timeline
Generic

Faisal Shirazi

Hyderabad

Summary

Dynamic and results-driven professional with over 17 years of experience in sales and marketing, with expertise in digital ad sales, print media, and FM radio. Proven ability to manage government verticals, build client relationships, and drive cross-platform revenue growth through innovative advertising strategies.

Overview

21
21
years of professional experience
1
1
Certification

Work History

Deputy Chief Manager

Bennett Coleman & Co. Ltd, The Times of India
Hyderabad
10.2024 - Current
  • Spearheading strategic revenue growth across Food & Beverage, Travel & Tourism, Technology, and E-Business verticals in Telangana and Andhra Pradesh through high-impact, cross-platform campaigns integrating print, digital, branded content, IPs, and events.
  • Consistently exceeding sales targets and strengthening market presence.
  • Managed end-to-end ad sales and campaign execution for Central Government accounts (DAVP) in Telangana and Andhra Pradesh, ensuring seamless delivery across platforms and compliance with government budgetary and branding guidelines.

Deputy Chief Manager

Bennett Coleman & Co. Ltd, The Times of India
Raipur
04.2019 - 10.2024
  • Managed the Government Vertical for Chhattisgarh, specializing in Department of Public Relations (DPR) accounts.
  • Initiated and executed government promotional campaigns across print, digital, and electronic media.
  • Generated revenue through innovative ad space sales, branded content, and national IPs for Times Network.
  • Developed strong relationships with government decision-makers through consistent PR efforts.

Station Head

Reliance Broadcast Network Ltd, Radio Big FM 92.7
Nagpur
03.2018 - 04.2019
  • Led growth initiatives for Big FM 92.7, overseeing regular and experiential business verticals.
  • Managed P&L of the brand, positioning it as a market leader in airtime sales.
  • Oversaw a team of 10; planned and monitored key sales statistics and activities to increase reach and brand equity.

Group Head – Sales

Music Broadcast Ltd, Radio City 91.1 FM
Nagpur
04.2016 - 03.2018
  • Achieved and exceeded sales targets for the Nagpur region while mentoring team members.
  • Identified and developed new clients, increasing revenue from both new and existing accounts.
  • Ensured timely collections and maintained vital sales records.

Manager

ZEE Media Corporation Ltd
Raipur
02.2015 - 04.2016
  • Developed client relationships in Raipur and surrounding areas for ZEE MPCG regional channel.
  • Sold high-impact properties and FCT deals while managing all sales statistics.

Deputy Manager

SABCO Press & Publishing LLC
Muscat
12.2012 - 12.2014
  • Managed advertiser and agency accounts, selling advertising space for Y-Oman, a weekly lifestyle magazine.
  • Designed innovative campaigns and oversaw client strategy execution.

Assistant Manager – Response

Bennett Coleman & Co. Ltd, The Times of India
Mumbai/Nagpur
11.2005 - 11.2012
  • Developed the Vidarbha region client base for BCCL publications in Education and Real Estate verticals.
  • Managed weekly advertorials, Times Property and Education Times.
  • Organized events and exhibitions and coordinated with advertising agencies to optimize revenue generation.

Executive – Space Marketing

The Indian Express
Mumbai
04.2005 - 10.2005
  • Met advertising sales targets across the Mumbai market.
  • Initiated and developed new projects, reports, and features to drive business.

Summer Intern

Lowe Lintas Advertising & Marketing Communications
Mumbai
04.2004 - 08.2004
  • Conducted market research on edible oil consumption in rural areas.
  • Assisted in event launches and sales promotions for Tata Indicom.

Education

Bachelor of Journalism - Mass Communication

Department of Mass Communication Nagpur University
Nagpur Maharashtra
01.2010

Post Graduate Diploma in Business Management - Business Management (Marketing)

Bharati Vidyapeeth's Institute of Management Studies And Research
Navi Mumbai
06-2005

Some College (No Degree) -

Hislop College of Science And Commerce Nagpur
Nagpur University , Nagpur Maharashtra

Skills

  • Strategic planning
  • Government relations
  • Sales forecasting
  • Budget management
  • Market analysis
  • Client relationship management
  • Revenue generation
  • Brand development

Certification

Executive Certificate Program in Digital Marketing and Social Media Strategy, Indian Institute of Management, Raipur Chhattisgarh

References

Available upon request

Personal Information

  • Date of Birth: 08/20/80

Timeline

Deputy Chief Manager

Bennett Coleman & Co. Ltd, The Times of India
10.2024 - Current

Deputy Chief Manager

Bennett Coleman & Co. Ltd, The Times of India
04.2019 - 10.2024

Station Head

Reliance Broadcast Network Ltd, Radio Big FM 92.7
03.2018 - 04.2019

Group Head – Sales

Music Broadcast Ltd, Radio City 91.1 FM
04.2016 - 03.2018

Manager

ZEE Media Corporation Ltd
02.2015 - 04.2016

Deputy Manager

SABCO Press & Publishing LLC
12.2012 - 12.2014

Assistant Manager – Response

Bennett Coleman & Co. Ltd, The Times of India
11.2005 - 11.2012

Executive – Space Marketing

The Indian Express
04.2005 - 10.2005

Summer Intern

Lowe Lintas Advertising & Marketing Communications
04.2004 - 08.2004

Bachelor of Journalism - Mass Communication

Department of Mass Communication Nagpur University

Post Graduate Diploma in Business Management - Business Management (Marketing)

Bharati Vidyapeeth's Institute of Management Studies And Research

Some College (No Degree) -

Hislop College of Science And Commerce Nagpur

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