Fayaz Ahmad Lone
Business Head Sales and Operations
Srinagar,JK
"If you can Dream it, You can do it"
Work Preference
Work Type
Full TimeLocation Preference
On-SiteHybridRemoteImportant To Me
Career advancementCompany CulturePersonal development programsHealthcare benefitsTeam Building / Company RetreatsStock Options / Equity / Profit SharingWork-life balanceFlexible work hoursWork from home optionSummary
Senior Sales & Marketing Leader with 14+ years’ experience driving revenue growth and market expansion across FMCG, FMCD, Agri Inputs and Wellness industries. Expertise in managing large distribution networks, delivering ₹100 Cr+ annual turnover, and leading cross-functional teams across J&K, Punjab and Haryana. Known for building high-performing teams, optimizing channel operations, and executing strategic marketing initiatives.
Overview
15
15
years of professional experience
5
5
Certifications
7
7
Languages
Work History
Head of Marketing and Business Unit Development
The Grand Brighton
07.2025 - Current
- Boosted revenue with the creation of new product lines and business unit expansion initiatives.
- Led the digital transformation efforts, optimizing online presence and engagement.
- Conducted thorough market research to identify opportunities for growth and expansion.
- Developed and executed multi-channel marketing campaigns for maximum reach and impact.
- Improved market penetration through strategic partnerships and collaborations.
- Managed a diverse team of marketers to achieve corporate objectives in a timely manner.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
State Business Head
Vestige Marketing Private Limited
06.2019 - 07.2025
- Increased revenue by 30% YoY through strategic channel initiatives and new product launches.
- Expanded distribution network across J&K & Punjab, achieving 75% customer retention.
- Managed 50–100 sales personnel across the state improved sales performance by 20%.
- Led three major marketing campaigns based on in-depth market analysis.
- Launched new products, resulting in 15% incremental business.
- Rolled out CRM system improving opportunity tracking by 40%.
- Delivered training and TTT programs to enhance distributor and partner skills.
- Developed and delivered training programs for sales and marketing teams, enhancing their skills and knowledge and improving sales performance.
Regional Sales Manager and Product Specialist
Amway India Enterprises Pvt Ltd
03.2013 - 06.2019
- Spearhead sales operations across five northern states with a focus on market expansion and revenue growth.
- Managed and coached a large on-roll & off-roll sales force; implemented performance metrics and incentive programs to boost productivity.
- Oversaw channel distribution strategy including appointment and performance of distributors, stockists and key accounts.
- Achieved and exceeded state-wise sales targets; consistently delivered double-digit growth year-over-year.
- Conducted market analysis to identify emerging trends, competitor activities and opportunities for new product launches.
- Developed and executed state-level marketing campaigns, roadshows and promotional activities to increase brand visibility.
- Covered regions including J&K, Punjab, Delhi, Haryana, Himachal Pradesh and Uttarakhand.
- Delivered 1,000+ product and sales training sessions (in-person & virtual).
- Developed manuals, demo kits, and digital content for product launches.
- Improved team productivity, business volume, and customer engagement.
Sales Manager
Illahi Cement
02.2011 - 03.2013
- Expanded dealer and distributor networks across Punjab.
- Built strong client relationships with contractors and infra companies.
- Led a sales team and launched regional campaigns to improve visibility.
- Contributed to 15% YoY sales growth through targeted field activities.
Education
Bachelor of Arts - Education
04.2001 -
- Graduation with Distinction, 2016
- 06 Month Teaching Experience, Jk Board of school education , Completed 2015-16
Master of Science - Biotechnology
04.2001 -
Bachelor of Science - Chemistry,zoology,biotechnology English
04.2001 -
Skills
P&L Ownership (₹100 Cr Turnover)
Channel Sales & Distribution Management
Business Expansion in Multi-State Territories
Large Team Leadership & Development (50–100 on-roll and 10000 Independent Business owners
Strategic Planning & Execution
B2C & B2B Market Development
Stakeholder & Dealer Network Management
Excel
Powerpoint
word
CRM
Power BI dashboard
Google Workspace
Learning Management Systems (LMS)
Webinar Platforms
Lead Management Systems
Certification
Diploma in Computer Science
Interests
Keen traveler with a passion for exploring cultures, training people, and continuous learning to enhance personal and professional creativity
Accomplishments
- Supported New Product Launch that resulted in 25% increase in customer engagement.
- Received “employee of the Year award 9 types” for Target vs Achievement.
- Achieved 79% Retention rate by introducing TTT for All distributors and stakeholders.
- Documented and resolved by completing all the compliances of Srinagar and Jammu branch which led to 200% growth in bussines and walkins.
- Achieved 200% by completing YOY Target with accuracy and efficiency.
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Affiliations
- Agri Inputs & FMCG leadership
- Training expertise
- Volunteer Trainer, Rural Entrepreneurship Development Programmes (J&K)
- Direct selling associations
Software
Microsoft Office Suite
Microsoft excel
CRM
POWER BI
Powerpoint
Google sheets
Web-Based Business Tools
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Urdu
Bilingual or Proficient (C2)
Punjabi
Advanced (C1)
Arabic
Beginner (A1)
Timeline
Head of Marketing and Business Unit Development - The Grand Brighton
07.2025 - Current
State Business Head - Vestige Marketing Private Limited
06.2019 - 07.2025
Regional Sales Manager and Product Specialist - Amway India Enterprises Pvt Ltd
03.2013 - 06.2019
Sales Manager - Illahi Cement
02.2011 - 03.2013
Kashmir University - Bachelor of Arts, Education
04.2001 -
Lovely Professional University - Master of Science, Biotechnology
04.2001 -
University Of Kashmir - Bachelor of Science, Chemistry,zoology,biotechnology English
04.2001 -