Summary
Overview
Work History
Education
Skills
Profile Snapshot
Certification
Managementprofile
Currentassignment
Opportunityidentification
Exposurehighlights
References
Key Deliverables
Assignments
Languages
Accomplishments
References
Timeline
Generic
G KEERTHANA

G KEERTHANA

Chennai

Summary

A dynamic, acute Project Management, Marketing, and Business Development professional with nearly 10+ years of experience in successful Government Relations, Concept Cities, and Cluster Development Specialist, PPP (Public Private Partnership) structuring, appraising, and implementing projects in various Cluster development infrastructure projects like Defence corridor, Electronics Clusters (EMCs, 1, 2, EMC 2.0), Concept township development, etc. Exemplary exposure in International Desks handling multilateral and bilateral financing, and private proposals for financial closure of infrastructure projects. An adroit communicator at face-to-face meetings with clients, developers, and investors, financial institutions in the form of a Government Consultant gives me a unique and valuable perspective to evaluate and execute opportunities. MBA professional with a proven track record of success and 18 years' experience across strategic marketing, institutional networking, and high-profile event handling.

Overview

19
19
years of professional experience
1
1
Certification

Work History

General Manager

IIT Tirupati/Govt of India
Tirupati
12.2023 - Current
  • Facilitated Smarrt Cities Navigation Projects and its recently enhanced infrastructure with the acquisition of ESRI ArcGIS, ENVI, and ScanPoint GIS and Remote Sensing for developing Smart Cities
  • Developed strategic collaborations for Global Positioning and Precision Technology, widespread awareness creation on NaviC and Underwater Navigation System
  • Worked on growing the Startups and Entrepreneurship cell, Facilitated Technology Transfer Projects to scale and handled the stakeholder engagement for the Line Ministries of Government of India.

General Manager ESDM

Govt of Andhra Pradesh
Andhra Pradesh
12.2020 - 08.2023
  • Built and led a team for investment promotion and facilitation activities to attract investments into the Government of India's Electronics Manufacturing Cluster located in Andhra Pradesh
  • Grounded projects worth 1 Billion USD and played a pivotal role in the release of ESDM and IT policies
  • Built a marketing team, formulated strategy, and collateral to position the state and country as the premium investment destination
  • Conducted the IT, Electronics, and Startups Sessions of the Andhra Pradeesh Global Investor's Summit 2023
  • Worked extensively with Line Ministries and Industry Trade Associations.

Joint Director- Entrepreneurship

Govt of Andhra Pradesh
Andhra Pradesh
04.2021 - 02.2022
  • Direct additional charge as Joint Director- Entrepreneurship in the Government of Andhra Pradesh
  • Worked on the implementation of MSME Awards as a National Consultant
  • Drove policy, infrastructure development, and investment promotion for Electronics and Information Technology Sectors
  • Additional charge as Startup and Entrepreneurship sectors in Andhra Pradesh Innovation Services.

Associate Vice President

Govt of Tamil Nadu
Tamil Nadu
10.2019 - 11.2020
  • Developed sector-specific strategies to attract investment in sectors such as Manufacturing, Industry 4.0, Aerospace and Defence, Electronics
  • Ensured execution of the investment strategy by planning, coordinating, and executing presentations, roadshows, and mega-events
  • Developed the GTM strategy for Tamil Nadu and proactively marketed potential projects to investors
  • Established relationships with relevant stakeholders in the government and CXOs, and oversaw project management to ensure achievement of targets.

IT Marketing Professional

Private Various companies
Various cities
05.2005 - 04.2019
  • Worked as an IT Marketing Professional in various companies
  • Handled marketing communications, business development, and client management responsibilities.

Education

MBA -

University of Madras
01.2005

Bsc. CS -

University of Madras
01.2003

Skills

  • Electronics Manufacturing Cluster Development
  • Aerospace and Defence cluster development
  • Viability study of business model of project
  • Strong bilateral associations
  • Led many delegations for a logical closure of projects
  • Initiated country desks handling consulates and embassies
  • Various High profile event Management of Ministers and CM
  • Global Investors Summits

Profile Snapshot

  • IIT Tirupati, General Manager, Dec 2020, Aug 2023
  • Govt of Andhra Pradesh, General Manager ESDM, Dec 2020, Aug 2023
  • Govt of Andhra Pradesh, Joint Director- Entrepreneurship, Apr 2021, Feb 2022
  • Govt of Tamil Nadu, Associate Vice President, Oct 2019, Nov 2020
  • Govt of India, NEA Consultant, May 2019, Aug 2020
  • Private Various companies, IT Marketing Professional, May 2005, April 2019

Certification

  • The State of the International Trading System and Foreign Investment in India-3-weeks (Foundation & Advanced Module) high level certificate training programme from International Law Institute (ILI)
  • International Project Management Association (IPMA Level D) certified project manager
  • Certified Instructional Designer from CII
  • Certificate course in Product Management from Product Management Academy
  • General Management, Business Process Consulting, Strategic Planning and execution, Program/Account Management, Corporate Communications and Branding
  • Hubspot Certified for Email Marketing and Inbound Certified

Managementprofile

An dynamic acute Project Management, Marketing and Business Development professional with nearly 10+ years of experience in successful Government Relations, Concept Cities and Cluster Development Specialist, PPP (Public Private Partnership) structuring, appraising and implementing project in various Cluster development infrastructure projects like Defence corridor, Electronics Clusters( EMCs, 1, 2, EMC 2.0) Concept township development, etc. Exemplary exposure in International Desks handling multilateral & bilateral financing and private proposals for financial closure of infrastructure project. An adroit communicator at face-to-face meetings with clients, developer & investors, financial institutions in form of a Government Consultant, gives me a unique and valuable perspective to evaluate and execute opportunities.

Currentassignment

IIT Tirupati Navavishkar Innovation Hub, General Manager, Dec 2023, Till Date, As a General Manager of the Technology Innovation Hub, I have facilitated Smarrt Cities Navigation Projects and its recently enhanced infrastructure with the acquisition of ESRI ArcGIS, ENVI, and ScanPoint GIS and Remote Sensing for developing Smart Cities. I have been instrumental in developing strategic collaborations for Global Positioning and Precision Technology, widespread awareness creation on NaviC and Underwater Navigation System. I have worked on growing the Startups and Entrepreneurship cell, Facilitated Technology Transfer Projects to scale and handled the stakeholder engagement for the Line Ministries of Government of India.

Opportunityidentification

SECTOR RESEARCH, STRATEGIC COLLABORATIONS, DOCUMENTATION, PROJECT STRUCTURING, FUNDING STRATEGY, MARKET PREPARITON, PPP PROCUREMENT

Exposurehighlights

  • OVERALL SKILLSET EXPOSURE
  • Guidance Tamil Nadu (Industries Department, Government of TN)
  • Associate Vice President
  • Oct 2019 - Nov 2020
  • Min. of Skill Dev & Entrepreneurship (GOI)
  • Consultant
  • May 2019 - Aug 2020

References

  • Mr Nanda Kishore Reddy, IIS, Government of Andhra Pradesh
  • Dr Shajeevana, IAS, District Collector, Theni, Government of Tamil Nadu

Key Deliverables

  • Fundamental research of sector
  • Initial coverage of sector report specially on infrastructure, port , power, FMCG and its quarterly update along with recent development , project update, financial performance update, valuation update and recommendation with target price of each company coverage under sector report.
  • Gathering and analysis the sector news which influence the performance of sector
  • Fundamental research of company
  • Building the finance model of each company which has top 5 market capitalization in large cap, mid cap and small cap along with write up on company fundamental research report.
  • Coordination and circulate the company's fundamental research report to universe of investor (retail, HNI, Institutional) for potential synergy
  • Fundamental research of economy
  • Micro and macro research support of India and focus countries along with key driver of economy and its past contribution and weighted of contribution of each driver to GDP of India, state contribution to GDP of India, inflation, export & import and currency volatility, rate of money market, RBI move on money circulation, RBI policy on non performing loans, infrastructure financing, external borrowing etc to portray the ecosystem of Indian economy.

Assignments

  • APEITA and APIS (IT E&C Department, Government of AP), General Manager/Joint Director, Dec 2020, Aug 2023, Build and lead a fresh team for investment promotion and facilitation activities to attract investments into the Government of India's Electronics Manufacturing Cluster located in Andhra Pradesh targeting companies from ESDM, telecommunication, EV, Industry 4.0, IT and ITES sectors. Within one year, the above efforts led to the grounding of projects worth 1 Billion USD and a pipeline for 2 Billion; and played a pivotal role in the release of ESDM and IT policies. Build a marketing team, formulate strategy, and collateral (including digital assets) to position the state and country as the premium investment destination in the APAC and EMEA regions and worldwide on focus countries/regions. Conducted the IT, Electronics and Startups Sessions of the Andhra Pradeesh Global Investor's Summit 2023. WAIPA- Invest India trained Investment Promotion Specialist. Over 50 events during the period of handling the office of External Engagements. Worked extensively with Line Ministries and Industry Trade Associations. Handled the IT, Electronics and Startups sessions and MoUs at the Global Investors Summit 2023. Authored, designed and maintained the Marketing assets. State Data Center coordination. Conceptualized DESI- first Defence conclave with Indian Navy and Defence organizations. Established a line of contact with over 55 Consulates and missions abroad and various International Trade bodies. Facilitated the Expression of Interests to sign over 20 MoUs at Hon'ble CM Functions. Brought in IDEX to AP Innovation Society. Issue EOI/RFQ for selecting strategic partner on JV model and enlisted RFP publication magazine and business newspaper chosen on highest circulation basis. Worked with KPMG for various Knowledge repository contribution.
  • Guidance Tamil Nadu (Industries Department, Government of TN), Associate Vice President, Oct 2019, Nov 2020, Sector Analysis: Develop sector specific strategies to attract investment in sectors such as Manufacturing, Industry 4.0, Aerospace and Defence, Electronics. Investment promotion: Ensure execution of the investment strategy pertaining to the focus sectors by planning, coordinating and execute presentations, roadshows and mega-events. Develop the GTM strategy for Tamil Nadu, in each focus sector and proactively market potential projects to investors and facilitate their approval by the respective authorities. Establish relationships with the relevant stakeholders in the government and CXOs, and oversee project management to ensure achievement of targets in terms of quantum of inbound investment and jobs created. Over 80 events during the period of handling the office of External Engagements despite the COVID19 situation. Authored, designed and presented the first newsletter for Guidance at the Skill Development Conclave held on 30 November 2020. Honorable Chief Minister of Tamil Nadu and other ministers of the state were present when the new logo of Guidance and Biz Buddy were launched. Revived the activities of the International Joint working Group. Established a line of contact with over 15 Consulates and missions abroad and various International Trade bodies. Facilitated the Expression of Interests to sign MoUs with IFCCI and UKIBC and ISB. Positioned Guidance in the websites of Embassy of India. Constantly network to build visibility of Guidance at National and International platforms as the state's nodal IPA. Produce high quality, precise and tailor-made written material for Chief Minister, Chief Secretary, Principal Secretary, Minister for Industries and MD of Guidance. Worked with PWC and Deloitte for Ease of Doing Business ranking and for various Knowledge repository contribution.
  • Min. of Skill Dev & Entrepreneurship (GOI), Consultant, May 2019, Aug 2020, As the lead Consultant of Crossroads Business Solutions, assist the lead partner in empanelment of the support agency through an open tender/ limited tender process including inviting bids, preparation of presentation for the bidders, organizing pre-bid meeting, coordinate with bidders, evaluate bid and prepare the technical aspect of the contract with the Support Agency. Periodic/ daily reporting of the progress w.r.t. to the mobilization of applications to the corecommittee members. For this an MIS system will be developed in the website. Co-ordinate with stakeholders for seamless implementation of the Awards process. Supervise the overall website development. Provide guidance on the design of the website Identify process flow/ work flow issues. Resolve any issues during the design of the website and Award implementation. Supervise and coordinate the Field Assessment of the applicants shortlisted at the regional level. Improvise the Design Templates and share the approved template with the regional partners. Improvise the hand-book on the process of conducting the field visits. This hand-book will also include FAQs. Coordinate with the regional partners to get the field reports within the designated time limit. Organize Core-committee meetings Prepare content for the presentation. Assist in organizing the national Jury meeting. Prepare booklets on the details of the shortlisted candidates for the Jury. Prepare the presentation for the national jury in close coordination with the Lead partner. Participate in the National Evaluation meeting and clarify queries of the jury members. Worked with 7 IITs, NABARD, NIF, DST, RSETI for various Knowledge repository contribution.
  • Other Profiles, Marketing Communications Specialist, 02/2015, 02/2018
  • Other Profiles, Partner/ Consultant, 03/2014, 02/2015
  • Other Profiles, Business Development Manager, 11/2012, 03/2014
  • Other Profiles, Partner/ Consultant, 10/2009, 10/2012
  • Other Profiles, Senior Executive- Marketing, 12/2008, 09/2009
  • Other Profiles, Executive- Business Development, 05/2005, 07/2008

Languages

English
First Language
Hindi
Upper Intermediate (B2)
B2
Tamil
Intermediate (B1)
B1
Telugu
Intermediate (B1)
B1

Accomplishments

  • As a distinguished speaker at the Maritime Congress in Vladivostok, I delivered a compelling presentation on the importance of international collaboration in advancing civil Military maritime technology and sustainable practices in June 2024
  • Represented India for the Taiwan Study camp for future Leaders from Indo Pacific Region in December 2023
  • Handled Civil Military collaboration with Indian Navy and Missile Technology Units and IDEX- Ministry of Defence for the states of Andhra Pradesh and Tamil Nadu
  • Conducted DESI (Defence Electronics and Startups Interoperability) Conclave for 2 years in association with ISRO, DRDO, Indian Navy, Ministry of Defence, IDEX, Satcom Industry Association
  • Conducted Missile Technology Summit in association with Indian Navy
  • Represented the state in the DefExpo

References

References available upon request.

Timeline

General Manager

IIT Tirupati/Govt of India
12.2023 - Current

Joint Director- Entrepreneurship

Govt of Andhra Pradesh
04.2021 - 02.2022

General Manager ESDM

Govt of Andhra Pradesh
12.2020 - 08.2023

Associate Vice President

Govt of Tamil Nadu
10.2019 - 11.2020

IT Marketing Professional

Private Various companies
05.2005 - 04.2019
  • The State of the International Trading System and Foreign Investment in India-3-weeks (Foundation & Advanced Module) high level certificate training programme from International Law Institute (ILI)
  • International Project Management Association (IPMA Level D) certified project manager
  • Certified Instructional Designer from CII
  • Certificate course in Product Management from Product Management Academy
  • General Management, Business Process Consulting, Strategic Planning and execution, Program/Account Management, Corporate Communications and Branding
  • Hubspot Certified for Email Marketing and Inbound Certified

MBA -

University of Madras

Bsc. CS -

University of Madras
G KEERTHANA