GANESH SUNDARAM
COIMBATORE
Summary
Experienced in fast-paced environments and adaptable to last-minute changes. Thrives under pressure and consistently earns high marks for work quality and speed.
Overview
25
25
years of professional experience
Work History
Customer Relationship Management - HEAD
FREEZETON TECHNOLOGIES
COIMBATORE
10.2023 - Current
- Prioritized and organized tasks to efficiently accomplish service goals.
- Provided excellent service and attention to customers when face-to-face or through phone conversations.
- Collaborated closely with team members to achieve project objectives and meet deadlines.
- Completed day-to-day duties accurately and efficiently.
- Assisted with customer requests and answered questions to improve satisfaction.
- Identified needs of customers promptly and efficiently.
- Displayed strong telephone etiquette, effectively handling difficult calls.
- Contributed innovative ideas and solutions to enhance team performance and outcomes.
- Utilized advanced technical skills and expertise to troubleshoot complex problems and implement solutions.
- Conducted comprehensive research and data analysis to support strategic planning and informed decision-making.
Senior Client Service Executive
SASI ADVERTISING PVT., LTD.,
COIMBATORE
08.1999 - 06.2002
- Advised clients on best practices for using products and services offered by the organization.
- Developed marketing strategies based on corporate objectives and market trends.
- Coordinated marketing events for showcasing product and service offerings.
- Planned and facilitated meetings to share marketing plans and explain future business goals.
- Supervised creation of marketing materials and collateral.
MANAGER - MEDIA
BUMA ADVERTISING
TIRUPUR
- Maintained relationships with vendors to obtain the best pricing on supplies and materials.
- Developed marketing strategies designed to increase brand awareness within target markets.
- Built and maintained loyal, long-term customer relationships through effective account management.
BRAND MANAGER
TANTEX
TIRUPPUR
- Created content for social media campaigns, website copy, brochures, press releases and other marketing materials.
- Coordinated with external agencies on public relations initiatives to build positive relationships with customers and stakeholders.
- Managed budgets for all marketing activities including advertising spend, events sponsorships and promotional giveaways.
- Planned advertising campaigns for online, print and other mediums.
- Supervised creation of marketing materials and collateral.
Creative Director
THE INDIAN PUBLIC SCHOOL
COIMBATORE
- Organized cross-functional teams to produce creative content for campaigns.
- Established relationships with agencies and freelancers to secure resources for projects.
- Developed comprehensive style guides outlining branding guidelines for use by internal teams.
- Oversaw the production of digital assets such as videos, websites, and interactive experiences.
- Presented creative proposals at executive meetings for approval or revisions.
- Directed photo shoots with external vendors to ensure quality standards were met.
- Managed a team of designers, copywriters, photographers, illustrators, videographers, and other creatives.
- Developed and implemented innovative strategies to increase brand awareness.
- Presented creative concepts and strategies to senior management and clients, effectively communicating the vision and rationale behind creative decisions.
- Managed the selection and procurement of visual elements, including photography, illustrations, and typography, to enhance creative outputs.
- Directed creative vision and strategy for global branding initiatives, ensuring cohesive brand messaging across all platforms.
- Negotiated contracts and managed budgets for creative projects, ensuring optimal use of resources and cost-effectiveness.
- Managed own accounts and projects, working within budget and scheduling requirements.
Sole Proprietor
THE ARK
COIMBATORE
- Developed business plans and strategies for clients.
- Created marketing materials such as brochures, flyers, ads.
- Conducted research into new products and services that could benefit the business.
- Developed business objectives and strategies to define goals and methods for achievement.
- Determined marketing direction and oversaw spectrum of advertising activities.
- Conducted market research to identify trends, opportunities, and competitive threats.
- Identified and pursued growth opportunities, including new markets and product lines.
- Used strong issue resolution and communication skills to cultivate and strengthen lasting client relationships.
Brand Marketing Consultant
LASAARA GLOBAL SERVICES PVT.LTD.,
COIMBATORE
- Analyzed current campaigns and identified areas of improvement for future initiatives.
- Collaborated with internal teams such as design, product development and customer service to ensure alignment of branding efforts across the organization.
- Managed budgeting process for all advertising campaigns.
- Created compelling content for digital campaigns, including website copy, emails, social media posts and more.
Education
Master of Arts -
PSG COLLEGE OF ARTS &SCIENCE
COIMBATORE,INDIA01-1998
B.Com., -
SNR COLLEGE OF ARTS AND SCIENCE
COIMBATORE ,INDIA01-1996
SBOA MATRICULATION HR.SEC.SCHOOL
COIMBATORE,INDIA01-1993
Skills
- Client Servicing Management
- Customer Relationship Management
- Advertising,Branding and Marketing Portfolio
- Team Building and Mentoring
Languages
Tamil
First Language
English
Proficient (C2)
C2
Hindi
Intermediate (B1)
B1
Malayalam
Beginner
A1
life is beautiful
- LIFE IS CREATIVE , NATURE IS MY BEST FRIEND - TREKK,TENT,PHOTOGRAPHY,MUSIC,WRITING & MOVIES.
- EXTROVERT AND FITNESS GOAL KEEPER .
- MATURITY TO HANDLE STORM.
- LOVE TO LISTERN,OBSERVE AND GO FORWARD.
Accomplishments
- ADVERTISING INTERNSHIP - SASI ADVERTSING,COIMBATORE.
- PUBLIC RELATIONS INTERNSHIP - SOUTHERN RAILWAYS ,CHENNAI.
- JOURNANLISM INETRNSHIP - TIMES OF INDIA - DELHI
- GOT AN BYLINE PUBLISHED IN TOI DELHI - " STORY ON PACEMAKERS"
- GOT AN BIOGRAPHY AS DOCUMENTARY FILM MAKER IN THE INDIAN EXPRESS
- ROTARIAN - SO I UNDERTSTAND THE NEED OF THE DESERVING SOULS
- TRAVELLED - CHINA,USA,MIDDLEEAST AND BANGOK (OFFICIAL TRIPS )
References
References available upon request.
Timeline
Customer Relationship Management - HEAD
FREEZETON TECHNOLOGIES
10.2023 - Current
Senior Client Service Executive
SASI ADVERTISING PVT., LTD.,
08.1999 - 06.2002
MANAGER - MEDIA
BUMA ADVERTISING
BRAND MANAGER
TANTEX
Creative Director
THE INDIAN PUBLIC SCHOOL
Sole Proprietor
THE ARK
Brand Marketing Consultant
LASAARA GLOBAL SERVICES PVT.LTD.,
Master of Arts -
PSG COLLEGE OF ARTS &SCIENCE
B.Com., -
SNR COLLEGE OF ARTS AND SCIENCE
SBOA MATRICULATION HR.SEC.SCHOOL
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