Garima Saini
Insights
Hyderabad
Summary
8+ years of experience in Market Insights and Analysis with a demonstrated history of working in market research, consumer insights, consulting, project management, marketing and client servicing for the US - FMCG/CPG and Retail industries. Having experience in IRI PoS, Panel Data, Verbatim analysis, Advanced Excel and PowerPoint. Managing Key Clients and providing actionable insights.
Overview
2025
2025
years of professional experience
2014
2014
years of post-secondary education
Work History
Associate Manager
PepsiCo
5 2023 - Current
- After joining the company, collaborated with the FLNA team to analyze POS and basic HHP data for brand performance, delivering insightful reports to stakeholders
- Currently, working with the CX team to understand consumer preferences, analyze data, and facilitate decision-making to develop strategies that enhance the overall customer experience
Assistant Manager
Escalent
11.2021 - 05.2023
- Analyzed manufacturers' brands and assessed competitors by examining sales growth, product innovation, promotions, and pricing strategies
- Conducting comprehensive research using online knowledge resources and in-house tools to understand purchase decision science and customer experience
- Led a team of four dedicated analysts to deliver compelling and actionable interactive narratives to stakeholders for solution deployment meetings
Consultant
Gartner
09.2020 - 11.2021
- Implement research methodology and provide valuable insights into the industry, market, and product
- Worked on several ad-hoc reports and performed competitive and strategy analysis to provide business solutions based on client requirements
- Evaluate and analyze the huge data in Excel and represent the reports on a point presentation as per client requirements
Senior Analyst
Global Data PLC
02.2015 - 11.2017
- Handling end-to-end research cross industries projects for clients on an ad-hoc basis
- Understand the questionnaire design received from the primary research team and worked on data collection, analysis, data interpretation and generating insights
- Helped clients with emerging technologies and market trends in various industries including demand and scenario
Analyst
Global Data PLC
09.2013 - 02.2015
- Proficient in market sizing and forecasting, industry trend analysis, M&A deal analysis, competitive analysis and SWOT Analysis
- Using qualitative & some quantitative techniques to derive market size, forecasts, and market share information and analyze the behavioural parameter
Education
PGDM - Marketing
Sri Balaji University
BE - Computer Science
RGPV University
Skills
Consumer Insights
Competitive Intelligence
Power Point
IRI
Excel
Basic PBI
Timeline
Assistant Manager
Escalent
11.2021 - 05.2023
Consultant
Gartner
09.2020 - 11.2021
Senior Analyst
Global Data PLC
02.2015 - 11.2017
Analyst
Global Data PLC
09.2013 - 02.2015
BE - Computer Science
RGPV University
Associate Manager
PepsiCo
5 2023 - Current
PGDM - Marketing
Sri Balaji University
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