Garima Shrivastava
Pune
Summary
Dynamic and seasoned Content and Communication Specialist with a decade of global experience across diverse industries. Skilled in content curation, strategic marketing, and client management, I aim to leverage my expertise to drive impactful communication strategies and enhance brand presence.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Head of Content & Communication
Altaworld
10.2022 - Current
- Spearheaded strategic development, establishing new technical conference programs
- Enhanced pre-sales and MARCOM activities, driving promotional efforts on social media
- Led content creation across various platforms, ensuring brand recognition and relevance
- Led more than 20 webinars, events and marketing campaigns to enhance brand building and market establishments
Content Specialist-ABM
MSys Technologies
04.2022 - 10.2022
- Developed and executed comprehensive content marketing strategies, focusing on engagement and lead generation
- Conducted market research to curate compelling content and enhance brand recognition
- Managed end-to-end communication with stakeholders, driving account-based marketing strategies
- Developed engaging copy for various platforms, resulting in increased audience engagement and retention
- Collaborated with cross-functional teams to ensure consistency in brand messaging across all channels
- Wrote quality content for clients, enabling site visitors to quickly obtain information
Senior Manager – Strategy, Content, and Events
MarketsandMarkets
04.2015 - 12.2021
- Delivered successful marketing events globally, enhancing organizational branding
- Established communication channels with international clients, managing branding and promotional activities
- Improved team performance by providing comprehensive training and fostering collaborative work environment
- Reduced costs, optimized resource allocation, and improved efficiency in managing projects.
- Developed strategic plans for business growth, resulting in increased revenue and market share.
- Carried out and developed social media, e-blast and public relations campaigns
- Improved team performance by providing comprehensive training and fostering a collaborative work environment.
Trainee International Business
ARI Healthcare Private Limited
11.2013 - 04.2015
- Expanded international market presence by identifying and pursuing new business opportunities
- Secured long-term partnerships with key clients through effective relationship management strategies
- Enhanced company reputation by delivering exceptional client service and support in competitive global market
- Conducted thorough market research and analysis to identify emerging trends and opportunities for expansion
Education
MBA - International Business & Marketing
IMED-Bharati Vidyapeeth University
Pune06.2013
B.Tech - Biotechnology
Department of Biotechnology, SPSU
Udaipur05.2011
12th -
C.I.S.C.E. Board
Jhansi05.2007
10th -
C.I.S.C.E. Board
Jhansi05.2005
Skills
- Research
- Analytical Thinking
- Multitasking Abilities
- Organization and Time Management
- Analytical and Critical Thinking
- Marketing Strategies
- Product Launch Support
- Podcast Production
- Multimedia Projects
- Direct Mail Campaigns
Certification
- Cybersecurity Program, 2011, 2013
- Soft Skills Training Program, 2011, 2012
- Workshop on Effective Communication & Presentation Skills, 03/01/10
- Enhancer Course on Bio-entrepreneurship, 01/01/10
Additional Information
I am excited about the opportunity to contribute to innovative content strategies and impactful communication initiatives. Let's connect to discuss how I can add value to your team.
Languages
English
Advanced (C1)
Hindi
Bilingual or Proficient (C2)
German
Beginner (A1)
Timeline
Head of Content & Communication
Altaworld
10.2022 - Current
Content Specialist-ABM
MSys Technologies
04.2022 - 10.2022
Senior Manager – Strategy, Content, and Events
MarketsandMarkets
04.2015 - 12.2021
Trainee International Business
ARI Healthcare Private Limited
11.2013 - 04.2015
MBA - International Business & Marketing
IMED-Bharati Vidyapeeth University
B.Tech - Biotechnology
Department of Biotechnology, SPSU
12th -
C.I.S.C.E. Board
10th -
C.I.S.C.E. Board
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