GOURAV KUMAR
Mohali
Summary
Results-driven FMCG Sales Leader with 16 years of progressive experience across Telecom Distribution, Modern Trade B2B, and FMCG Sales Operations. Proven track record of delivering 120%-150% revenue targets, leading 15+ member sales teams, expanding distributor networks, and driving regional P&L; growth across multi-city territories. Strong expertise in retail penetration, secondary sales growth, pricing strategy, and margin optimization.
Overview
15
15
years of professional experience
Work History
Assistant Regional Buyer - FMCG (Sales-Focused)
Hiveloop Technology Pvt. Ltd.
07.2025 - Current
- Driving sales growth across Staples, Edible Oil, Sugar, Packaged Food, Personal Care & Home Care
- Owning regional revenue targets and ensuring sales acceleration
- Expanding retailer base and improving numeric & weighted distribution
- Ensuring high availability of fast-moving SKUs
- Implementing pricing strategies and promotional campaigns
- Monitoring secondary sales, DOH, inventory turns & productivity
Regional Sourcing Officer - Oil & Sugar
Hiveloop Technology Pvt. Ltd.
09.2022 - 07.2025
- Owned full regional revenue & P&L; responsibility
- Delivered sustained sales growth while protecting margins
- Negotiated vendor contracts and improved commercial terms
- Implemented pricing governance and benchmarking
- Strengthened distributor partnerships
Sales Team Lead
Hiveloop Technology Pvt. Ltd.
Chandigarh
01.2020 - 09.2022
- Led and mentored 15-member sales team
- Achieved 100%+ regional revenue targets
- Conducted performance reviews and sales planning
- Expanded territory coverage and improved productivity
Business Development Associate - B2B Sales
Walmart India Pvt. Ltd.
Chandigarh
03.2018 - 12.2019
- Managed FMCG, Food & Stationery portfolio
- Achieved 150% of assigned sales targets
- Expanded B2B retail partner network
- Strengthened key account relationships
Distributor Sales Executive
Azad Enterprises
Dera Bassi
04.2011 - 02.2018
- Managed telecom distributor sales operations
- Consistently delivered 120% of assigned targets
- Expanded retailer base and territory revenue
- Executed promotional campaigns to increase market share
- (Vodafone Distributor)
Education
Bachelor's Degree -
IEC University
Himachal Pradesh12th & 10th -
Punjab School Education Board
Skills
- Microsoft Excel
- MIS
- Reporting
- Data Analysis
- Territory Planning
- Sales Forecasting
- Business Communication
Personal Information
- Date of Birth: 07/18/92
- Nationality: Indian
- Marital Status: Married
Languages
- Hindi
- Punjabi
- English
Key Career Achievements
- Delivered 120%+ sales target achievement consistently for 7 years in telecom distribution
- Achieved 150% sales performance in FMCG & Food categories
- Led 15-member sales team achieving 100%+ regional targets
- Managed territories across Punjab, Rajasthan & Delhi NCR
- Owned full regional P&L responsibility for Oil & Sugar categories
- Improved margin realization in price-sensitive commodity markets
Timeline
Assistant Regional Buyer - FMCG (Sales-Focused)
Hiveloop Technology Pvt. Ltd.
07.2025 - Current
Regional Sourcing Officer - Oil & Sugar
Hiveloop Technology Pvt. Ltd.
09.2022 - 07.2025
Sales Team Lead
Hiveloop Technology Pvt. Ltd.
01.2020 - 09.2022
Business Development Associate - B2B Sales
Walmart India Pvt. Ltd.
03.2018 - 12.2019
Distributor Sales Executive
Azad Enterprises
04.2011 - 02.2018
Bachelor's Degree -
IEC University
12th & 10th -
Punjab School Education Board