Dynamic marketing professional with a decade of experience in leading multi-channel strategies, leveraging data insights, and building relationships to drive business growth.
Overview
15
15
years of professional experience
Work History
Sales & Marketing Manager
INI Customer Service Pvt Ltd
08.2021 - Current
Oversaw sales and marketing activities for a designated region, increasing annual revenue by 20% through lead generation, marketing strategies, and targeted email marketing and social media campaigns (including Facebook, Google ads, and PPC).
Managed and motivated sales and marketing teams, ensuring performance alignment through regular feedback, training sessions, and effective handling of escalations.
Prepared and analyzed MIS reports and campaign performance metrics, using data-driven insights to optimize marketing initiatives and enhance campaign effectiveness by 12%.
Co-Founder
Self Employed
03.2018 - 11.2020
Drove business growth and profitability through dedicated financial management, marketing strategies, and process optimization
Marketing Specialist
Kaspersky Lab India Pvt Ltd
08.2015 - 11.2017
Developed and executed marketing plans for the assigned region, efficiently utilizing a $500K budget to achieve 20% growth in strategic objectives, while enhancing brand visibility and awareness through targeted advertising and promotional efforts.
Managed and optimized online and offline marketing strategies, including social media, email campaigns, ATL/BTL activities, and product launches, driving website sales, lead generation, and market impact.
Collaborated with distributors, channel partners, and agencies to introduce products in local markets, analyze competitor insights, and tailor strategies that ensured successful product positioning and visibility.
Business Performance Analyst at NSW Department of Customer Service (GRA Governance customer & Policy)Business Performance Analyst at NSW Department of Customer Service (GRA Governance customer & Policy)
4.Company: GMMCO LTD (Customer Support) SERVICE at Role-SERVICE ENGINEER- CUSTOMER SUPPORT (CSE) Customer support engineer4.Company: GMMCO LTD (Customer Support) SERVICE at Role-SERVICE ENGINEER- CUSTOMER SUPPORT (CSE) Customer support engineer