Gayathri Saravanan

Passionate Digital Marketing Executive with 1.5 years of experience in digital marketing operations and campaign coordination. Skilled in managing multi-brand digital activities, executing and supporting paid campaigns, and analyzing performance metrics to improve online visibility and audience engagement. Strong understanding of social media platforms, SEO, SEM, and digital reporting with excellent coordination and communication skills. Eager to contribute and grow in a dynamic marketing environment.

• Achieved 24.5% growth in social media followers, contributing to stronger digital audience growth
• Increased engagement rate and reach by approximately 50%, improving brand visibility and audience interaction
• Successfully executed 12 monthly social media posts and 5 paid campaigns every month across multiple brands
• Generated over 3,000 leads through digital marketing campaigns and performance-driven strategies
• Delivered high-quality qualified leads, improving lead relevance and conversion opportunities
• Achieved lower CPL through cost-efficient campaign optimization and performance monitoring
• Contributed to significant website traffic growth through SEO and digital marketing activities
• Improved keyword rankings through coordinated SEO efforts and agency management
• Executed 90+ campaigns while ensuring timely launches and consistent campaign performance
• Maintained 100% on-time monthly reporting and accurate campaign performance tracking