Dynamic product sales and marketing professional with over Nine years of experience in the real estate industry and manufacturing , specializing in product specification , revenue growth and fostering strong business relationships. Proven track record in product sales and specification, strategic planning, and leadership, facilitating the development of effective partnerships that enhance business outcomes. Currently leading business development initiatives for the South region , consistently delivering results that exceed expectations. Committed to leveraging expertise to contribute to organizational success and elevate market presence.
Hi, I’m
Geetika Boruah
Project Sales And Specification
Vagmi Apts, Manipal County Road, Bengaluru
Summary
Overview
9
years of professional experience
Work History
Greenlam IndustriesBengaluru
Product Specification and Sales
08.2022 - Current
Job overview
- Increased customer satisfaction through efficient communication and timely project completion.
- Conducted comprehensive market research, informing strategic decision-making in product development and marketing efforts.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Implemented systems and procedures to increase sales.
- Prepared sales presentations for clients showing success and credibility of products.
- Managed accounts to retain existing relationships and grow share of business.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Communicated product quality and market comparisons by creating sales presentations.
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Managed revenue models, process flows, operations support, and customer engagement strategies.
- Managed multiple projects simultaneously, ensuring on-time delivery and exceeding client expectations.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Built relationships with customers and community to establish long-term business growth.
- Championed continuous improvement initiatives within the organization, leading to increased operational efficiencies and overall productivity gains.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Managed and delivered most of the prestigious projects across the country. Eg: SCB Chennai, DLF Chennai, Google , Apple , Intuit , Phillips , Diageo , Manipal Hospital, Labzone, Sparsh, Astrazeneca, Fidility , Blackstone to name a few.
Jindal Stainless Lifestyle Limited
Business Development Manager
10.2020 - 07.2022
Job overview
- Developed and implemented strategic business plans and marketing strategies.
- Managed complex contract negotiations and communication with professionals.
- Served as passionate member of Business Development team, helping to drive overall market.
- Managed and developed new distributor in the region and implemented sales promotions for the product, resulting in substantial revenue gains and account penetration.
- Managed all vendor relationships, lead pipelines, account management , operation support.
- Taking care of Government Infra projects namely Chennai International Airport, Guwahati AIIMS, Chandrapur Hospital for Infra and also working for North East region into business development
- Devised effective marketing, sales and other promotional initiatives.
- Collaborated with sales and marketing departments to support project rollout.
- Defined locations, dealers and investors to drive product sales and foster brand expansion.
- Built and deepened partnerships with industry leaders to strengthen collaborative efforts and promote mutual profitability.
Panasonic Homes & Living
Business Development Manager
01.2020 - 09.2020
Job overview
- Develop new customer development strategies to capture market channels and increase client penetration
- Implement and execute marketing activities to increase branding
- Build corporate relationships with customers and industry associations.
- Expanded business development aligned to overall company goals.
- Proven records in increasing revenue and lead generation.
Wurfel KucheBengaluru
Business Development Manager
11.2018 - 01.2020
Job overview
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Created reports and presentations detailing business development activities.
- Devised effective marketing, sales and other promotional initiatives.
- Collaborated with sales and marketing departments to support project rollout.
- Negotiated, prepared and signed contracts with clients.
- Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Established relationships with key decision-makers within customer's organization to promote growth.
- Developed and promoted successful company sales and account management personnel into leadership positions to drive company growth.
- Collected data and performed customer needs analysis.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Collaborated with company departments to develop new strategies to capitalize on emerging customer and market trends.
- Generated new business with marketing initiatives and strategic plans.
Gold Stone Cements Ltd
Management Trainee
06.2017 - 05.2018
Job overview
- Assisted established management staff with operational oversight, business development and process improvement strategies.
- Supported commercial activity for invoicing, forecasting and commercial analysis for ongoing projects.
- Facilitated communication with clients and team members to improve business strategy and operation.
- Introduced new methods, practices and systems to reduce turnaround time.
- Coordinated with external contractors for development of marketing collateral, website management and branding activities.
- Generated proposals with Word and Powerpoint by aggregating input from business development team.
- Conducted research assignments for executive team to support internal special projects.
- Enhanced client satisfaction ratings by resolving difficult customer issues through completion.
- Developed complete business plans and operational strategies for new and existing business.
- Evaluated situations and delivered targeted solutions using various tools and resources.
- Evaluated suppliers to maintain cost controls and improve operations.
Education
SNDT Womens UniversityMumbai
MBA from Retail Management
05.2017
University Overview
Gauhati UniversityGuwahati
Bachelor of Arts from Economics
05.2013
University Overview
Cotton CollegeGuwahati
High School Diploma
05.2010
University Overview
Skills
Dependable and diligent
Proficient in team coordination
Cross-functional project coordination
Experienced with customer relationship management tools
Business development
Strategic account management
Proficient in CRM tools
Timeline
Product Specification and Sales
Greenlam Industries
08.2022 - Current
Business Development Manager
Jindal Stainless Lifestyle Limited
10.2020 - 07.2022
Business Development Manager
Panasonic Homes & Living
01.2020 - 09.2020
Business Development Manager
Wurfel Kuche
11.2018 - 01.2020
Management Trainee
Gold Stone Cements Ltd
06.2017 - 05.2018
SNDT Womens University
MBA from Retail Management
Gauhati University
Bachelor of Arts from Economics
Cotton College
High School Diploma