G.K. RAJU
Senior Area Operations Manager
Visakhapatnam
Summary
Seek to work in an environment that will challenge my retail experience further and while allowing me to contribute growth and successes of the organization and I can gain knowledge & upgrade my skills to the best ...
Overview
14
14
years of professional experience
3
3
Languages
Work History
Senior Area Operations Manager
Lenskart
11.2022 - Current
- Able to handle remote operations effectively.
- Able to handle multiple tasks with a proper plan.
- Good in recruiting, training, supervising, and appraising staff.
- Good at dealing with customer queries and complaints.
- Good at setting targets and driving the business.
- Good at driving KPIs and deep analysis to find the gaps and opportunities for improvement.
- Ensure to deliver the best customer service and improve loyalty sales by recognizing customers' buying habits and rewarding them.
- Monthly travel plan with a proper agenda.
- The visit purpose will be planned with proper analysis of store performance and other parameters.
- Conduct online calls in Teams with all staff weekly for training, motivation, and to understand the reality at ground level for the week.
- Able to take quick and spontaneous decisions.
- Good at dealing with the store team, company key channels, and business partners.
- Track inventory and fill the stock gaps in advance.
- Ensure adherence to SOPs with checklists.
- Good in shrinkage control by GC, and surprise audits.
- Ensure that you stand P&L on profit with a proper tracking mechanism.
- Able to do NSO report of sales projections, market, and SWOT analysis at all prospects.
- Team ROTA adheres strictly to daily shifts and breaks.
- Conducting training on guest principles, customer service, product (latest collections), online sales, cashier, and inventory aspects.
Area Manager
Vanheusen – ABFRL
04.2021 - 11.2022
- Handling AP and TG Regions.
- Handling a 50 crore business with 35 stores, 90 counters, and 130 staff.
- Reporting to the Regional Manager and National Head.
- Monitor and drive staff, stock and sales.
- Market analysis, initiatives, and ideas to improve the business.
- Monitor HR activities, VM standards, and marketing.
- Finding the scope of areas to improve business and open new counters.
- Maintaining a healthy relationship with retailer partners.
CMIT
MAX
04.2020 - 03.2021
- Handled 13,000 square feet store, which is one of the top 100 stores.
- Handled three stores as a Cluster Manager in Training under the Area Manager.
- Overall turnover is 16 cr, with 40 manpower.
- Deal in-store, outdoor, and online business.
- Marketing activities and drive for additional business.
- Business Development.
- Managing people, processes, stock, sales, and services.
Store Manager
UNLIMITED
11.2017 - 03.2020
- Started as a store manager for an NSO – KADAPA (9,500 sft).
- Handled all store opening functions from beginning to end.
- Monitored all material inward and outward of electrical, IT, VM, stocks, fixtures, vendor payments, staff recruiting, power, telephone, and broadband connections, etc.
- I got the opportunity to handle a 6-year-old leading store as a Store Manager (Tirupati – 11,080 sft).
- I proved myself the best in all store operations aspects and cleared the internal assessment (SMIT – SM).
DM (Department Manager)
Reliance Trends
04.2015 - 11.2017
- Achieved targets and received incentives for the entire 12 months.
- And delivered LFL growth every month.
- Handled all store functions as an Assistant Store Manager.
TL (Team leader)
VIZAG CENTRAL
09.2012 - 03.2015
- Handled CSD ( customer service Desk ), Marketing & Kids
- Handled multiple customers at a time with different queries.
Education
MBA - HR-MARKETING
JNTUK University
01-2014
Degree - B.COM computers
Andhra University
01-2012
Intermediate - C.E.C
BVK Junior College
01-2009
SSC - undefined
D.L.V.B School
01-2006
Skills
Flexible to work in any environment
Ability of quick learning
Ability of motivate others in all the situations
Good listener
Good at decision making
Professionally I inspire lead and motivate staff to achieve the outstanding results
People management
Understand and analyze sale figures
Able to handle multiple works in a pleasant mode
Good in maintaining healthy relationship
Able to drive team in a cool & pleasant mode
Able to handle customer queries & concerns
Experienced in Customer service department, floor operations, Marketing, VM & Inventory management
Able to take quick decisions to improve business
Interests
HOBBIES : LISTENING TO MUSIC, Love to play any Fun Activities / Games
Timeline
Senior Area Operations Manager
Lenskart
11.2022 - Current
Area Manager
Vanheusen – ABFRL
04.2021 - 11.2022
CMIT
MAX
04.2020 - 03.2021
Store Manager
UNLIMITED
11.2017 - 03.2020
DM (Department Manager)
Reliance Trends
04.2015 - 11.2017
TL (Team leader)
VIZAG CENTRAL
09.2012 - 03.2015
Degree - B.COM computers
Andhra University
Intermediate - C.E.C
BVK Junior College
SSC - undefined
D.L.V.B School
MBA - HR-MARKETING
JNTUK University
ACHIVEMENTS & AWARDS
1. An impressive track record of consistent top performance across in my retail career, from customer service executive in 2012 to Senior Area operations manager in 2026 with 5/5 rating in every Organization.
2. Multiple Best Area manager Awards, Store turn around in Max & Unlimited.
3. Excelled in people management across 21 stores ( 180+ staff ) achieving lowest attrition rates through targeted trainings and integrity initiatives.
4. Achieved Top Pan india Ranking in Turning around underperforming stores, leading large team with low attrition, Hygiene, ambiance, Process adherence ( All Audits ), Customer centric ( NPS score, Google reviews and other social media escalations.
5. Lead by example by spotlight every employee's Best moments, personal occasion like birthdays to professional feats like store turn around, Team outing, Quarterly Rewards & Recognition, seasonal events like Women's day celebrations, Internal Business and KPIs competitions and appreciating with Team lunch / Dinner with Higher management, Spot appreciation like "Coffee with manager".
DECLARATION
“I do hereby declare that all the details mentioned above are correct to the best of my knowledge and confidence and I will be responsible for all the errors & mistakes in the future.
Place : Visakhapatnam
Date :
G.K.RAJU