GURDEEP SINGH
Sales & Commercial Manager
delhi
Summary
Dynamic sales and commercial leader with over 15 years of experience in the automotive, telecom, and distribution sectors. Expertise in driving substantial revenue growth, managing high-value business operations, and leading multi-location teams to achieve exceptional results. Proven track record includes overseeing ₹2.5 Crores in monthly business, optimizing ₹4 Crores in inventory, and consistently surpassing sales targets while ensuring operational efficiency. Committed to leveraging strategic insights and innovative approaches to enhance business performance and foster sustainable growth.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Sales & Commercial Manager / Business Development Manager
ESS AAY Automotive / Excellent Automotive
05.2020 - Current
- Driving ₹2.5 Crore monthly revenue targets across Royal Enfield and Mahindra Tractor divisions
- Achieved 100% annual primary & secondary sales targets, ensuring strong business performance
- Managing ₹4 Crore inventory, optimizing stock levels for uninterrupted sales
- Leading a team of 8 DSR/MSR, improving field productivity and coverage
- Strengthening dealer network performance, increasing retail conversion and engagement
- Executing market expansion strategies across multiple cities
- Overseeing warehouse operations, billing, and commercial activities
- Aligning sales, supply chain, and finance functions to improve efficiency and profitability
Senior Manager – Sales & Commercial Operations
Sanyo Enterprises Pvt. Ltd.
10.2015 - 03.2020
- Managed 50+ distributor network, ensuring wide market reach
- Led a team of 130+ employees, improving operational efficiency
- Strengthened supply chain coordination, supporting higher sales fulfillment
- Handled institutional sales (hospital segment) with recurring revenue contribution
- Improved distribution planning and execution, enhancing service levels
Deputy Manager – Distribution & Supply Chain
Reliance Communications Ltd.
12.2006 - 09.2015
- Managed distribution network across 18 locations in Delhi NCR
- Ensured timely stock availability, minimizing revenue loss
- Improved inventory accuracy and reconciliation processes
- Coordinated with channel partners and DSAs for smooth sales execution
Education
MBA -
Symbiosis
Pune01-2005
B.Com (Hons.) - undefined
Delhi University
01-1996
Skills
SAP (MM & FICO)
Tally
Accomplishments
- Delivered 100% achievement of annual primary & secondary sales targets across divisions
- Managed ₹2.5 Crore monthly revenue, ensuring consistent business growth
- Administered ₹4 Crore inventory portfolio, minimizing stock-outs and improving availability
- Led multi-territory operations across 10+ cities, strengthening market coverage
- Improved dealer performance and retail conversion, driving higher sales throughput
- Successfully managed and developed teams of up to 130+ employees
Certification
CA (Inter) – Institute of Chartered Accountants of India
DECLARATION
I hereby declare that the above information is true to the best of my knowledge. Place: New Delhi Date: (Gurdeep Singh)
CORE COMPETENCIES
- Sales & Revenue Leadership
- Commercial Operations & Business Control
- Territory & Market Expansion
- Dealer / Distributor Network Management
- Inventory & Supply Chain Optimization
- Team Leadership & Performance Management
- Retail & Institutional Sales
- MIS, Forecasting & Business Planning
Timeline
Sales & Commercial Manager / Business Development Manager
ESS AAY Automotive / Excellent Automotive
05.2020 - Current
Senior Manager – Sales & Commercial Operations
Sanyo Enterprises Pvt. Ltd.
10.2015 - 03.2020
Deputy Manager – Distribution & Supply Chain
Reliance Communications Ltd.
12.2006 - 09.2015
B.Com (Hons.) - undefined
Delhi University
MBA -
Symbiosis