Hi, I’m
Harpreet Singh
Sales and Marketing Specialist
New Delhi
Summary
A seasoned professional and Revenue specialist with over two decades of Sales Experience, I bring a wealth of knowledge, expertise, and a proven track record of success to any team or organization. I have consistently demonstrated a deep understanding of sales principles, combined with an unwavering commitment to achieving and exceeding targets. Throughout my career, I have held various leadership roles, where I have mentored sales teams to reach their full potential. I believe in fostering a collaborative and supportive work culture, where individuals are empowered to contribute their best and thrive professionally. I continuously seek opportunities for growth and development, staying abreast of industry trends and emerging technologies to remain ahead of the curve.
Overview
17
years of professional experience
3
years of post-secondary education
Work History
Signpost India Limited
Vice President Enterprise Sales
03.2024 - Current
Job overview
- Working as the National Head for specific categories (Auto, PSU, Govt, and Construction Industry) and managing the entire DOOH, OOH, and Programmatic Sales for these categories.
- Collaborated with Senior Management to develop strategic initiatives, strategies and long term goals to drive revenue
- Identified opportunities to improve business process flows and productivity
- Demonstrated proficient leadership skills to motivate employees and build competent teams
- Established a culture of continuous improvement, fostering innovation, and driving sustainable growth
Times Network
Account Director - Ad Sales
9 2021 - 02.2024
Job overview
- Part of the Launch Team of Times Now Navbharat and successfully assisted the launch of Times Now Navbharat HD and SD with channel partner deals
- On boarded leading clients from the market on both channels with diligence and relationships
- Building and maintaining high level client servicing relationships with Clients and top advertising agencies in Delhi/NCR
- Identify emerging market trends and introduce innovative marketing strategies to the clients
- Handing a Team of 2 People.
ITV Network - India News
Sr. General Manager Ad Sales - News, Entertainment and Music Cluster
07.2017 - 09.2021
Job overview
- Working as Regional Head North and representing the Entire Network of 10 Regional News and Music channels along with India News National and NewsX
- Part of the Launch Team of India News Punjab, NewsX Kannada, India News Gujarat and Music Channels P Tunes and P Plus
- Successfully assisted the launch of these News and Music Channels Handling a Team of 4 People
- Successfully Managing Portfolio to the tune of 24 - 25 Crs.
G-Next Media Pvt. Ltd (PTC Punjabi, PTC Chak De, PTC News)
DGM - Ad Sales
09.2015 - 07.2017
Job overview
- Working as DGM (Sales) and representing the Entire Network of 3 channels
- Lead business development and sales and marketing initiatives for the on air campaigns (FCT Sales and Property Selling) for Delhi/NCR and North (Himanchal, Haryana, UP, Rajasthan) department
- Expand customer base and maximize revenues year on year
- Manage new Campaigns/initiatives/Properties/Ideations in the market
- Successfully Managing Revenue Portfolio of 10 Crs along with Leading a Team of 2 People.
Music Broadcast Limited
Sr. Manager/ Group Head - Sales & Satellite North
08.2012 - 09.2015
Job overview
- Lead business development and sales and marketing initiatives for the on air sales (FCT Sales) for Delhi/NCR and Satellite North (Punjab, Himanchal, Haryana, Western UP, J & K) department
- Expand customer base and maximize revenues year on year
- Build and maintain high level client servicing relationships with top advertising agencies in Delhi and for Satellite North
- Ideating Activation projects to give a 360 degree solution to the client including Radio, Digital, Online
- Leading integrations for www.planetradiocity.com, Radiocity's Digital platform and championing the cause in North India
- Successfully Managing Revenue Portfolio of 5 Crs along with Leading a Team of 2 People.
BCCL, The Times of India
Manager Sales
04.2007 - 08.2012
Job overview
- Lead business development and marketing initiatives for the advertising sales department to expand customer base and maximize revenues year on year
- Manage the process of launching new products in the market - GPTW, Ascent Super Careers and www.ascentmatcher.com
- Heading advertising revenue maximization for recruitment advertising clients across Times Group publications
- Successfully Managing Revenue Portfolio of 10 Crs individually.
Education
SCDLPune, Pune
PGDBM
09.2009 - 05.2012
Skills
Team Management
Strategic Partnership and Alliances
Client Servicing and Relationships
Conceptual Selling and Brand Management
Market Research and Strategic Planning
Personal Information
Gender: Male
Languages
English
Hindi
Punjabi
Timeline
Vice President Enterprise Sales
Signpost India Limited
03.2024 - Current
Sr. General Manager Ad Sales - News, Entertainment and Music Cluster
ITV Network - India News
07.2017 - 09.2021
DGM - Ad Sales
G-Next Media Pvt. Ltd (PTC Punjabi, PTC Chak De, PTC News)
09.2015 - 07.2017
Sr. Manager/ Group Head - Sales & Satellite North
Music Broadcast Limited
08.2012 - 09.2015
SCDL
PGDBM
09.2009 - 05.2012
Manager Sales
BCCL, The Times of India
04.2007 - 08.2012
Account Director - Ad Sales
Times Network
9 2021 - 02.2024