Hency Thivyal
Mumbai
Summary
Strategically and innovatively managing social media platforms with over 2 years of experience in managing online reputation for global beauty brands like Dove, Vaseline, Ponds, Elle 18, and Glow & Lovely. Dedicated to developing innovative strategies that align with brand values, drive audience growth, and create impactful, customer-centric online experiences. Seeking to contribute my expertise to maintain and enhance the digital presence of leading beauty brands.
Overview
6
6
years of professional experience
Work History
Sr. Representative, Operations
Concentrix
Powai, Mumbai
1 2023 - Current
- Managing social media accounts and online presence for leading beauty and personal care brands such as Vaseline, Dove, Elle 18, Glow and Lovely, Indulekha, and Pond's across platforms like Instagram, Facebook, Twitter, and YouTube.
- Collaborated with cross-functional teams (marketing, PR, product development) to ensure consistency of messaging across all channels and media.
- Led community management, responding to consumer queries, complaints, and feedback promptly, ensuring a positive brand image, and customer satisfaction.
- Implemented and monitored ORM strategies, addressing negative sentiment, resolving complaints, and ensuring quick, empathetic responses to customer concerns.
- Developed influencer marketing campaigns, collaborating with beauty influencers, bloggers, and vloggers to expand brand reach and credibility.
Pricing Support Associate
CeX we buy entertainment
Lowerparel, Mumbai
05.2022 - 12.2022
- Dealing with Laptops, Desktops, Phones, Consoles, Software, Media, hardware etc
- Reaching out various websites and set prices for the gadgets and determine immediate service requirements
- Monitored competitors' pricing activities to make effective decisions that would improve company revenue
- Monitored market trends to ascertain best pricing for company's.
IT Support Executive
Samco Securities Limited
Parel, Mumbai
05.2019 - 11.2021
- Providing demo of all trading platforms of the company to clients.
- Handled number of calls as per time frame to address clients inquiry.
- Tracked inbound support tickets to provide clear resolutions to customers.
Education
Bachelor Of Commerce - Commerce
SIES College of Arts, Science And Commerce
Mumbai, India03-2021
Higher Secondary Certificate - Commerce
SIES College of Commerce And Economics
Mumbai, India03-2017
Secondary School Certificate -
SIWS High School
Mumbai, India03-2015
Skills
- Influencer marketing and partnership coordination
- Social Listening and Trend Analysis
- ORM and Social Listening Tools: Sprinklr
- Brand Transparency and Communication
- Campaign Management
- Monitoring brand mentions
LANGUAGES
- English
- Hindi
- Tamil
- Marathi
Timeline
Pricing Support Associate
CeX we buy entertainment
05.2022 - 12.2022
IT Support Executive
Samco Securities Limited
05.2019 - 11.2021
Sr. Representative, Operations
Concentrix
1 2023 - Current
Bachelor Of Commerce - Commerce
SIES College of Arts, Science And Commerce
Higher Secondary Certificate - Commerce
SIES College of Commerce And Economics
Secondary School Certificate -
SIWS High School
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