M S OFFICE
HONEY MOHAN
Business Head
Trivandrum,Kerala
Summary
Accomplished Sales & Operations Professional with over 19 years of cross-functional experience across India and the GCC driving regional market development, B2B sales growth, and commercial success. Proven expertise in managing the full commercial lifecycle, seamlessly uniting high-value client acquisition and revenue generation with robust oversight of procurement, cost estimations, and supply chain logistics. Recognized as an adaptive, collaborative leader who optimizes cross-functional team productivity, aligns workflows with strategic corporate goals, and implements results-driven strategies to boost bottom-line efficiency.
Overview
6
6
Languages
1
1
Certification
22
22
years of professional experience
Work History
Operations Manager
ALFA Group
Alappuzha, India
08.2023 - Current
- Directed full-spectrum showroom operations to increase sales performance, customer engagement, and conversion from walk-in and inbound inquiries.
- Directed store operations involving inventory planning, stock control, receiving, warehousing, packing, and dispatch.
- Managed channel sales operations across multiple districts, implementing credit control strategies that strengthened collections and mitigated financial risk.
- Optimized logistics routes to ensure timely delivery of plumbing sanitaryware and building materials, improving service reliability.
- Oversaw cross-functional teams in showroom, warehouse, dispatch, and customer service to elevate daily productivity.
- Streamlined workflow efficiency by supervising inventory accuracy, refining stock levels, and creating operational protocols.
- Developed operational reports and analyzed KPIs to inform strategic business growth initiatives.
Area Sales Manager
The White Blocks Company
Muscat
02.2021 - 05.2023
- Led regional sales initiatives, driving revenue growth and market penetration..
- Launched new products successfully within the assigned territory by executing well-designed launch plans tailored specifically for each product line.
- Cultivated supplier relationships in construction industry to secure reliable supply and enhance customer satisfaction.
- Elevated brand visibility through targeted promotional campaigns, trade exhibitions, and strategic B2B and B2C marketing efforts.
- Elevated brand visibility through targeted promotional campaigns, trade exhibitions, and strategic B2B and B2C marketing initiatives.
- Prepared sales presentations for clients showing success and credibility of products.
- Collaborated with clients and distributors to create and promote new products.
- Launched new products within assigned territory by executing tailored launch plans for each product line.
Business Development Manager
Oriental Muscat
Muscat
02.2013 - 01.2021
- Broadened regional client base through strategic identification and acquisition of new business opportunities.
- Expanded client base by identifying new business opportunities and cultivating strong relationships with key decision-makers, driving revenue growth.
- Managed a high-value portfolio of clients, including major government and state enterprises such as ROP, PDO, and MOD
- Conducted impactful sales presentations aimed at key executive decision-makers across client organizations
- Established and maintained relationships with clients, ensuring satisfaction and loyalty.
- Strengthened corporate positioning strategies by tracking and evaluating competitor performances and business results.
- Collaborated with finance and operations divisions to create accurate sales forecasts and align cross-functional workflows.
- Analyzed sales data to refine strategies and improve organizational performance.
- educated clients on structural product portfolio including ready-mix concrete, dry mortar blocks, curbstones, and interlocks
- Production planning ,delivery scheduling and fleet operations
- Merchandising analysis of daily sales and productivity to guarantee timely sales delivery.
Senior Sales Engineer
RDC Concrete
Thiruvananthapuram
01.2011 - 01.2013
- Led technical presentations and demonstrations, showcasing product capabilities to potential clients.
- Engineered regional business development initiatives, enhancing field productivity and driving sales growth.
- Developed strong customer connections and identified untapped markets, boosting recurring contract sales.
- Identified unpenetrated markets to increase recurring contract sales.
- Developed tailored concrete solutions to meet client specifications and project requirements.
- Engineered and facilitated regional business development initiatives to enhance field productivity.
- Identified new market opportunities and implemented targeted sales strategies, resulting in increased sales revenue.
- Worked closely with internal departments such as finance, legal, and logistics to ensure smooth transactions for clients during the sales process.
- Maintained detailed records of all sales activities using CRM software to track progress towards goals.
Operations & Procurement Executive
Delta Electric FZE
Sharjah
05.2006 - 11.2010
- Coordinated logistics for import/export documentation compliance and negotiated supplier prices to enhance cost-effectiveness.
- Executed cost analyses and managed client quotation pipeline to ensure competitive local pricing.
- Ensured regulatory compliance and operational efficiency by collaborating with utility and government departments including SEWA, DEWA and DCAO
- Streamlined supply chain management to ensure timely product delivery and reduce logistics costs.
Business Development Executive
Xceed Support Services
Bangalore
04.2004 - 05.2006
- Administered commercial sales operations across 30 retail outlets and distributor channels to enhance sales reach.
- Aligned localized retail sales strategies with corporate compliance policies and marketing schemes to ensure cohesive execution.
- Streamlined field sales team journey cycles while facilitating acquisition of new distributors and outlets.
Education
MBA - Marketing & Finance
01-2004
Bachelor of Science - Physics
04.2001 -
Skills
B2B & B2C Sales
Client relationship management (CRM)
Contract negotiations
Sales forecasting & revenue strategy
Market expansion
ERP systems
Salesforce administration
Channel partner management
Inventory planning & stock control
Fleet management
Route planning & dispatch
Vendor management
Operational reporting
Procurement planning
Software
ERP
Certification
Microsoft Certified Professional (MCP) – Microsoft
Interests
Urban Sketching, Reading, Photography
Timeline
Operations Manager - ALFA Group
08.2023 - Current
Area Sales Manager - The White Blocks Company
02.2021 - 05.2023
Business Development Manager - Oriental Muscat
02.2013 - 01.2021
Senior Sales Engineer - RDC Concrete
01.2011 - 01.2013
Operations & Procurement Executive - Delta Electric FZE
05.2006 - 11.2010
Business Development Executive - Xceed Support Services
04.2004 - 05.2006
University of Kerala - Bachelor of Science, Physics
04.2001 -
Anna University - MBA, Marketing & Finance