Iblina Boruah
Summary
Marketing professional specializing in social media campaign execution and project management. Expertise in content calendar management and artist onboarding, ensuring seamless communication with stakeholders. Proven ability to enhance brand and creator partnerships, resulting in increased engagement and measurable growth.
Overview
5
5
years of professional experience
Work History
Assistant Manager
Nippon India Mutual Fund
07.2024 - 08.2025
- Coordinated onboarding and relationship management efforts across diverse client groups.
- Built and maintained structured data reports for IPO and targeting projects, ensuring accuracy in campaign tracking.
- Supported cross-functional communication across banking, IFA, and EPCG teams to streamline outreach and execution.
Freelance
Spero Furniture
08.2023 - 10.2023
- Led a team of 10+ for ARC-The Exhibit'23, coordinating branding, outreach, and artist relations.
- Boosted participant onboarding by 50% through proactive outreach and follow-ups.
- Managed social media campaigns promoting 25 homegrown brands, achieving a 20% increase in engagement.
- Fostered long-term relationships with artists and local creators.
Human Resource Intern
UltraTech Cement Ltd.
05.2023 - 07.2023
- Spearheaded the Best Appraiser Award FY23 project for North-B Zone, coordinating internal campaigns.
- Initiated and tracked a referral campaign, improving employee engagement and hiring participation.
- Conducted assessments for 50+ candidates via HR portal, ensuring smooth operational execution.
Freelance Project
Fusefest (Music Festival)
Guwahati
11.2020 - 11.2020
- Coordinated onboarding of three Northeast musicians, ensuring seamless logistics and participation.
- Collaborated with festival organizers to align artist performances with branding and schedules.
- Promoted performances through digital channels, enhancing audience engagement.
Education
Class XII -
Salt Brook Academy
Dibrugarh, AssamBachelor of Commerce -
Gauhati Commerce College, Guwahati
Guwahati, AssamMBA -
Jaipuria Institute of Management
IndoreSkills
- Content calendar management
- Creator onboarding
- Google Suite and Excel
- Social media strategy
- Video editing tools
- Campaign execution
- Cross-functional collaboration
Achievements Extracurricular
- Senior Coordinator, Programme Management Committee - Jaipuria, Indore (2023)
- Featured artist at Fusefest, Non-Binary Records by Indian Music Diaries (2020)
- Volunteered as scribe for visually impaired student - Moran Blind School, Assam (2015)
- Jazz/Alternative Indie/R&B/Soul artist with 10+ live performances
Timeline
Assistant Manager
Nippon India Mutual Fund
07.2024 - 08.2025
Freelance
Spero Furniture
08.2023 - 10.2023
Human Resource Intern
UltraTech Cement Ltd.
05.2023 - 07.2023
Freelance Project
Fusefest (Music Festival)
11.2020 - 11.2020
Class XII -
Salt Brook Academy
Bachelor of Commerce -
Gauhati Commerce College, Guwahati
MBA -
Jaipuria Institute of Management
Similar Profiles
VISHAL PANDITVISHAL PANDIT
Back Office Officer at Nippon India Mutual FundBack Office Officer at Nippon India Mutual Fund
DINESH RAUTDINESH RAUT
Mutual Fund Representative at NIPPON INDIA MUTUAL FUNDMutual Fund Representative at NIPPON INDIA MUTUAL FUND
Nishant GoyalNishant Goyal
Branch Manager at Nippon India Mutual FundBranch Manager at Nippon India Mutual Fund
Kayla OrlandoKayla Orlando
Assistant Manager at Brooklyn Pizza & PastaAssistant Manager at Brooklyn Pizza & Pasta
Monica StampsMonica Stamps
Assistant Manager at Circle KAssistant Manager at Circle K