Ignatius Dilip
Coimbatore
Summary
Solution architect with extensive experience designing end-to-end frameworks and technical solutions on Adobe Campaign Classic v7 and v8, including complex API integration and migration projects for enterprise clients. Demonstrated expertise in solution design, JavaScript, SQL, and API integration, with a strong track record of enhancing data quality, security, and campaign performance through custom scripting and schema design. Proven ability to lead and mentor cross-functional technical teams, manage concurrent client accounts, and drive strategic discussions that align marketing technology solutions with business objectives. Seeking to continue contributing as a technical leader in marketing automation and customer experience platforms while promoting best practices and knowledge sharing across delivery teams. Strategic Solution Architect with strengths in designing end-to-end frameworks and technical solutions tailored to business needs. Leads successful migrations and integrations, ensuring enhanced functionality and user experience. Mentors technical teams, promoting best practices and aligning delivery with client expectations.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Solution Architect
Verticurl Marketing Private Limited
07.2016 - Current
- Adobe Campaign and Marketing Automation professional with experience in Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO).
- Skilled in customer data management, audience segmentation, identity resolution, real-time customer profiles, journey orchestration, campaign execution, and personalized customer engagement.
- Worked extensively with Adobe Experience Platform (AEP) to ingest, transform, and manage customer data from multiple sources.
- Configured and managed Real-Time Customer Profiles, Identity Service, Schemas, Datasets, and Data Flows within AEP.
- Created audience segments based on customer behavior, demographics, and transactional data to support targeted marketing campaigns.
- Designed and implemented customer journeys using Adobe Journey Optimizer (AJO) for email, SMS messaging channels.
- Developed event-triggered and scheduled customer journeys to improve customer engagement and conversion rates.
- Led migration of Adobe Campaign Classic v7 to v8 for Singtel project, ensuring seamless transition and enhanced functionality.
- Executed integration of Adobe Campaign with AEM pages employing SOAP API, ensuring seamless data exchange and improved user experience.
- Design schemas and configure input forms, navigation hierarchies.
- Enhancing brand identity through subdomain setup. Setup Product profiles inside the Admin console for the Operator roles.
- Developed custom JavaScript solutions for removing HTML entities, enhancing data encryption and validation processes.
- Oversee and mentor technical teams across numerous projects, guaranteeing successful delivery aligned with client expectations and Capgemini quality standards.
- Facilitating internal enablement sessions and knowledge-sharing initiatives on Adobe Campaign Classic to enhance delivery teams' skills and promote best practices.
- Managed concurrent client accounts, guaranteeing architectural consistency, and providing technical leadership in delivery.
Senior Software Developer
Tecnova Technologies Private Limited
12.2013 - 06.2016
- Developed and maintained dynamic web applications using PHP (WordPress, CodeIgniter), and MySQL.
- Designed RESTful APIs to integrate third-party services, payment gateways, and SMS/email APIs.
- Collaborated with front-end developers to create responsive and user-friendly UIs using HTML5, CSS3, JavaScript, and jQuery.
- Implemented secure authentication and authorization systems using OAuth 2.0 and JWT.
- Performed unit testing and debugging to ensure high-quality code delivery.
- Worked in Agile teams, participated in daily stand-ups, sprint planning, and code reviews.
Software Developer
N-Xylosoft Technologies
11.2012 - 11.2013
- Engineered and constructed responsive websites employing HTML, CSS, Bootstrap, and JavaScript for small-to-medium business clients.
- Partnered with developers to embed UI designs into operational websites.
- Validated cross-browser and cross-device compatibility to guarantee a seamless user experience.
- Supported the maintenance and updates of client websites, utilizing WordPress.
- Developed scalable software applications using Java, enhancing user experience and performance.
Education
B.E - Computer Science
J.J. college of Engineering & Technology
Trichy2010
12th - Computer Science
St. James Matriculation & Higher Secondary school
Trichy2006
10th -
St. James Matriculation & Higher Secondary school
Trichy2004
Skills
- Adobe Campaign v7 and v8 - 75 years exp
- AEP & AJO - 2 years exp
- Javascript
- SQL
- API integration
- Solution design
- Team mentoring
- Cross-functional collaboration
- Strategic discussions
- Client communication
- Innovative problem solving
Certification
- Adobe Certified Expert - Adobe Campaign Classic Developer (Expiring on March 2027)
- Adobe Certified Master - Adobe Campaign Classic Architect (Expiring on March 2027)
- Salesforce Marketing Email Specialist (Expiring on Jun 2026)
Languages
English
Advanced
C1
Tamil
Advanced
C1
Personal Information
- Gender: Male
- Date of Birth: 10/12/1988
- Marital Status: Married
- Nationality: Indian
Hobbies and interests
- Listening songs
- Collaborate with Friends
Timeline
Solution Architect
Verticurl Marketing Private Limited
07.2016 - Current
Senior Software Developer
Tecnova Technologies Private Limited
12.2013 - 06.2016
Software Developer
N-Xylosoft Technologies
11.2012 - 11.2013
12th - Computer Science
St. James Matriculation & Higher Secondary school
10th -
St. James Matriculation & Higher Secondary school
B.E - Computer Science
J.J. college of Engineering & Technology