Hi, I’m
Inderjit Lal
Senior Marketing Manager
Kolkata
Summary
Insightful Marketing Personnel with experience devising and implementing marketing campaigns. Built deep understanding of target audience and competitors to develop effective marketing messaging. Early adopter of latest industry trends and strategies, resulting in consistently fresh and creative ideas. Leads team in developing profitable campaigns. Currently working as Senior Marketing Manager at Andovar.
Overview
4
years of professional experience
6
years of post-secondary education
4
Certifications
5
Languages
Work History
Andovar Localization ServicesKolkata
Senior Marketing Manager
2020.02 - Current (6 education.years_Label & 4 education.months_Label)
Job overview
- Global Lead Development for Sales Team using customized email campaigns & data analysis
- Creating outreach email templates for B2B Marketing
- Designing Workflow Automation for Legacy Client Pool
- Reporting Lead to Sales conversation data on server
- Website handling, SEO optimization & Customer Support
- Content Developing & Management for Pull Marketing Campaigns
- Managing multiple Lead Generation Teams
- Generating potential leads for other global organizations under the banner of LeadSniper vertical.
Econship LtdKolkata
Sales & Operation Executive
2019.07 - 2020.01 (6 education.months_Label)
Job overview
- Cold Calling potential exporters and freight forwarders as Sales Outreach
- Booking container slots in shipping docks for global transportation
- Handling EXIM documents for billing and online submission
Education
West Bengal University of Technology
Bachelor of Technology from Electronics & Electrical
2009.09 - 2014.01 (4 education.years_Label & 4 education.months_Label)
IISWBMKolkata
Master of Business Administration from Operations (TLM)
2017.07 - 2019.04 (1 education.year_Label & 9 education.months_Label)
Skills
Content Management & Digital Marketing
Leadership
Email Marketing
SEO & Website Handling
CRM Customization
Data Modelling & Analysis
Hubspot, CRM & ZoomInfo
Customer Acquisition Campaigns
Multi-channel Marketing Experience
Multitasking Abilities
Client communication
Additional Information
- LinkedIn: https://www.linkedin.com/in/
- 696788114/
Certification
HubSpot CRM
Literature, Poetry, Writing, Reading, Athletics
I write poetries and other literature pieces for regional magazines, having my own Facebook Page named - "Khapchara".
My favorite authors are Jean Paul Sarte, Albert Camus, Sandipan Chattopadhyay, Marcel Proust and Maurice Blanchot. I'm an avid reader who always searches for old off-beat books having latent philosophical content expressed through literature. In my off-hours or mainly in the early morning hours I go for long free runs which gives me a state of tranquility before starting my day strongly. Also, during my college days, I was an amateur weight lifter.
Timeline
ZoomInfo Sales Certification
2022-10
SEO
2022-03
Digital Marketing
2021-07
HubSpot CRM
2021-02
Senior Marketing Manager
Andovar Localization Services
2020.02 - Current (6 education.years_Label & 4 education.months_Label)
Sales & Operation Executive
Econship Ltd
2019.07 - 2020.01 (6 education.months_Label)
IISWBM
Master of Business Administration from Operations (TLM)
2017.07 - 2019.04 (1 education.year_Label & 9 education.months_Label)
West Bengal University of Technology
Bachelor of Technology from Electronics & Electrical
2009.09 - 2014.01 (4 education.years_Label & 4 education.months_Label)