Summary
Overview
Work History
Education
Skills
Websites
Certification
Languages
Timeline
Jai Ganesh

Jai Ganesh

Trichy

Summary

Strategic techno-commercial leader with 15+ years of success driving sales and after-sales growth in trucks, construction equipment, and auto components across Africa and Asia. Proven expertise working with global OEMs like Volvo Trucks and regional leaders like Ashok Leyland, delivering commercial excellence across multi-brand portfolios. Spearheaded initiatives generating $4.3M in incremental revenue through key account management, institutional sales, and value-based pricing. Deeply experienced in dealer development, mobile service deployment, and fleet-based customer engagement across PC and CV industries. Adept in managing government tenders, AMC/service contracts, spare parts operations, and KPI-based service improvement. Excel in leading cross-functional teams, enhancing dealer profitability, and scaling business operations across multicultural markets.

Overview

17
17
years of professional experience
1
1
Certification

Work History

Head of Pricing & Commercials

Goodyear Tire & Rubber Company US
Gurugram
02.2025 - Current
  • Sell-in Price Management: Price optimization, oversee price-setting processes, approvals, system updates, and audit documentation to align with pricing strategy.
  • Competitive Benchmarking: Maintain and validate competitor price databases using GFK data, and market intelligence. GFK data and market intelligence. Establish pricing benchmarks for alignment with competitors.
  • Tactical Price Management: Develop pricing proposals, secure approvals, and track the effectiveness of pricing programs (ad hoc, monthly, quarterly).
  • Business Model Evaluation: Assess distributor and retailer margins, working capital needs, and optimize commercial policies for pricing and promotions. New Product Pricing: Lead pricing strategy for new product introductions, ensuring competitive positioning through the Product Creation Process (PCP).
  • New Product Pricing: Lead pricing strategy for new product introductions, ensuring competitive positioning through the Product Creation Process (PCP).

National Aftermarket Manager

Superdoll Trailer Manufacturer Ltd.
Tanzania
07.2021 - 01.2024
  • Sales & Product Strategy Leadership: 85% achievement of target amidst stiff competition & successfully coached 10-member sales team & two branches in Tanzania, demonstrated B2B sales, parts marketing, product strategy, Retail pricing, and profitability
  • Financial Performance & Operational Efficiency: 34% business volume growth within first 10 months of leadership and improved profitability by 5% year on year, reduced ordering lead time by 50 days with robust parts planning, liquidated non-moving inventory by 9% ($0.6 million)
  • Sales, BD & Distribution Management: 17% market share growth from 140 Large Fleet Customers and expansion of distributor networks leading to improved channel performance and increased product reach across key regions
  • ROI, TCO advocacy, on field support for operational challenges, setting up maintenance protocols
  • Market Expansion & Distribution Channel: $2 million additional business from new product launches in the Tanzania market, achieving greater market penetration within 1 year
  • Large Fleet & B2B business houses, guided a brand portfolio of 12 OES Brands like Donaldson, Mann Filters, WIX, TRW, Varta, ZF, Sachs
  • Technical Sales & Training Leadership: 20+ customers coached in basic Truck & bus aggregate diagnostics, mentored FCC Tanzania product experts on Genuine Parts identification & impact of fake products, and served as a product trainer for top OES Brands, covering sales & service modules

National Aftersales Manager

Volvo Trucks India
Bengaluru
04.2014 - 06.2021
  • Sales Management & Growth: Spearheaded a $65 million of Volvo Trucks & Bus OEM Spares aftermarket business with operational excellence in spare Commercials, annual business planning, annual Pricing and P&L responsibility resulting to 22% YoY growth for 5 consecutive years
  • Strategic Marketing, dealer engagement: Grew by 20% in Parts Penetration by devising innovative Aftermarket sales strategies, including Assured Value Program (AVP) & Multiple Parts Packaging Program
  • Profitability Enhancement: Clocked highest 3 % Basis Points growth in Parts profitability since 2017 and reached highest-ever parts Gross Income in 2020 through commercial initiatives
  • Business planning & Forecasting: Instrumental in rolling out 5 Years of Business planning for spares with advanced metrics & real time market inputs to arrive realistic potential encompassing parts forecasting & market share targets
  • Volvo Certified PCK Trainer: Coached over 70 Sales personnels on PCK (Product Commercial Knowledge) & consultative sales techniques being a Volvo Certified Sales Trainer
  • Distributor Network Development: Led the recruitment, onboarding, and performance management of distributors across India, achieving consistent market coverage and driving 15% YoY revenue growth
  • Data Analytics: Devised Excel-based Parts simulator (Potential analytical Tool) for computing LIVE market share across India
  • QMS: Organized QMS ISO 9001:2015 Audit for Parts function over 4 years, ensuring compliance with quality standards
  • New Product Development & special Projects: Product Development: Created new spares, including a Centralized Lubrication System and Parabolic leaf springs for Volvo Trucks, based on market feedback
  • Project Management: Led the aftermarket readiness project for Eicher Mining Trucks and the Volvo FMX 500 series, overseeing parts design changes and superstructure modifications
  • Anti-Counterfeit Initiatives: Directed 2 Legal cases for Volvo India's fight against fake spares through market surveillance and collaboration with Volvo Global Legal for preventive actions

Market Planning - Deputy Manager ( South Zone )

Ashok Leyland Ltd.
Chennai
04.2011 - 03.2014
  • Led parts marketing & sales, pricing, market intelligence, retail market business planning & data analytics
  • Managed private dealer management on sales, service KPIs setting, and activated & led a 30-member team of Customer Support Executives for South India-wide service campaigns
  • Contributed significantly to Market Intelligence, Strategic Pricing, Supply Chain Planning, and Branding for Ashok Leyland's 'Parts Shoppe Concept' in Southern States, leading to the successful establishment of 25 Parts Shoppes

Senior Sales Engineer (North Zone)

NBC Bearings
Jaipur
08.2008 - 03.2011
  • Managed New Market, Product Development and Promotion, and Key Accounts Management
  • Handled Top 5 OEM Business in Automotive bearings and lead the sales with an end-to-end business approach
  • Revived Industrial business with 18% growth YoY from Second year of responsibility
  • Organizing B2C dealer & mechanics meet

Education

MBA - Marketing & Finance

Indian Institute of Planning & Management, New Delhi
07.2008

Bachelor of Engineering - Mechanical Engineering

Anna University, Chennai
06.2006

Skills

  • Strategic Planning & BD
  • Strategic Marketing
  • Go To Market Strategist
  • Cost & P&L Expertise
  • Inventory & Supply Chain
  • MS Excel Data Analyst
  • Certified Sales Trainer
  • Customer relationship management
  • B2B sales
  • Inventory management

Certification

Volvo Certified Pricing Trainer in after-sales and marketing, 01/28/20

Languages

  • English, Expert
  • French, Basic
  • Swahili, Basic
  • Hindi, Basic

Timeline

Head of Pricing & Commercials - Goodyear Tire & Rubber Company US
02.2025 - Current
National Aftermarket Manager - Superdoll Trailer Manufacturer Ltd.
07.2021 - 01.2024
National Aftersales Manager - Volvo Trucks India
04.2014 - 06.2021
Market Planning - Deputy Manager ( South Zone ) - Ashok Leyland Ltd.
04.2011 - 03.2014
Senior Sales Engineer (North Zone) - NBC Bearings
08.2008 - 03.2011
Indian Institute of Planning & Management - MBA, Marketing & Finance
Anna University - Bachelor of Engineering, Mechanical Engineering

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Jai Ganesh