Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic
Jatin

Jatin

New Delhi

Summary

Seasoned Senior Content Writer/Content Strategist with a background in IT, digital media, and marketing. Strong ability to create compelling content, develop strategic messaging, and manage multiple projects simultaneously. Skilled in SEO optimization, keyword analysis, and research, ensuring increased web traffic and customer engagement. Previous roles have resulted in improved brand visibility, audience growth, and enhanced user experience.

Overview

8
8
years of professional experience

Work History

Senior Content Writer

Greytrix
08.2022 - Current
  • Develop and write engaging content for blogs, websites, and social media platforms, tailoring tone and style to the target audience.
  • Perform in-depth research into topics to write clear, accurate content.
  • Generate innovative ideas for engaging readers through interactive content formats.
  • Create complete website content for two microsites, emphasizing brand messaging, and SEO practices.
  • Manage general and event social media calendars, ensuring the timely publication of posts.
  • Collaborate with the design team to produce relevant creatives, aligned with project goals.
  • Follow trends in the industry and target genre to capitalize on emerging trends.
  • Develop content strategies aligned with the company's brand voice and objectives.
  • Train new writers on the company's content calendar approach.
  • Edit and proofread content produced by team members, maintaining high-quality standards.
  • Create new ideas, products and story boards for new marketing campaigns.
  • Produce multimedia content, including videos, Reels, and YT Shorts, to enhance user engagement.

Content Head

Auxesis Infotech
09.2019 - 07.2022
  • Promoted from Senior Content Writer to Content Head for outstanding performance.
  • Spearheaded the content team, overseeing the review and editing of all written materials.
  • Developed over 500 write-ups for the company website and various clients.
  • Created monthly social media calendars, ensuring timely ideations and content posting on social media platforms.
  • Collaborated with the design team to produce engaging infographics for campaigns.
  • Conducted interviews for 20+ candidates and trained more than five recruits.
  • Produced diverse written content, including blogs, articles, emailers, and social media posts across different industries.
  • Analyzed website analytics data to measure performance of published content.
  • Ensured brand consistency throughout all digital platforms used by the company.
  • Collaborated with other departments to develop content that aligns with corporate goals.
  • Created new ideas, products and story boards for new marketing campaigns.
  • Worked closely with graphic designers to integrate copy with visual elements effectively.
  • Developed content marketing strategies to meet business objectives.

Content Writer Exe.

Tour My India
09.2017 - 08.2019
  • Produced over 2,000 words daily, ensuring quality and zero plagiarism.
  • Executed blog promotions across various social media platforms.
  • Authored 500+ SEO-optimized pieces, including blogs, travel guides, itineraries, webpages, and news articles.
  • Researched industry trends and topics to create relevant, informative content.

Content Writer Exe. (Trainee)

Salax eServices
06.2017 - 09.2017
  • Wrote five to six SEO-friendly blogs daily, each ranging from 500 to 600 words.
  • Created classified ads, social media bookmarks, profile creations, and business listings effectively.
  • Worked closely with writing team and senior creative staff to achieve shared vision.

Education

Bachelor of Commerce - Commerce

Delhi University
Delhi
05-2017

Mass Communication - PR, Media, and Event Management

YMCA
Delhi
05-2015

Skills

  • Creative writing and content strategy
  • Content marketing and SEO
  • Copywriting and creative brainstorming
  • Proofreading and editing
  • Social Media Management
  • Research and audience analysis
  • Project management and leadership
  • Effective communication
  • Team collaboration and adaptability
  • Time management
  • Training and mentoring

Affiliations

  • Cricket
  • Writing
  • Bike riding
  • Photography

Timeline

Senior Content Writer

Greytrix
08.2022 - Current

Content Head

Auxesis Infotech
09.2019 - 07.2022

Content Writer Exe.

Tour My India
09.2017 - 08.2019

Content Writer Exe. (Trainee)

Salax eServices
06.2017 - 09.2017

Bachelor of Commerce - Commerce

Delhi University

Mass Communication - PR, Media, and Event Management

YMCA

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