Jaymin Rana
Sr. Email Marketing Executive
Ahmedabad
Summary
Hello folks! Here are quick things about me and my work.
I am a Mechanical Engineer working as a Digital Marketer. With age, my interest in the field of digital marketing has grown. Since then, I've made the decision to advance in this field.
To accomplish this, I have started career in Digital Marketing and now I am skilled Digital Marketing Executive assisting clients ( B2B and B2C ) in increasing their business revenue through Email Marketing with the use of various tools, including but not limited to: Klaviyo, ActiveCampaign, Omnisend, Mailchimp, Hubspot, etc.
Along with this, I am skilled at networking, communicating, leadership, adaptability, content writing, copywriting, project management, visual marketing qualities.
Overview
4
4
years of professional experience
4
4
years of post-secondary education
3
3
Certifications
Work History
Sr. Email Marketing Executive
Commerce Pundit
06.2023 - Current
- Optimized automated workflows for various customer lifecycle stages, improving overall conversion rates.
- Improved mobile responsiveness of emails, resulting in higher engagement from mobile users.
- Ensured compliance with industry regulations, maintaining a high standard of email marketing practices.
- Integrated CRM systems with email platforms to effectively use customer data in personalizing messages.
- Leveraged dynamic content elements within emails to create highly personalized experiences tailored to individual recipient preferences.
- Maximized ROI on email marketing efforts by conducting regular list maintenance activities, including list hygiene checks and removal of inactive subscribers.
- Strengthened subscriber retention through re-engagement campaigns aimed at lapsed subscribers or those exhibiting low user activity.
- Managed end-to-end execution of email marketing initiatives, ensuring timely delivery and optimal results.
- Segmented subscriber lists to deliver relevant content, enhancing customer engagement levels.
- Boosted email open rates by implementing targeted and personalized content strategies.
Sr. Email Marketing Executive
F22 Labs
Chennai
03.2024 - 05.2024
- Managed end-to-end execution of email marketing initiatives, ensuring timely delivery and optimal results.
- Enhanced deliverability rates by adhering to best practices in sender reputation management and list management protocols.
- Analyzed campaign performance data to identify trends and areas for improvement.
- Leveraged dynamic content elements within emails to create highly personalized experiences tailored to individual recipient preferences.
Inbound Marketer
Krivy
08.2021 - 01.2023
- Create, optimize, and evolve retention strategies to keep clients.
- Work closely with various business units to develop objectives.
- Identify areas of customer improvement.
- Evaluate the customer service experience.
- Sell new products to existing customers.
- Expressing the client’s needs and supplying them with the quality results.
- Building Advance automation for the existing customers for their engagement and benefits.
Community Manager
Digital Mowgli
09.2020 - 04.2021
- Streamlined operations by communicating efficiently with clients, keeping meticulous records, budget management, and internal collaboration.
- Worked with maintenance staff to complete timely repairs and enhancements.
- Planned and executed promotional activities to drive community engagement and increase occupancy numbers.
- Managed over 100+ Content creators and Paid Influencers.
- Increased leads by 20%.
- KPI targeted performance every-time.
Education
B.Tech Mechanical - Mechanical Engineering
Gujarat Technical University
Ahmedabad 05.2016 - 06.2020
Skills
Klaviyo (Email Service Provider)
HubSpot (Email Service Provider)
Excel
MS Doc
ActiveCampaign (Email Service Provider)
Mailchimp (Email Service Provider)
ESP
MS Powerpoint
Skilled Email or SMS Copywriter
Omnisend
Certification
Email Marketing, HubSpot
Timeline
Sr. Email Marketing Executive
F22 Labs
03.2024 - 05.2024
Sr. Email Marketing Executive
Commerce Pundit
06.2023 - Current
Email Marketing, HubSpot
09-2021
Inbound Marketer
Krivy
08.2021 - 01.2023
Klaviyo Product Certified
08-2021
SMS Strategy Certified
08-2021
Community Manager
Digital Mowgli
09.2020 - 04.2021
B.Tech Mechanical - Mechanical Engineering
Gujarat Technical University
05.2016 - 06.2020