Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
SalesManager

JEYA KUMAR .K

HOSUR

Summary

Area Sales Manager with 10+ years of experience in achieving sales targets, ensuring quality market coverage with executing both primary and secondary sales, Skilled in reviewing performance, and optimizing on both primary and secondary sales. managing distribution networks and building strong relationships with distributors and Direct channel partners. Seeking a challenging role in a dynamic organization.

Overview

12
12
years of professional experience

Work History

Sales Manager

Berger Paints India
09.2023 - Current
  • Managed 3 verticals operations - Retail, distribution network and stores across the Hosur depo region.
  • Handeling 23 employees which includes 5 on roll People.
  • We've successfully onboarded 15 DOCO stores, focusing on driving sales growth and delivering exceptional customer experiences. Additionally, we've opened 8 stores in the ADC business line, resulting in ₹3.8 crore in new business.
  • Strategically acquired 212 key contractors from competitors in last 2 FY, strengthening contractor network. (FY2223-114 , FY2324- 98)
  • Played a pivotal role in appointing 48 new color banks in FY 22-23 and an additional 61 in FY 23-24 till YTD MAR 24, contributing significantly to market expansion and Sales growth.

Asst Area Sales Manager

Berger Paints India
04.2022 - 09.2023
  • Managed sales operations and distribution network across the Assigned Districts.
  • Opened and efficiently managed 3 new distributors, resulting in DEPO sales increase.
  • Spearheaded the Super 150 Distributer Program and guided 3 Distributer to grow higher in club achievement by driving the open New NETWORK / IDEA / CKC program under them.
  • Managed and trained 4 Senior Sales Officers,1Distributer Salers Officer,1 BDO, 1 Wood Coating Officer optimizing team performance.
  • I successfully guided and promoted 2 Demand Generation (Off-Role) team members to Territory Sales Incharge (TSI) On-Role positions and facilitated the promotion of 1 Territory Sales Incharge (TSI) to Territory Sales Manager (TSM).
  • I've achieved a notable milestone by qualifying and becoming eligible for the Key Line Manager Retention Bonus for 2 consecutive years, recognizing me as one of the top 15 Line Managers across India.
  • Awarded as the Taalash regional runner-up for exceptional efforts in network expansion.

Senior Sales Officer

Berger Paints India
05.2014 - 03.2022
  • Managed sales operations and Secondary drive for Vellore District.
  • By strategically opening a new distributor in the Vellore market, we effectively addressed OD issues, resulting in a 8% market share gain. This move also led to a consistent 45 active CB Billing month on Month After Distributer Attached.
  • Increased sales of 5 key accounts from 1.65 crores to 4.5 crores through strategic support and make them achieve next club Dealers status.
  • Achieved a consistent track record of 40% CAGR value growth consistently over a three-year period.
  • Successfully increased market share from 3% to an impressive 11% within a three-year period in Vellore District.
  • Performer of the Year 2017/2018, Rank (1/48) based on value growth, Territory Sales.
  • Maintained strong relationships with distributors and stakeholders.

Summer Internship

ITC
04.2013 - 06.2013
  • Successfully completed An Organizational Study of ITC Packaging & Printing Business division, Tiruvattiyur -Chennai.

Education

MBA - Sales and Marketing

KPR School of Business
Coimbatore, India
01-2014

B.COM -

SRNM Arts And Science College
Sattur, India
01-2012

Skills

  • Distribution Management
  • Market Analysis
  • Negotiation
  • Sales Planning
  • Team Management
  • Tool / Technology

Additional Information

STRENGTHS


Sales Target Achievement :

Consistently exceeded sales targets and achieved 40% CARG for past 2 years.

Distribution Management :

Successfully appointed new distribution strategy and driving Key Retailer program resulting in 45% increase in Distribution sales.

Market Coverage

Improved market coverage by Onboarded 4 distributors and added new CB installation in vacant clusters through alternative business channels.


ACHIEVEMENTS


DOCO STORES

Successfully onboarded 15 new Paint stores And 8 ADC Stores in 5cr clusters resulting in 12% contribution in depo sales.

Timeline

Sales Manager

Berger Paints India
09.2023 - Current

Asst Area Sales Manager

Berger Paints India
04.2022 - 09.2023

Senior Sales Officer

Berger Paints India
05.2014 - 03.2022

Summer Internship

ITC
04.2013 - 06.2013

MBA - Sales and Marketing

KPR School of Business

B.COM -

SRNM Arts And Science College

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JEYA KUMAR .K