Results-driven category management professional with expertise in driving growth, developing product and pricing strategies, managing key accounts, and optimizing sales. Skilled in strategic planning, inventory management, and cross-functional leadership. Adept at using data analysis to enhance category performance, optimize assortments, and build successful vendor partnerships. Consistently delivers impactful solutions that align with business goals.
Business Management: Manage a ₹550 Crore portfolio across 900+ supermarkets and 40+ hypermarkets nationwide.
Category Strategy Development: Design and execute customer-centric strategies to drive growth, focusing on key performance metrics and satisfaction.
Brand & Sales Management: Manage strategic brand partnerships, lead negotiations, and finalize Joint Business Plans (JBP) and Terms of Trade (TOT) agreements.
Promotions & Events: Drive category events and seasonal festivals to boost brand visibility, engagement, and revenue.
Profitability & Operational Efficiency: Enhance profitability through roadmaps for TOT optimization, cost efficiency, and advanced inventory management.
Expansion & Growth: Lead support in new store openings and regional expansions, integrating new brands and SKUs to meet evolving market demands.