K. ASHOK KUMAR
Sales& Distribution Specialist
Chennai
Summary
Sales & Distribution Specialist | 30+ Years in FMCG, Telecom & Fintech
Proven leader with deep expertise in channel sales, dealer development, and distribution management across South India. Known for driving market expansion, launching new products, and building strong, result-oriented sales networks.
Overview
37
37
years of professional experience
16
16
years of post-secondary education
Work History
Regional Sales Manager
SLN Coffee Pvt Ltd
04.2024 - 01.2025
- Company Overview: Products: Levista Brand Coffee
- Driving Business through General Trade
- Channel Expansion& Retail Expansion
- Managing a Team of ASMs, Sales officers& Promoters
Sales & Distribution Head- South
Enovus Enterprises Pvt Ltd
12.2019 - 03.2024
- Company Overview: Products: Senior Citizen Mobiles - Brand: easyfone
- Driving Business through Large Format Retail across South
- Manpower recruitment and Training
- Driving Sales through Alternate Channels
- P&L Responsibility for South
Sales Consultant
Epaybazar Global Solutions
03.2018 - 08.2019
- Company Overview: Products: Fintech - Brand:ePAY BAZAR
- Responsible for creating Distribution Eco System for Fintech Products: Digital Payments
- Vendor Management&
- Manpower recruitment and Training
Sales Head- Fintech
Yeldi Softcom Pvt Ltd
08.2016 - 12.2017
- Company Overview: Products: Fintech Products: Brand: Yeldi
- Responsible for creating Distribution Eco System for Fintech Product: NFC Cards
- Merchant Enrolment
- Channel & Team Management
- Corporate Direct Sales
DGM- Sales& Distribution
Aircel Ltd
11.2005 - 07.2016
- Company Overview: Products: Telecom: Brand: Aircel
- Revenue & Distribution KPI's delivery
- Channel Expansion & Growth
- Trade Engagement & Key Accounts Management
- Acquisition Drive through Retail and Direct Channels
- Regulatory compliance adherence
- Team Management- Handled a Team Size of 30
Senior Sales Manager
Hatsun Agro Products Ltd
02.2000 - 10.2005
- Company Overview: Products: Ice Cream: Brand - Arun Ice creams
- Franchisee Management- Expansion& Growth
- Trade Engagements & BTL activities
- Team Management
- Revenue Delivery
- New Concept Roll out
Area Sales Manager
Silver Line Minerals Pvt Ltd
12.1995 - 01.2000
- Company Overview: Products: Beverages: Brand - Bailey Mineral Water
- Successfully launched Bailley Across all major towns of Tamilnadu
Senior Sales Executive
Sakthi Beverages Ltd
02.1988 - 11.1995
- Company Overview: Products: Beverages: Brand - Frooti, Appy
- Started as a Promoter and grew to Branch Manager serving across TN
Education
B.Sc. - Physics
Loyola College
Chennai 01.1982 - 01.1985
P.G Dip- Marketing Management - Marketing
Annamalai University
Chennai 01.2002 - 01.2003
Certificate Course - Future Leaders
Harvard Business School
04.2001 - 01.2013
Skills
Sales leadership
Accomplishments
- Ranked as ALL INDIA PERFORMER in 1996 by Parle Agro for creating a Distribution Footprint across in TN within 4 months of Launch
- Made TN State, a STAR PERFORMER continuously for 3 years in Hatsun Agro Products- Won 3 Consecutive Foreign Travel for my team- 2001- 2004
- Recreated the Distribution eco system in Kerala State for Aircel in 2015
Personal Information
Date of Birth: 02/27/65
Timeline
Regional Sales Manager
SLN Coffee Pvt Ltd
04.2024 - 01.2025
Sales & Distribution Head- South
Enovus Enterprises Pvt Ltd
12.2019 - 03.2024
Sales Consultant
Epaybazar Global Solutions
03.2018 - 08.2019
Sales Head- Fintech
Yeldi Softcom Pvt Ltd
08.2016 - 12.2017
DGM- Sales& Distribution
Aircel Ltd
11.2005 - 07.2016
P.G Dip- Marketing Management - Marketing
Annamalai University
01.2002 - 01.2003
Certificate Course - Future Leaders
Harvard Business School
04.2001 - 01.2013
Senior Sales Manager
Hatsun Agro Products Ltd
02.2000 - 10.2005
Area Sales Manager
Silver Line Minerals Pvt Ltd
12.1995 - 01.2000
Senior Sales Executive
Sakthi Beverages Ltd
02.1988 - 11.1995
B.Sc. - Physics
Loyola College
01.1982 - 01.1985
Similar Profiles
Sudarshan S MSudarshan S M
Intern - A Study on Employee Welfare Measures at SLN Coffee (P) Ltd, Instant Coffee DivisionIntern - A Study on Employee Welfare Measures at SLN Coffee (P) Ltd, Instant Coffee Division
Anup Kumar PaulAnup Kumar Paul
Sr. Site Engineer at sln buildcon india pvt.ltdSr. Site Engineer at sln buildcon india pvt.ltd
Sai Prasad DesineniSai Prasad Desineni
Data Engineer at Northern Trust - SLN SystemsData Engineer at Northern Trust - SLN Systems