Kalyani Mudidana
Banglore
Summary
Results-driven digital marketing professional with hands-on experience at NIDM, specializing in SEO strategies and social media marketing. Successfully increased engagement by 30% through effective content management. Proficient in Google Ads and skilled in data analysis using Power BI, combining technical expertise with strong communication skills to drive impactful marketing initiatives.
Overview
1
1
Certification
Work History
Digital Marketing Intern
NIDM Digital Marketing Intern
Banglore
- Created SEO-optimized blog posts with targeted keywords to improve visibility.
- Enhanced engagement by 30% through effective management of the Instagram content calendar.
- Conducted competitor research and keyword analysis for five clients to inform their strategies.
Education
Bachelor of Science -
Aditya Degree College
Skills
- SEO strategies and techniques
- Google Ads management
- social media marketing
- email marketing tools
- Web analytics and reporting
- WordPress and HTML/CSS
- Graphic design basics
- keyword research tools
- Power BI, Tableau, SQL
- Microsoft tools
- Core Java
- Testing (Selenium)
Certification
- Internship NIDM - Fundamentals of Digital Marketing
- Internship Certificate – Data Analytics, AIV, Mar 2024 – Sep 2024
- Google Ads certification, issued May 2025 – expires May 2026
Projects
Namma Cake Factory – Live WordPress Website I designed and developed the website for Namma Cake Factory, a bakery eCommerce site, using WordPress and WooCommerce. I implemented on-page SEO strategies, optimizing meta tags, alt text, URL structure, and keyword targeting. Additionally, I created and published engaging, SEO-friendly content for both product pages and blog posts. I set up and integrated Google Search Console and Google Analytics to track performance and user behavior. As a result, I improved the website's visibility, and the pages were indexed organically within the first few weeks.
Declaration
All the information provided above is true to the best of my knowledge..
- Kalyani, Bangalore
Timeline
Bachelor of Science -
Aditya Degree College
Digital Marketing Intern
NIDM Digital Marketing Intern
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