Summary
Overview
Work History
Education
Skills
Content Marketing
Tools and Software
SMO (Social Media Optimization
Google Publisher Center
PPC
Certification
My Hobbies
Timeline
Hi, I’m

Kamal Deep Pareek

SEO Analyst
Jaipur
Kamal Deep Pareek

Summary

As an SEO analyst and lead generation specialist, I am skilled in driving organic traffic and increasing website visibility through effective keyword research, on-page, and off-page optimization, and content marketing strategies. I have a proven track record of successful SEO campaigns, including blogging, link building, and social media marketing. With my expertise in website analysis and optimization, I have been able to improve search engine rankings and increase conversion rates. Overall, I am a results-driven SEO professional with a strong focus on generating leads and driving business growth through effective digital marketing strategies.

Overview

5
years of professional experience
6
years of post-secondary education
4
Certifications

Work History

Dev Technosys PVT. LTD
Jaipur

SEO Analyst - Digital Marketing
09.2018 - Current

Job overview

As an SEO Analyst in digital marketing, my primary responsibilities included analyzing websites and making recommendations for improving search engine rankings. Here are some of the tasks I typically perform:


1. Keyword research: I conducted thorough keyword research to identify the most relevant and high-traffic keywords that could help boost a website's search engine rankings.


2. Lead Generation: Conducted extensive market research to identify potential clients and generate leads for the company's IT products and services. Developed and executed lead generation campaigns across multiple channels, including email marketing, social media, and digital advertising.


3. On-page optimization: I reviewed and optimized website content, metadata, and other on-page elements to ensure they were properly optimized for search engines and relevant to the target keywords.


4. Technical SEO: I audited websites for technical issues that could be hurting their search engine rankings, such as broken links, slow page load times, and mobile responsiveness issues.


5. Link building: I developed and executed link building strategies to help websites earn backlinks from other reputable websites, which can significantly improve search engine rankings.


6. Reporting and analysis: I regularly tracked and analyzed website metrics, such as organic traffic, search engine rankings, and backlinks, and used that data to identify areas for improvement and make data-driven recommendations.


7. Content optimization: I collaborated with content creators to optimize blog posts, landing pages, and other website content for search engines and target keywords. Overall, my goal as an SEO Analyst was to help websites improve their search engine visibility, attract more organic traffic, and ultimately drive more conversions and revenue.

Education

IIM College
, Jaipur

MBA from Marketing Management And Research
06.2012 - 07.2014

Deep Shikha College
, Jaipur

BBA from Business Administration
06.2008 - 07.2011

D.A.V School
, Sri Ganganagar

High School Diploma
06.2007 - 07.2008

Skills

1 Technical SEO

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Content Marketing

  • Proven track record of developing and executing successful content marketing campaigns that have driven traffic, leads, and revenue for clients or your organization.
  • Strong knowledge of content strategy, including the ability to conduct audience research, define target personas, and develop a content plan that aligns with business goals and objectives.
  • Ability to create a wide range of content types, including blog posts, social media posts, videos, infographics, whitepapers, case studies, and more, that are engaging, informative, and on-brand.

Tools and Software

  • Google Analytics
  • Google Search Console
  • Ahrefs
  • SEMrush
  • Moz, etc.

SMO (Social Media Optimization

  • Proficient in managing various social media platforms such as Facebook, Twitter, LinkedIn, and YouTube
  • Experience in creating and executing social media campaigns to increase engagement and drive traffic to websites
  • Skilled in creating engaging social media content such as graphics, videos, and blog posts
  • Familiarity with social media management tools such as Hootsuite, Buffer, and Sprout Social
  • Knowledgeable in social media advertising, including creating and managing ad campaigns on various platforms
  • Proficient in social media analytics tools such as Google Analytics and Facebook Insights, to track and analyze metrics and optimize social media performance

Google Publisher Center

  • Expert in optimizing content for Google News algorithm, resulting in increased visibility and traffic for publications.
  • Experienced in creating and managing Google News Publisher accounts, as well as implementing best practices for content creation and promotion.
  • Proficient in using Google News Publisher Center to curate and distribute news content, with a deep understanding of how to maximize exposure and engagement.
  • Skilled in conducting keyword research, analyzing trends, and staying up-to-date on the latest Google News algorithm updates to ensure top-performing content.
  • Knowledgeable about Google News ranking factors and able to provide actionable recommendations for improving a publication's visibility and credibility within the platform.

PPC

  • Basic knowledge of pay-per-click (PPC) advertising.
  • Skilled in conducting keyword research, creating ad copy, and managing campaigns.
  • Familiar with targeting options such as geographic location, demographics, and interests to reach the most relevant audience.
  • Knowledgeable in performance tracking and optimization techniques.
  • Able to analyze data and provide insights to inform future campaign decisions.

Certification

Quick Learner - Dev Technosys

My Hobbies

  

  • Bike riding: Enjoy exploring new routes and challenging myself with longer rides.
  • Yoga: Practice regularly for physical and mental well-being, and to maintain flexibility and balance.
  • Running: Participate in local races and enjoy the adrenaline rush and sense of accomplishment.
  • Reading world news: Keep abreast of current events and developments around the globe, and enjoy learning about different cultures and perspectives.
  • Geopolitics: I enjoy reading and researching about international relations, global trade, and regional politics. I am fascinated by the complex interactions between nations and how it shapes the world we live in.

Timeline

Outstanding Performer - Dev Technosys

09-2022

Devoted Award - Dev Technosys

09-2021

Best Performer Non Technical - Dev Technosys

09-2020

Quick Learner - Dev Technosys

09-2019

SEO Analyst - Digital Marketing

Dev Technosys PVT. LTD
09.2018 - Current

IIM College

MBA from Marketing Management And Research
06.2012 - 07.2014

Deep Shikha College

BBA from Business Administration
06.2008 - 07.2011

D.A.V School

High School Diploma
06.2007 - 07.2008
Kamal Deep PareekSEO Analyst