Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kamaraj Ganapathy

Marketing
Madurai

Summary

Dynamic marketing executive with a proven track record at BALAKUMARAN BRUSHES AND ACCESSORIES, excelling in customer relationship management and sales growth. Successfully increased market share for JSW and Asian Paints through strategic field marketing. Skilled in negotiation and client consultation, recognized for exceeding sales targets and fostering strong client loyalty. Proficient in Microsoft Office Suite.

Overview

17
17
years of professional experience

Work History

Marketing Executive

BALAKUMARAN BRUSHES AND ACCESSORIES
04.2012 - Current

Job Description:

As a Marketing Executive at BALAKUMARAN BRUSHES AND ACCESSORIES, I am responsible for driving sales and promoting leading paint brands such as JSW Paints and Asian Paints to residential, commercial, and industrial clients. My role involves both field marketing and customer relationship management to boost brand visibility and generate consistent revenue growth.

Key Responsibilities:

  • Promote and sell JSW Paints and Asian Paints to clients across Madurai and surrounding regions.
  • Identify and approach potential customers, including homeowners, builders, contractors, and interior designers.
  • Conduct site visits to understand client requirements and provide color consultation and product recommendations.
  • Build and maintain strong relationships with clients, ensuring high levels of customer satisfaction and repeat business.
  • Collaborate with painters and applicators to ensure smooth product delivery and application.
  • Track sales targets and prepare regular performance reports for management.
  • Coordinate with suppliers and distributors to manage product availability and timely delivery.
  • Stay up to date with product developments, color trends, and competitor activities in the market.

Key Achievements:

  • Successfully increased market share for JSW and Asian Paints in the local market.
  • Built a loyal customer base through effective follow-ups and after-sales service.
  • Recognized for consistently exceeding monthly sales targets and delivering excellent customer service.

Computer Trainer

Kalvi Institute
02.2008 - 04.2012

Job Description:

As a Computer Trainer at Kalvi Institute, I was responsible for delivering comprehensive computer education to students from diverse academic and professional backgrounds. My primary focus was to develop their technical skills through both theoretical instruction and hands-on training.

Key Responsibilities:

  • Conducted classroom sessions on key software and programming tools, including: Microsoft Office (Word, Excel, PowerPoint, Outlook), Adobe Photoshop (image editing and graphic design fundamentals), and programming languages: C, C++, and Java (basic to intermediate concepts).
  • Designed and updated course materials, lesson plans, and practical exercises to align with industry standards.
  • Provided personalized mentoring and support to students to ensure a strong grasp of technical concepts.
  • Conducted regular assessments and practical tests to evaluate student progress.
  • Assisted in curriculum development and adapted teaching methods to suit different learning styles.
  • Guided students in completing academic and real-world projects using the technologies taught.
  • Maintained classroom discipline, and created a positive, encouraging learning environment.

Key Achievements:

  • Successfully trained over 500 students in foundational and advanced computing skills.
  • Improved student exam pass rates and software proficiency through customized training techniques.
  • Recognized for consistently receiving positive feedback from students for clarity, patience, and subject expertise.

Education

Bachelor of Computer Applications -

NMSSVN College
Nagamalai, Madurai
04.2001 -

Skills

Technical Skills (from Computer Trainer Role): ✅ Marketing & Sales Skills (from Marketing Executive Role):

Timeline

Marketing Executive

BALAKUMARAN BRUSHES AND ACCESSORIES
04.2012 - Current

Computer Trainer

Kalvi Institute
02.2008 - 04.2012

Bachelor of Computer Applications -

NMSSVN College
04.2001 -
Kamaraj GanapathyMarketing