MS Office
Kanika Jain
Entrepreneur - D2C: Fashion & Beauty
New Delhi
Summary
Seasoned Entrepreneur with a solid background in business management, operational planning and revenue generation. Hardworking, dedicated and resourceful leader with 13+ years in Fashion Business. Ready to leverage experience and drive to pursue new professional challenges.
Overview
15
15
years of professional experience
2
2
Languages
Work History
Entrepreneur
KANELLE
06.2010 - Current
- Established a successful startup by researching market opportunities and creating a business plan.
- Successfully navigated challenging economic conditions by adapting business strategies quickly in response to changing market dynamics.
- Diversified revenue streams by exploring new business models such as wholesale and retail agreements with potential buyers/partners.
- Developed strategic partnerships with key industry players to enhance brand visibility and credibility.
- Implemented risk management strategies to minimize potential threats to the business''s financial stability, reputation, and overall success.
- Launched multiple successful products through comprehensive research, development, testing, and marketing efforts.
- Optimized supply chain processes for increased efficiency, cost reduction, and better inventory management.
- Built strong brand recognition and customer loyalty by delivering high-quality products and services consistently over time.
- Maintained strict regulatory compliance across all aspects of the business operations ensuring legal requirements were always met.
- Enhanced online presence with well-designed websites, engaging social media content, and targeted digital advertising campaigns.
- Led a team of professionals to achieve ambitious growth targets while maintaining high employee morale and retention rates.
- Identified target customer segments through in-depth research, building tactical marketing strategies.
- Implemented effective CRM systems to track customer interactions, leading to enhanced client relations and increased sales opportunities.
- Fostered a culture of innovation within the organization by encouraging employees to share ideas for continuous improvement.
- Increased business revenue by implementing innovative marketing strategies and expanding product offerings.
- Introduced new methods, practices, and systems to reduce turnaround time.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for the organization.
Fashion Stylist
Freelance
10.2009 - 03.2010
- Conducted comprehensive and conceptual photoshoots for magazines and photographers.
- Collaborated with photographers, models, and designers to create visually captivating editorials for various publications.
- Sourced unique clothing items from various vendors for photoshoots and shows.
- Designed creative concepts and styling direction for fashion shoots.
- Worked closely with vendors to secure garments, accessories and props for styling projects.
- Assisted in styling of shoots for print and television advertisements.
- Researched current fashion trends to create on-trend looks for editorial and commercial projects.
Assistant Fashion Designer
Fashion Label - AbhiRahul
09.2009 - 03.2010
- Assisted in creating mood boards and storylines for seasonal collections, effectively presenting design inspirations to lead designers.
- Contributed creatively towards the development of unique prints and patterns, resulting in a distinctive brand aesthetic that resonated with customers.
- Sketched artistic and fresh designs for consideration.
- Optimized garment construction techniques while working closely alongside skilled tailors during sample development stages.
- Enhanced product designs by collaborating with the lead designer on seasonal fashion trends and color palettes.
- Conducted trend research, compiling inspiration boards to guide future fashion collections and influence design decisions.
- Assisted in executing successful fashion shows, showcasing new collections to industry professionals and potential buyers at fashion weeks.
Education
Fashion Portfolio, Diploma Course -
London College of Fashion, University of The Arts
London, United Kingdom 04.2001 -
Master of Arts - Marketing Management
Middlesex University
London, United Kingdom 04.2001 -
BBA - Majors in Marketing
Amity University
Noida, Uttar Pradesh, India 04.2001 -
High School - CBSE Board
Apeejay School
Sheikh Sarai 04.2001 -
Skills
Entrepreneurial personality
Art, Travel & Spirituality
I have been a painter and truly enjoy and embrace art in my life which becomes an extension of my work. Travel is a true source of inspiration for my work. Love meeting new people and knowing their culture and traditions. I am a spiritual person which keeps me calm and brings me back to my centre. It gives me hope and encouragement to constantly keep working on myself.
Software
Photoshop
Canva
Timeline
Entrepreneur
KANELLE
06.2010 - Current
Fashion Stylist
Freelance
10.2009 - 03.2010
Assistant Fashion Designer
Fashion Label - AbhiRahul
09.2009 - 03.2010
Fashion Portfolio, Diploma Course -
London College of Fashion, University of The Arts
04.2001 -
Master of Arts - Marketing Management
Middlesex University
04.2001 -
BBA - Majors in Marketing
Amity University
04.2001 -
High School - CBSE Board
Apeejay School
04.2001 -