Kartik Narayan - Senior PM

• Product enhancements for the Policy Engine UI using real-time deactivation offers for the pre-qualified base and lead allocation UI, with streamlined lead allocation for approximately 400 branches.
• Conducted split and instant disbursement by enabling disbursements in under 2 minutes, and a swim lane journey for loan enhancement using the bank statement upload feature, which improved our operational efficiency by 40%.
• Reduced KYC drop-offs by 40% within months, and the NACH drop-off rate was cut to 21% within six months through strategic intervention.
• Led contact center expansion by spearheading P&L, a phygital approach, and mentorship, and reached 1,500 million MOM scale in six months.
• Boosted CTR by approximately 50% by leveraging data to identify optimal channels and timing.
• Leveraged deep knowledge of user experiences and drove continual improvements to boost key metrics through user testing and other feedback.
• Supervised design, developer and data engineering resources to propel new product development projects.
• Awarded Outstanding Performer for Q2 2024 and Q3 2024 for driving significant X-sell business growth.

• Enhanced lead-to-serviceable conversion funnel, boosting efficiency and engagement.
• Managed communication and user journeys across SMS, email, IVR, and WhatsApp.
• Conducted various A/B tests involving time, frequency, and language.
• Led the full-cycle implementation of a Propensity Model initiative with Data Science partners.
• Collaborated with Credit and Tech teams for policy changes in LOS to capture high potential leads.

• Engaged with clients to understand their business needs and outline requirement gathering, product demo, and solution document for external clients.
• Awarded Project Excellence Award due to successful project delivery within challenging timelines.

Creating a dashboard visualization for ABG (Chemicals) for stakeholder reporting.

• Created a Product Analytics Playbook for cross functional collaboration.